Strong Roots: How to Raise $55M Investment for a Minority Stake in your Business
Brand Growth Heroes22 Maalis 2022

Strong Roots: How to Raise $55M Investment for a Minority Stake in your Business

Sam Dennigan gives Fiona the latest news from Strong Roots HQ, explaining the backstory to their new TV ad; why they've sold a minority stake in the business to McCain Foods; and together Fiona & Sam announce a big piece of shared news: not only is Strong Roots sponsoring Brand Growth Heroes Series 5, but Sam also announces that he is offering a bursary for 2 founders to join The Growth Strategy Programme, Brand Growth Heroes' online business accelerator for the founders of scaling CPG brands.

Brand Growth Heroes catches up with Sam and Strong Roots every 6 months or so. So if you want to follow the growth journey of an insurgent CPG brand in real-time, then check out Strong Root's other interviews on back episodes of Brand Growth Heroes: There's one in Sept 2021, May 2020 and June 2019.

If you're the founder of a scaling consumer goods brand and you'd like to work with Fiona to drive growth for your business, check out The Growth Strategy Programme at https://www.fionafitzconsulting.com/courses/brand-growth-strategy-programme

If it's too early for The Growth Strategy Programme, why not consider joining Brand Growth Bootcamp - Masterclass Membership group.

See you there!

Jaksot(122)

Goodrays CBD: Scaling a £20M Functional Beverage with Founder Eoin Keenan

Goodrays CBD: Scaling a £20M Functional Beverage with Founder Eoin Keenan

This week, I am absolutely delighted to welcome Eoin Keenan, the founder of Goodrays, to the show. Goodrays is a UK functional beverage brand that is absolutely killing it in the challenger brand spac...

9 Joulu 202553min

Luxury, Science & Sisterhood: Inside SISTERLY with Co-Founder Jennifer O’Connell

Luxury, Science & Sisterhood: Inside SISTERLY with Co-Founder Jennifer O’Connell

If you’re anything like me, you’ve probably got a graveyard of supplements in a cupboard or under the sink, half-empty jars of vitamins that promised the world but now just gather dust. And when you d...

25 Marras 202547min

From £14M -> $100M: How TRIP is Building a Truly Global Brand

From £14M -> $100M: How TRIP is Building a Truly Global Brand

Today I’m absolutely thrilled to have Olivia Ferdi, CEO and co-founder of TRIP, join us once again on fhe show.Since her last appearance on Brand Growth Heroes, TRIP has skyrocketed from around £14 mi...

11 Marras 202545min

Childs Farm Founder Joanna Jensen's Blueprint to Make Business EASY

Childs Farm Founder Joanna Jensen's Blueprint to Make Business EASY

A few seasons ago, I invited Joanna Jensen, founder of Childs Farm, on the show to tell us how she built one of the UK’s most loved family skincare brands and how she successfully exited. You can find...

28 Loka 202539min

Mid-Day Squares & Perfect Ted LIVE Part 2 "How to Build a Brand Out-Loud"

Mid-Day Squares & Perfect Ted LIVE Part 2 "How to Build a Brand Out-Loud"

YES! It's Part Two of our LIVE London event with Jake Karls of Mid-Day Squares and Shani Higgs of PerfectTed, hosted LIVE by our wonderful friends at Lucky Saint Pub, London.This episode is a recordin...

14 Loka 202554min

Mid-Day Squares & PerfectTed, Live in London PART 1 How to Build a $100M Brand Out Loud:

Mid-Day Squares & PerfectTed, Live in London PART 1 How to Build a $100M Brand Out Loud:

I am so thrilled to share this very special LIVE episode with you. I had the absolute joy of sitting down in London with Marisa Poster, co-founder of PerfectTed and Jake Karls, founder of Mid-Day Squa...

1 Loka 20251h 2min

Brand is Everything: Founder Kate Prince on Building Ancient+Brave

Brand is Everything: Founder Kate Prince on Building Ancient+Brave

Davina McCall is my daily running/dog-walking buddy (okay, okay... only in my earbuds), SO when I heard that she was promoting Ancient+Brave on her podcast, I just KNEW I had to see if I could get fou...

24 Syys 202556min

Founders: Should YOU be CEO? Are You Sure?

Founders: Should YOU be CEO? Are You Sure?

Founder-led doesn’t HAVE to mean being founder-run.What does it really take to step away from the founder grind and still stay true to your business?In this 5-minute short, Stu Macdonald, founder of M...

19 Syys 20257min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-sisalto-kuntoon
rss-rahamania
ostan-asuntoja-podcast
rahapuhetta
herrasmieshakkerit
sijoituspodi
rss-karon-grilli
leadcast
asuntoasiaa-paivakirjat
rss-lahtijat
rss-startup-ministerio
rss-paasipodi
rss-yrittajan-mindset
rss-draivi
pomojen-suusta
rss-valaistumisia-tyoelamasta