Episode 131 - Making the Most of Time Off with Sarah Groen

Episode 131 - Making the Most of Time Off with Sarah Groen

In this featured episode of Hacker Valley Studio podcast, Ron and Chris are joined by Sarah Groen, founder and CEO of Bell & Bly Travel, a luxury travel advisory firm. Bell & Bly Travel helps executives, entrepreneurs, and their families take a holistic view of their vacation planning, allowing them to save time, enjoy amazing experiences they can't plan on their own, and make lasting memories with loved ones. Sarah is a contributing columnist for the CEOWORLD magazine and is the host for the Luxury Travel insider podcast.

In most of our episodes, we talk about work, the grind, and getting better every single day. In this episode, we talk about something a little different; talking about taking time for yourself and maximizing vacations and time off, time with family, friends, and time for experiences.

Sarah is no stranger to experiences; she has traveled the world and is an expert at planning vacations. We brought her into the studio to talk about getting the most out of our time off.

Her background is varied; she has an extremely random resume. She is from South Texas and lives in Houston. She started in the financial world but wanted to get off the corporate rat race track because she didn’t enjoy what she was doing. She went back to business school, not knowing what she wanted to do, but focused on entrepreneurship.

After school, Sarah went back to Houston and did many things, such as investing in an energy software startup and being an accelerator that she co-founded. She worked at Uber - launching and running UberEats in Houston and Phoenix. Finally, Sarah realized that if she was going to put that much time and effort into a business, she wanted it to be her own and build her own equity. So, she started looking into companies to invest in and buy. She finally began to focus on her passion for travel.

She describes herself as crazy about travel and shares how many countries she has visited and continents - and it’s a lot! She is always thinking about where she is going next. It all started due to her early experience where at 15 she went to Germany for an entire summer. She loves planning travel for families who have kids at that age which is an impetus to loving travel. This love led her to use all her free time for travel.

Sarah loves all her travel experiences for so many reasons. Trips fulfill you in many different ways. Her ability to share what she loves led to her acceptance at Stanford. Travel reminds her that she is so small in the world. There are so many other ways to think and live, that when she travels, she is reminded of that.

As the episode progresses, Sarah describes how travel benefits the mind and health. There is a lot of research that shows how vacations and travel is good for you. People need it! One example is neuroplasticity. If something brand new happens, you will remember it more. This keeps your brain more agile and to be more creative. Travel puts you in a different environment and helps create new neuropathways.

It is a fact that Americans are skipping tons of vacation days; there are millions of vacation days left on the table. As that number goes up, all sorts of things are happening such as anxiety, mental health issues and other things that are symptoms of working too hard.

In order to plan travel for groups, they bring people in and ask multiple questions to get to the bottom of what’s most important about this vacation and why. What helps them relax. This helps discover what is needed most by the travelers. Making the most of the vacations is different for every person. Some want to do everything, and some don’t want to do much at all.

The needs are different for everybody! Luxury travel means something different, however. She hesitates to put the word “luxury” in marketing, etc. Generations want different things and luxury means true customization. People don’t want to feel like a number anymore. She is catering toward personalized and customized things.

What does customized mean? How does it get specific? What do people look at? Sarah can do and plan things that are “ungoogleable.” There are so many experiences that can be customized based on interests and passions. These are “behind the scenes” and not amongst the packed tours that one encounters when on typical vacations.

Sarah shares how networking is important in the role as a luxury travel planner. She specializes in clients’ needs and wants, and they plan the world. That can only happen through fantastic networks and partnerships. They have worked with them and keep up with them on a regular basis. They have vetted partners in every corner of the world, and are kept up-to-date and help curate these specific itineraries and ideas. Doesn’t matter if it is art or basketball, they make it happen due to their network.

How people spend their money is personal, but don’t save it for a day you are never going to spend it. If there is something you want to do, make a plan to make it happen. Lay out what you want to achieve in your travel bucket list, and make a plan. Pencil the experiences in that you want to have!

Travel has changed alot since Covid-19. Don’t let it scare you off when you are planning travel. Hotels and airlines and tour operators have adjusted to safety protocols. Safety is different for all people and their wants in regard to the degree of risk they are willing to take. Booking and cancellation policies have flexed greatly. Those dream trips can be planned almost risk-free right now.

When it comes to food, it is trending to having more local cuisine experiences. For instance, going to the market, following a local expert, going to different places and trying different things. It is food combined with stories and history that is the trend.

Sarah is planning our “Think Week”, and we were excited to hear what she had in store for us. She has our interests and general information based on the forms sent to us. The next step is a call to hear what changes from the form and speaking in person. This gives a true vision of what might make sense and then talk about options and possibilities.

