Episode 131 - Making the Most of Time Off with Sarah Groen

Episode 131 - Making the Most of Time Off with Sarah Groen

In this featured episode of Hacker Valley Studio podcast, Ron and Chris are joined by Sarah Groen, founder and CEO of Bell & Bly Travel, a luxury travel advisory firm. Bell & Bly Travel helps executives, entrepreneurs, and their families take a holistic view of their vacation planning, allowing them to save time, enjoy amazing experiences they can't plan on their own, and make lasting memories with loved ones. Sarah is a contributing columnist for the CEOWORLD magazine and is the host for the Luxury Travel insider podcast.

In most of our episodes, we talk about work, the grind, and getting better every single day. In this episode, we talk about something a little different; talking about taking time for yourself and maximizing vacations and time off, time with family, friends, and time for experiences.

Sarah is no stranger to experiences; she has traveled the world and is an expert at planning vacations. We brought her into the studio to talk about getting the most out of our time off.

Her background is varied; she has an extremely random resume. She is from South Texas and lives in Houston. She started in the financial world but wanted to get off the corporate rat race track because she didn’t enjoy what she was doing. She went back to business school, not knowing what she wanted to do, but focused on entrepreneurship.

After school, Sarah went back to Houston and did many things, such as investing in an energy software startup and being an accelerator that she co-founded. She worked at Uber - launching and running UberEats in Houston and Phoenix. Finally, Sarah realized that if she was going to put that much time and effort into a business, she wanted it to be her own and build her own equity. So, she started looking into companies to invest in and buy. She finally began to focus on her passion for travel.

She describes herself as crazy about travel and shares how many countries she has visited and continents - and it’s a lot! She is always thinking about where she is going next. It all started due to her early experience where at 15 she went to Germany for an entire summer. She loves planning travel for families who have kids at that age which is an impetus to loving travel. This love led her to use all her free time for travel.

Sarah loves all her travel experiences for so many reasons. Trips fulfill you in many different ways. Her ability to share what she loves led to her acceptance at Stanford. Travel reminds her that she is so small in the world. There are so many other ways to think and live, that when she travels, she is reminded of that.

As the episode progresses, Sarah describes how travel benefits the mind and health. There is a lot of research that shows how vacations and travel is good for you. People need it! One example is neuroplasticity. If something brand new happens, you will remember it more. This keeps your brain more agile and to be more creative. Travel puts you in a different environment and helps create new neuropathways.

It is a fact that Americans are skipping tons of vacation days; there are millions of vacation days left on the table. As that number goes up, all sorts of things are happening such as anxiety, mental health issues and other things that are symptoms of working too hard.

In order to plan travel for groups, they bring people in and ask multiple questions to get to the bottom of what’s most important about this vacation and why. What helps them relax. This helps discover what is needed most by the travelers. Making the most of the vacations is different for every person. Some want to do everything, and some don’t want to do much at all.

The needs are different for everybody! Luxury travel means something different, however. She hesitates to put the word “luxury” in marketing, etc. Generations want different things and luxury means true customization. People don’t want to feel like a number anymore. She is catering toward personalized and customized things.

What does customized mean? How does it get specific? What do people look at? Sarah can do and plan things that are “ungoogleable.” There are so many experiences that can be customized based on interests and passions. These are “behind the scenes” and not amongst the packed tours that one encounters when on typical vacations.

Sarah shares how networking is important in the role as a luxury travel planner. She specializes in clients’ needs and wants, and they plan the world. That can only happen through fantastic networks and partnerships. They have worked with them and keep up with them on a regular basis. They have vetted partners in every corner of the world, and are kept up-to-date and help curate these specific itineraries and ideas. Doesn’t matter if it is art or basketball, they make it happen due to their network.

How people spend their money is personal, but don’t save it for a day you are never going to spend it. If there is something you want to do, make a plan to make it happen. Lay out what you want to achieve in your travel bucket list, and make a plan. Pencil the experiences in that you want to have!

Travel has changed alot since Covid-19. Don’t let it scare you off when you are planning travel. Hotels and airlines and tour operators have adjusted to safety protocols. Safety is different for all people and their wants in regard to the degree of risk they are willing to take. Booking and cancellation policies have flexed greatly. Those dream trips can be planned almost risk-free right now.

When it comes to food, it is trending to having more local cuisine experiences. For instance, going to the market, following a local expert, going to different places and trying different things. It is food combined with stories and history that is the trend.

