Scrumbles: How Pretty Poos are Driving Growth in Petfood

Scrumbles: How Pretty Poos are Driving Growth in Petfood

In this episode, Fiona speaks to Aneisha Soobroyen, founder of the gorgeous pet food brand Scrumbles, food for cats and dogs that's good for their gut AND good for the planet.
Hear how 'pretty poos' are driving category growth, how Scrumbles competes in the highly competitive pet food category against global players, what it's like to work with your husband... and why they decided to raise funds early on in their growth journey.

Jaksot(123)

Why Olipop's Co-Founder Dynamic WORKS

Why Olipop's Co-Founder Dynamic WORKS

In this episode of BGH SHORTS: The People Series, the team at MKJ Ignite have hand-picked this SHORT 5-minute golden nugget packed with insight into what it really takes to scale and what you need to ...

24 Heinä 20255min

Brand Alchemy: The £Multi Million Formula for Challenger Brand Success, with big fish Perry Haydn-Taylor

Brand Alchemy: The £Multi Million Formula for Challenger Brand Success, with big fish Perry Haydn-Taylor

In this episode of Brand Growth Heroes, Fiona Fitz is joined by one of the most influential figures in UK brand building over the last 30 years:  the incredible Perry Haydn-Taylor, the creative mind b...

16 Heinä 202546min

The Grocer Gold WINNERS Bold Bean Co: The People Power Behind the Beans!

The Grocer Gold WINNERS Bold Bean Co: The People Power Behind the Beans!

Last night, Amelia Christie-Miller won THE GROCER GOLD ENTREPRENEUR OF THE YEAR 2025!!We're so proud of you, Ed and your team, and honoured to have supported you right from the very start of your jour...

10 Heinä 20257min

From Addiction & ADHD -> Creating A Billion Dollar Category - Josh White, Founder Cano Water

From Addiction & ADHD -> Creating A Billion Dollar Category - Josh White, Founder Cano Water

Sometimes the most the powerful challenger brand stories are also stories of struggle, survival, overcoming personal battles and inspiring strength and resilience.In this episode of Brand Growth Heroe...

2 Heinä 202540min

The Perfect Ted People Strategy: Building the Rocket Ship While It’s Flying

The Perfect Ted People Strategy: Building the Rocket Ship While It’s Flying

In just 5 mins, get your dose of insight and inspiration from Perfect Ted's co-founder Marisa Poster, and their brilliant Head of Sales, Shani Higgs!From the early grind of cold emails and constant re...

25 Kesä 202510min

Smol but mighty: The CGO & CMO Fueling this £44M Disruptor in Homecare

Smol but mighty: The CGO & CMO Fueling this £44M Disruptor in Homecare

What’s the ACTUAL difference between a Chief Growth Officer and a Chief Marketing Officer,what do they do and why might a high-growth brand need both?BGH host Fiona Fitz has been in the industry for 2...

18 Kesä 202552min

How People & Team Drive Tony Chocolonely's UK Growth

How People & Team Drive Tony Chocolonely's UK Growth

In this bite-sized Brand Growth Heroes SHORT episode, Ben Greensmith, Country Manager for the UK and Ireland of Tony’s Chocolonely, reveals:Why out-of-home is Tony’s secret weaponHow their sales team ...

11 Kesä 20256min

Gut Instinct: Biotiful’s CMO on Building the Brand That Recently Sold to Müller £115M+++

Gut Instinct: Biotiful’s CMO on Building the Brand That Recently Sold to Müller £115M+++

In this latest Brand Growth Heroes podcast episode, we’re talking all things gut health, consumer trends, and brand-building at scale with Vince Lawson, CMO of Biotiful Gut Health, the #1 kefir brand ...

4 Kesä 202536min

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