Impactful Moments

0:00 - Welcome back to the Hacker Valley Studio

1:26 - This episode features Sarah Groen

2:25 - Where they met Sarah

2:44 - Sarah’s background is extremely varied

3:19 - Where the entrepreneurship started

3:57 - Decided to start focusing on her passion - travel

4:14 - Why travel? What does it mean to her?

5:19 - Most memorable travel experience?

7:40 - How good travel is for you

10:35 - How people get the most out of time off?

13:04 - What does luxury travel mean for clients?

17:57 - How important is networking in this type of role?

20:23 - What would you say to our listeners who want to dip their toes in luxury travel?

22:08 - How travel has changed due to Covid-19.

25:36 - How food fits into travel

27:58 - What’s in store for our “Think Week”

29:29 - Best ways to stay in or get in touch with Sarah

Links:

Learn more about BelleAndBlyTravel

Luxury Travel Insider Podcast on all platforms

@Sarahgoesglobal on Instagram

Learn more about Hacker Valley Studio.

Support Hacker Valley Studio on Patreon.

Follow Hacker Valley Studio on Twitter.

Follow hosts Ron Eddings and Chris Cochran on Twitter.

Learn more about our sponsor ByteChek.

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Breaking Into Banks and Bypassing Modern Security with Greg Hatcher and John Stigerwalt

Breaking Into Banks and Bypassing Modern Security with Greg Hatcher and John Stigerwalt

Three banks in four days isn't just a bragging right for penetration testers. It's a wake-up call showing that expensive security tools and alarm systems often fail when tested by skilled operators who understand both human behavior and technical vulnerabilities. Greg Hatcher and John Stigerwalt, co-founders of White Knight Labs, talk about their latest physical penetration tests on financial institutions, manufacturing facilities protecting COVID-19 vaccine production, and why their new Server 2025 course had to rewrite most common Active Directory tools. They share stories of armed guards, police gun draws, poison ivy reconnaissance, and a bag of chips that saved them from serious trouble. The conversation reveals why EDR alone won't stop ransomware, how offline backups remain the exception rather than the rule, and what security controls actually work when attackers bring custom tooling. Impactful Moments: 00:00 - Intro 01:00 - New training courses launched 03:00 - Server 2025 breaks standard tools 05:00 - COVID facility physical penetration 07:00 - Armed guards change the game 10:00 - Police draw guns on operators 13:00 - Bag of chips saves the day 15:00 - Nighttime versus daytime physical tests 18:00 - VIP home security assessments 20:00 - 2026 threat predictions 22:00 - Why EDR doesn't stop ransomware 27:00 - Low cost ransomware simulation ROI 29:00 - Three banks in four days 32:00 - Deepfake as the new EDR Links: Connect with our guests –  Greg Hatcher: https://www.linkedin.com/in/gregoryhatcher2/ John Stigerwalt: https://www.linkedin.com/in/john-stigerwalt-90a9b4110/ Learn more about White Knight Labs: https://www.whiteknightlabs.com Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

18 Joulu 33min

Defending Your Cyber Systems and Your Mental Attack Surface with Chris Hughes

Defending Your Cyber Systems and Your Mental Attack Surface with Chris Hughes

When your firewall forgets to buckle up, the crash doesn’t happen in the network first, it happens in your blindspots. In this episode, Ron is joined by returning guest Chris Hughes, Co-Founder of Aquia and host of the Resilient Cyber podcast. Chris helps reframe vulnerability work as exposure management, connect technical risk to human resilience, and break down the scoring and runtime tools security teams actually need today. Expect clear takeaways on EPSS, reachability analysis, ADR, AI’s double-edged role, and the one habit Chris swears by as a CEO. This episode fuses attack-surface reality with mental-attack-surface strategy so you walk away with both tactical moves and daily practices that protect systems and people. Impactful Moments: 00:00 - Intro 02:00 - Breaking: Fortinet WAF zero-day & visibility lesson 05:00 - Meet Chris Hughes: CEO, author, Resilient Cyber host 08:00 - Mental attack surface explained and why it matters 18:00 - From CVSS to EPSS, reachability, and ADR realities 21:00 - AI as force-multiplier for attackers and defenders 24:30 - Exposure vs vulnerability naming, market trends 26:00 - Chris’s book & how to follow his work 30:00 - Ron’s solo: 3 pillars to patch your mindset 34:00 - Closing takeaways and subscribe reminder Links: Connect with our guest, Chris Hughes, on LinkedIn: https://www.linkedin.com/in/resilientcyber/ Check out the article on the Fortinet exploit here: https://www.helpnetsecurity.com/2025/11/14/fortinet-fortiweb-zero-day-exploited/  Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