Sarah is planning our “Think Week”, and we were excited to hear what she had in store for us. She has our interests and general information based on the forms sent to us. The next step is a call to hear what changes from the form and speaking in person. This gives a true vision of what might make sense and then talk about options and possibilities.

Impactful Moments

0:00 - Welcome back to the Hacker Valley Studio

1:26 - This episode features Sarah Groen

2:25 - Where they met Sarah

2:44 - Sarah’s background is extremely varied

3:19 - Where the entrepreneurship started

3:57 - Decided to start focusing on her passion - travel

4:14 - Why travel? What does it mean to her?

5:19 - Most memorable travel experience?

7:40 - How good travel is for you

10:35 - How people get the most out of time off?

13:04 - What does luxury travel mean for clients?

17:57 - How important is networking in this type of role?

20:23 - What would you say to our listeners who want to dip their toes in luxury travel?

22:08 - How travel has changed due to Covid-19.

25:36 - How food fits into travel

27:58 - What’s in store for our “Think Week”

29:29 - Best ways to stay in or get in touch with Sarah

Links:

Learn more about BelleAndBlyTravel

Luxury Travel Insider Podcast on all platforms

@Sarahgoesglobal on Instagram

Learn more about Hacker Valley Studio.

Support Hacker Valley Studio on Patreon.

Follow Hacker Valley Studio on Twitter.

Follow hosts Ron Eddings and Chris Cochran on Twitter.

Learn more about our sponsor ByteChek.

Jaksot(406)

Ditch the Spreadsheets: Smarter Crypto Security with Michael Klieman

Ditch the Spreadsheets: Smarter Crypto Security with Michael Klieman

Still tracking certificates in a spreadsheet? You’re not alone—and there’s a better way. In this special episode from RSA 2025, Ron sits down with Michael Klieman, Global Vice President of Product Management for Digital Security Solutions at Entrust, to discuss how leading organizations are rethinking cryptographic security. From simplifying certificate management to preparing for a post-quantum future, this conversation covers real-world risks, surprising breach stories, and practical steps for bringing order to crypto chaos—without the stress.   Impactful Moments: 00:00 – Introduction 04:00 – Three major problems with crypto today 06:45 – Certificates often missing from inventories 08:30 – Managing EV charging infrastructure with spreadsheets 11:00 – The two biggest certificate-related risks 12:50 – Expired certs can tank brand trust 14:45 – Automation usually comes after spreadsheets 16:30 – Why quantum risk grows every year 18:15 – Start with a cryptographic inventory 20:30 – Nation-state threats and critical infrastructure 22:15 – AI could fast-track quantum breakthroughs 24:45 – Entrust’s new unified crypto security platform 26:35 – One question every CISO must answer in 2025   Links: Connect with our guest, Michael Klieman: https://www.linkedin.com/in/mklieman/ Learn more about Entrust at: https://www.hackervalley.com/entrust   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

8 Touko 202529min

Protecting People, Not Just Perimeters with Andrey Suzdaltsev

Protecting People, Not Just Perimeters with Andrey Suzdaltsev

AI is reshaping the cybersecurity battlefield, and cyber adversaries are getting smarter. In this episode, Ron Eddings welcomes Andrey Suzdaltsev, Co-Founder and CEO of Brightside AI, for a look into the evolution of social engineering, AI’s role in personalized phishing, and how Brightside is turning the tables with automation and human-centric protection. From offensive AI simulations to family-inclusive cyber safety, Andrey shares how his team secures both professional and personal perimeters before cybercriminals can strike.   Impactful Moments 00:00 Cyber criminals get a theatrical glow-up 01:47 AI models + personal data = mass fraud 03:42 Brightside’s 3-part solution explained 07:32 Why security must get personal 11:16 Ron’s reaction to Brightside’s realism 13:16 AI research tools now used by hackers 19:33 Why deepfake detection may fail 15:16 Automating attacks with AI agents 37:34 Protecting families = smarter security 41:56 Brightside’s vision for defending human risk   Links Connect with our guest, Andrey Suzdaltsev: https://www.linkedin.com/in/ndrey Learn more about Brightside: www.brside.com Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

24 Huhti 202545min

Digital Clutter and the Death of Passwords with Collin Sweeney & Chase Cunningham

Digital Clutter and the Death of Passwords with Collin Sweeney & Chase Cunningham

