066 | How To Name Your Brand

066 | How To Name Your Brand

By the end of this episode, you’ll have a simple 7-step process you can use to strategically name your brand, company, business, or product to land in the minds of your audience.

👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠

First, you’ll learn the biggest brand naming mistakes that entrepreneurs and business owners make when naming their business and brand [and how to avoid them.

Next, you’ll learn why the name is more than a sentimental tag and the critical role it plays in your overall brand strategy.

Then, we’ll uncover the details behind the simple 7-Step Strategic Brand Naming Process.

Step 1: Know Your Audience

Step 2: Know Your Positioning Strategy

Step 3: Gather Positional Keywords

Step 4: Merge, Morph & Make Believe

Step 5: Quality Selection

Step 6: Check Availability

Step 7: Apply In The Real World

Once you’ve completed each step in detail, you’ll be well on your way to uncovering the perfect brand name for your business [or your client's business].

For more brand strategy resources and downloads visit ⁠https://brandmasteracademy.com/

Jaksot(309)

141 | What Is Brand Essence (And How To Create It)

141 | What Is Brand Essence (And How To Create It)

By the end of this episode, you’ll know what brand essence is, what it’s not, and how to instill essence in your brand to drive decisions and actions.  👉 Learn more: ⁠https://brandmasteracademy.com/b...

21 Elo 20215min

140 | What Is Corporate Branding? (Top Brand Examples)

140 | What Is Corporate Branding? (Top Brand Examples)

By the end of this episode, know what corporate branding is and how top brands leverage this strategy to enhance the reputation of their brands.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-m...

19 Elo 20214min

139 | Lead Generation Strategies To Get More Clients For Your Business

139 | Lead Generation Strategies To Get More Clients For Your Business

By the end of this episode, you’ll know how to do lead generation for your business in 2021 and beyond.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠  These 8 lead gen strateg...

17 Elo 20219min

138 | How To Write A Positioning Statement

138 | How To Write A Positioning Statement

By the end of this episode, you’ll know how to write a positioning statement for your brand using a brand positioning statement formula used by top brands.  👉 Learn more: ⁠https://brandmasteracademy....

14 Elo 20217min

137 | How To Write A Value Proposition Statement?

137 | How To Write A Value Proposition Statement?

By the end of this episode, you’ll know how to create a value proposition statement and you’ll have the template and example to show you how.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-mast...

11 Elo 20215min

136 | 7 Digital Product Ideas For Creative Agencies

136 | 7 Digital Product Ideas For Creative Agencies

By the end of this episode, you’ll have 7 digital product ideas you can use to develop multiple revenue streams and increase your business profit.  👉 Learn more: ⁠https://brandmasteracademy.com/brand...

10 Elo 202110min

135 | How To Create A Buyer Persona & Customer Avatar?

135 | How To Create A Buyer Persona & Customer Avatar?

By the end of this episode, you’ll know how to create a buyer persona and customer avatar with this simple 6-step template and framework.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-p...

7 Elo 202110min

134 | How To Get Clients For Your Agency (7 Strategies)

134 | How To Get Clients For Your Agency (7 Strategies)

By the end of this episode, you’ll know how to get clients into your branding or marketing agency by leveraging these 7 effective strategies I’m about to show you.  👉 Learn more: ⁠https://brandmaster...

5 Elo 202111min

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