11 Joulu 34min

Thriving Beyond Human Labor with Context-Powered AI with Daniel Miessler

Thriving Beyond Human Labor with Context-Powered AI with Daniel Miessler

The real disruption isn’t AI replacing humans, it’s the shocking possibility that human labor was the economic bubble all along. In this episode, Ron Eddings sits down with Daniel Miessler, founder of Unsupervised Learning and longtime security leader, to break open why companies are hitting record profits with shrinking workforces, and what that means for your future. Daniel shares how AI agents, context management, and his Telos problem-first framework are reshaping what it means to create value in the modern economy. From Apple to Human 3.0, Daniel explains why building in public, learning fast, and solving real problems are the ultimate career edge in an AI-powered world. Impactful Moments: 00:00 - Introduction 02:00 - Jobless profit boom accelerates 05:00 - Daniel's AI journey at Apple 08:00 - Building careers around problems 12:00 - AI bubble or timing problem 15:00 - Nine-year-old codes app in two hours 18:00 - Human labor is the bubble 22:00 - Context management changes everything 26:00 - Adaptation equals survival Links: Daniel’s Website: danielmiessler.com/ Daniel’s Github: https://github.com/danielmiessler/ Daniel’s LinkedIn: https://www.linkedin.com/in/danielmiessler/ Upcoming events: https://www.hackervalley.com/livestreams Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/ Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio

4 Joulu 29min

Building EDR for AI: Controlling Autonomous Agents Before They Go Rogue with Ron Eddings

Building EDR for AI: Controlling Autonomous Agents Before They Go Rogue with Ron Eddings

AI agents aren't just reacting anymore, they're thinking, learning, and sometimes deleting your entire production database without asking. The real question isn't if your AI agent will be hacked, it's when, and whether you'll have the right hooks in place to stop it before it happens. In this episode, Ron breaks down the ChatGPT Atlas vulnerability that shocked researchers, revealing how malicious prompts can turn AI assistants against their own users by bypassing safeguards and accessing file systems. He presents his new talk "Hooking Before Hacking," introducing a framework for applying EDR principles, prevention, detection, and response, to AI agents before they execute unauthorized commands. From pre-tool use hooks that catch malicious intent to one-time passwords that put humans back in the loop, this episode shares practical security controls you can implement today to prevent your AI agents from going rogue.   Impactful Moments: 00:00 - Introduction 02:00 - ChatGPT Atlas vulnerability exposed 04:00 - AI technology outpacing security guardrails 05:00 - Guardrail jailbreaks and prompt injection 06:00 - AI agents deleting production databases 07:00 - EDR principles for AI agents 09:00 - Pre-tool use hooks catch intention 11:00 - User prompt sanitization prevents leaks 14:00 - One-time passwords for agent workflows 16:00 - Automation mistakes across 10 years   Links: Connect with Ron on LinkedIn: https://www.linkedin.com/in/ronaldeddings/ Check out the entire article here: https://www.yahoo.com/news/articles/cybersecurity-experts-warn-openai-chatgpt-101658986.html  GitHub Repository: https://hackervalley.com/hooking-before-hacking  See Ron's "Hooking Before Hacking" presentation slides here: http://hackervalley.com/hooking-before-hacking-presentation Check out our website: https://hackervalley.com/ Upcoming events: https://www.hackervalley.com/livestreams Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/ Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio

2 Joulu 19min

Can AI Run Your SOC Better Than You? with Ahmed Achchak

Can AI Run Your SOC Better Than You? with Ahmed Achchak

What if your security team never missed a single alert and actually had time to think strategically? In this episode, Ahmed Achchak, CEO and Co-Founder of Qevlar AI, reveals how autonomous SOCs are reshaping security operations worldwide. From tackling alert fatigue to empowering analysts with intelligent AI-driven investigations, Ahmed shares the inside story of building a system that can act on threats faster than any human alone. Learn how Qevlar’s innovative approach is giving organizations clarity, control, and measurable ROI while freeing security teams to focus on what truly matters. Impactful Moments 00:00 - Introduction 01:30 - Founding Qevlar AI by chance 03:30 - Inefficiency of current SOCs 05:00 - Augmenting analysts, not replacing them 08:00 - AI investigating alerts at scale 11:30 - How autonomous agents handle phishing 14:30 - Why tackling all alerts maximizes ROI 17:30 - Graph technology as investigation backbone 25:00 - Limitations and randomness of LLMs 30:30 - Advice for testing AI in SOCs Links Connect with our guest Ahmed on LinkedIn: https://www.linkedin.com/in/ahmed-achchak-872554109/   Check out Qevlar’s website: https://www.qevlar.com/   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

