Why Wes Felix and Allyson Felix Started SAYSH As A Lifestyle, Footwear Company Built For Women

“I want to be able to leave room to be able to say, ‘No, there's like real stuff to do out there beyond just doing a deal.’ And that does mean that I have to be more selective but hopefully, it also means that we'll be able to create more change. Even though you aren’t one of my athletes, you still get to benefit from the work that we're doing. And that is Nike changing our maternity policy and being able to look at a new contract like Athing’s and see that clause there that protects women's maternity. That to me is like, ‘Yeah, I don't ever have to represent you, but I'm glad I got to be a small part in putting that clause in there because that is for you. It is there for you so that you don't have to go through the stuff that I went through with Allyson that I hope no one ever has to experience. So yeah, it's a small group. It's a tight-knit group. But hopefully, the change can spread beyond just our little group.”

Wes Felix is a track and field agent and also the co-founder and co-CEO of SAYSH. Just a few weeks ago, news about the new company went public when Time Magazine published a story that his six-time Olympic gold medalist sister Allyson and he were starting their own footwear company. The Saysh One lifestyle shoe ad the spikes that she wore at the Olympic Trials are the first two products to come out of the new venture. Wes shares the story about how this came to be, a little bit on how his sister took a chance on him to become an agent and represent her after his competitive days ended, how the split from Nike motivated him and Allyson to pick up the pieces and try something new. I got a lot of solid feedback from my episode with Tracksmith CEO and founder Matt Taylor so this is a good follow-up to that one.

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