Passwords are the original digital clutter—messy, overstuffed, and way too easy to forget. Like a junk drawer full of old keys and cables, we keep tossing more into them, hoping they’ll somehow keep working. But what if it’s time to throw the whole thing out? In this episode, Ron Eddings is joined by Collin Sweeney of ZKX Solutions and Dr. Chase Cunningham, a.k.a. “Dr. Zero Trust,” for a bold conversation on the future of authentication. From the failures of MFA to the promise of zero-knowledge proofs, the crew breaks down how we got stuck with broken access systems—and what it’ll take to finally fix them. Whether it’s SIM swapping, face IDs, or security keys on the battlefield, this is the real talk on identity security you don’t want to miss. Impactful Moments: 00:00 – Introduction 03:45 – ZKX’s origin: voice verification breakthrough 06:45 – Collin’s “oh crap” SolarWinds realization 09:15 – Why MFA still fails in practice 13:15 – Zero-knowledge proofs explained with a coin 15:30 – How ZKPs reduce identity attack surfaces 17:45 – Making MFA faster, smarter, more human 20:00 – MFA fatigue and ice skating uphill 24:00 – Why people still cling to passwords 30:54 – Quantum fears vs real-world encryption limits Links: Connect with Collin Sweeney: https://www.linkedin.com/in/collin-sweeney-6ab6a5176/ Check out ZKX Solutions new product, Helix: zkxsolutions.com/helix Connect with Chase Cunningham: https://www.linkedin.com/in/dr-chase-cunningham/ Grab a copy of Chase Cunningham's book “vArIable: A Novel in the gAbrIel Series” here: www.amazon.com/vArIable-gAbrIel-Dr-Chase-Cunningham-ebook/dp/B0DVMWCWCD?ref_=ast_author_mp     Check out Hacker Valley’s upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord B

10 Huhti 202543min

What Most Cybersecurity Advice Misses—And How to Fix It with Robert Hansen

What Most Cybersecurity Advice Misses—And How to Fix It with Robert Hansen

What if the biggest threat to cybersecurity isn’t attackers—but the defenders themselves? Why are we still building tools for experts in a world where technical skills are fading fast? In this episode, Ron Eddings sits down with legendary hacker and investor Robert Hansen (aka RSnake) to talk about startup strategy, LLM-powered workflows, and the uncomfortable truth about skill decline in security teams. You’ll hear how he built an AI-powered threat intel engine, why most cybersecurity advice is outdated, and his hard-earned wisdom on surviving—and thriving—in a landscape built to break you.   Impactful Moments: 00:00 - Introduction 01:30 - Meeting RSnake at Hacker Hoedown 04:50 - AI-powered newsletter curation 08:15 - Ranking news by global impact 13:00 - Keeping LLM costs under 25 cents/day 16:10 - Paths to revenue for cybersecurity pros 24:00 - Why venture capital often kills innovation 33:20 - Cloud migration and the crocodile problem 37:00 - Decline in practitioner technical skill 40:00 - Designing tools for non-experts Links: Connect with our guest, Robert “RSnake” Hansen: https://www.linkedin.com/in/roberthansen3/   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

3 Huhti 202536s

Hackers Have HR Now? featuring Christopher Budd

Hackers Have HR Now? featuring Christopher Budd

The internet once came this close to crashing—and Microsoft was on the front line. In this episode, cybersecurity veteran Christopher Budd takes us inside the Microsoft Security Response Center during one of the most chaotic cyber events in modern history. From the Nimda worm of 2001 to ransomware turf wars, and the weird future where threat actors post job ads for ransom note writers, Christopher lays it all out with perspective only decades in the game can bring. If you think AI or ransomware is the endgame, you’re not seeing the whole board.   Impactful Moments: 00:00 - Introduction 04:35 - Breaking down the Nimda attack 07:00 - “We carried 90% of the internet” 10:37 - Ransomware gangs fighting for headlines 15:26 - Secure perimeter is officially dead 17:31 - AI as your cybernetic exosuit 24:00 - Filtering 100,000 security emails with AI 27:05 - Privacy tension in AI-powered defense 32:00 - The inevitable swing back to local control 35:31 - “You will”: when sci-fi became real   Links: Connect with our guest, Christopher Budd: https://www.linkedin.com/in/christopherbudd/   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