13 Marras 32min

Making Cybersecurity Marketing Creative (and a Little Sexy) with Maria Velasquez

Making Cybersecurity Marketing Creative (and a Little Sexy) with Maria Velasquez

Who said cybersecurity had to be serious? The future of cyber is creative, human, and even a little sexy. In this special 400th episode, Ron Eddings celebrates six incredible years of Hacker Valley Studio with one of cyber’s most creative voices, Maria Velasquez, Co-Founder of the Cybersecurity Marketing Society and Co-Host of Breaking Through in Cybersecurity Marketing. Together, they discuss how bold storytelling, authentic community, and a touch of fun are reshaping the way we connect in cybersecurity. Maria opens up about turning burnout into purpose, building a 4,000-strong global movement, and why the next frontier in cyber might just be entertainment.   Impactful Moments: 00:00 - Introduction 02:00 - CISA layoffs and collaboration fragility 04:00 - Welcoming Maria Velasquez 06:00 - How loneliness sparked a global community 08:00 - Why collaboration fuels cybersecurity growth 10:00 - When cybersecurity marketing was “boring” 12:00 - The rise of creativity and brand power 14:00 - Story behind Torque’s “Kill the S.O.A.R” campaign 15:00 - Making cybersecurity emotional and human 17:00 - Maria’s advice for bold marketing leaders 18:00 - The next big thing: experiential marketing 20:00 - Inside Cyber Marketing Con 2025 24:00 - Final reflections on community and creativity 27:00 - Ron’s takeaways: connection drives innovation Links: Connect with Maria on LinkedIn: https://www.linkedin.com/in/maria-vepa/ Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

6 Marras 30min

How to See Your Organization Like a Hacker with Chris Dale

How to See Your Organization Like a Hacker with Chris Dale

To defend like a human, you first have to think like a hacker. In this episode, Ron Eddings sits down with Chris Dale, Co-Founder and Chief Hacking Officer at River Security, to explore the human side of hacking, where curiosity, persistence, and vigilance meet defense. Chris shares how the traditional idea of penetration testing has evolved into a continuous journey of discovery, and why reconnaissance and storytelling are critical tools for modern defenders. From real-world breach stories to lessons on trust and responsibility, this episode reveals how thinking like a hacker, and acting like a human can transform the way we approach cybersecurity.   Impactful Moments 00:00 - Introduction and massive breach overview 03:00 - Trusted systems become exposure points 05:00 - Meet Chris Dale of River Security 07:00 - The problem with traditional pen testing 08:30 - Continuous reconnaissance and real-world risk 10:00 - Knowing yourself as a security principle 13:00 - The meaning of continuous vigilance 15:00 - Turning cybersecurity lessons into stories 18:00 - Storytelling and mindset in defense 19:30 - Final takeaways on fundamentals and vigilance   Links: Connect with our Chris on LinkedIn: https://www.linkedin.com/in/chrisad/ Read the Tech Radar article here: https://www.techradar.com/pro/security/f5-breach-fallout-over-266-000-instances-exposed-to-remote-attacks Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

30 Loka 25min

Coding by Vibe: The Future of AI-Built Security with Ron Eddings

Coding by Vibe: The Future of AI-Built Security with Ron Eddings

When code meets intuition, innovation gets personal. But what happens when we let AI vibe with our ideas? In this episode, Ron Eddings covers the rise of AI-driven development from Vibe Coding, where natural language shapes real code, to the emerging Model Context Protocols (MCPs) that redefine how apps talk to AI. He breaks down the recent Figma MCP vulnerability to discuss how creativity and security now collide in surprising ways. With hands-on insights using Raycast and practical steps for building responsibly, Ron takes you inside a new era where human intuition and machine intelligence truly build together.     Impactful Moments 00:00 - Introduction 01:00 - The Figma vulnerability explained 03:00 - Why MCP security matters 05:00 - What vibe coding really means 07:00 - Writing with intention and context 08:00 - The power of structured prompting 10:00 - How MCP connects everything 12:00 - Why adoption is skyrocketing 15:00 - Setting up an MCP server 17:00 - Agents, actions, and security trust 19:00 - The real takeaway: curiosity with caution 30:00 - Predictions on OpenAI’s upcoming browser 33:00 - The profit battle between OpenAI and Microsoft 35:00 - Windsurf’s rollercoaster of acquisitions   Links: Connect with our Ron on LinkedIn: https://www.linkedin.com/in/ronaldeddings/ Check out the Hacker News article here:  https://thehackernews.com/2025/10/severe-figma-mcp-vulnerability-lets.html?m=1   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

24 Loka 20min

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