27 Maalis 202536min

Staying Ahead in the Age of AI Agents with Marco Figueroa

Staying Ahead in the Age of AI Agents with Marco Figueroa

Marco Figueroa is back, and his AI predictions aren’t just coming true—they’re unfolding faster than anyone expected. AI agents aren’t on the horizon—they’re already here, and security teams are scrambling to keep up. Building on his bold January prediction that 2025 would be the Year of the AI Agent, Marco returns to break down real-world threats, including an insider attack using an infinite logic bomb. From the rise of AI-driven security tools to the biggest risks companies aren’t ready for, this episode is your roadmap to staying ahead in the new AI era.   Impactful Moments: 00:00 - Introduction 02:00 - Insider threat case: Infinite logic bomb attack 06:00 - Why AI will transform security forever 10:00 - AI agents will replace entire workflows 16:00 - The AI pricing war is heating up 22:00 - How to structure AI-driven security workflows 30:00 - The mind-blowing AI coding method you need 38:00 - The future of AI-assisted cybersecurity teams   Links: Connect with our guest, Marco Figueroa: https://www.linkedin.com/in/marco-figueroa-re/ Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

21 Maalis 202540min

I Built an AI Version of Myself – Here’s Why with Marcus J. Carey

I Built an AI Version of Myself – Here’s Why with Marcus J. Carey

The best time to be alive is right now—if you know how to use AI. Marcus J. Carey, Principal Research Scientist at ReliaQuest, is harnessing AI to supercharge creativity, cybersecurity, and career development. In this episode, he shares the workflows he uses that redefine productivity, from dictating books in a week to building a personal AI twin. In this episode, Ron and Marcus highlight AI’s true power—when used right. They discuss why intuition is the secret ingredient, how AI is reshaping cybersecurity, and why people who master AI will lead the future. Plus, Marcus breaks down how he built his own personal GPT, his approach to learning, and why he sees AI as a tool, not a threat.   Impactful Moments: 00:00 - Introduction 01:18 - Meet Marcus J. Carey 03:00 - Using AI to write a book fast 06:00 - Creating a personal AI twin 09:00 - AI’s impact on cybersecurity defense 15:00 - The power of intuition in AI 22:00 - Why learning fundamentals still matters 30:00 - AI-enhanced workflows for coding 36:00 - The reality of AI "hallucinations" 39:00 - Final thoughts on mastering AI Links: Connect with our guest, Marcus J. Carey: https://www.linkedin.com/in/marcuscarey/ Grab a copy of Marcus’ book, “Hacker, Inc.: Mindset For Your Career” here: https://a.co/d/8i7waDc   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

14 Maalis 202539min

Cyber Warfare, Digital Deception, and the Hidden Threats We Ignore with Dr. Eric Cole

Cyber Warfare, Digital Deception, and the Hidden Threats We Ignore with Dr. Eric Cole

We’re already in World War III—just not the kind you’re thinking of. Cyber warfare is here, and the battlefield is your inbox, your bank account, and your digital identity. So why are we still acting like it’s peacetime? Dr. Eric Cole, cybersecurity pioneer and former CIA hacker, joins the show to drop hard truths about the state of cyber warfare, AI’s role in our digital future, and why most people are sleepwalking through a war they don’t even realize they’re in. From the rise of deepfakes to North Korea’s billion-dollar hacking economy, this episode is one you can’t afford to ignore.   Impactful Moments: 00:00 - Introduction 02:00 - Dr. Eric Cole’s journey from the CIA to cybersecurity leadership 07:20 - The fundamentals of hacking and why they still matter 11:00 - AI is only as smart as the data we give it 17:00 - The rise of deepfakes and digital deception 19:45 - Cyber warfare: How North Korea funds its economy through hacking 23:50 - The problem with America’s peacetime mentality 30:00 - Should we be worried about AI replacing humans? 36:10 - The key to success: mastering people skills, not just tech skills 40:30 - Final thoughts and where to follow Dr. Eric Cole   Connect with Dr. Eric Cole on LinkedIn: https://www.linkedin.com/in/ericcole1/ Check out Dr. Eric Cole’s books –  Cyber Crisis: Protecting Your Business from Real Threats in the Virtual World: https://www.amazon.com/Cyber-Crisis-Protecting-Business-Threats/dp/B093X3YNPT Online Danger: How to Protect Yourself and Your Loved Ones from the Evil Side of the Internet: https://www.amazon.com/Online-Danger-Protect-Yourself-Internet-ebook/dp/B078WK39TT Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

8 Maalis 202541min

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