The Human Risk Podcast23 Loka 2021

Professor Ian McCarthy on the business of being counter-intuitive

How can counter-intuitive thinking help us to make better business decisions? It’s something that Professor Ian McCarthy explores in his research.

Ian has been on the show before, talking about his research Into workplace bullshit. You can hear that episode here 🎧 👉 https://www.humanriskpodcast.com/professor-ian-mccarthy-on-workplace/

On this episode, we begin by catching up with Ian’s work on bullshit and find out why several large companies are getting his help to run bullshit audits.

We then explore the first of several counter-intuitive ideas.

If you’re a company and you own some intellectual property — your logo or brand imagery, for example — then conventional wisdom says that you should pursue anyone who tries to infringe your rights. But there are many situations where that might not actually be the best thing to do. Ian talks us through the idea of open branding.
You can read the research on that here:https://www.sciencedirect.com/science/article/abs/pii/S0007681320300938?via%3Dihub

After that, we explore social media, and I get Ian’s thoughts on how companies and individuals might respond to it. Amongst other insights, Ian highlights how far from thinking of social media as a risk to be mitigated, there are counter-intuitive strategies available to companies who embrace it. Why might you, for example, want to use it to leak information that historically might have been considered trade secrets? You can learn more about that here: https://www.slideshare.net/IanMcCarthy/were-leaking-and-everythings-fine-how-and-why-companies-deliberately-leak-secrets-57447908?

Then we look at Ian’s field, and he explains why he’s a huge proponent of open academia. It’s another concept that involves overturning conventional wisdom.
 To see more of Ian’s research, visit; https://sfu.academia.edu/IanMcCarthy

You can find him on social media: Twitter: https://twitter.com/Toffeemen68
LinkedIn: https://www.linkedin.com/in/ianmccarthy1/

In our discussion, we refer to Led By Donkeys - https://www.ledbydonkeys.org/

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(368)

Will Tarrant on Service: Closing the gap between brand promise and reality

What makes great service? It’s one of those things we instantly recognise when we experience it, but struggle to define. And while organisations spend huge amounts of time trying to design seamless cu...

8 Touko 1h

Dr Carissa Véliz on Prophecy

What if prediction isn’t about knowing the future, but controlling it? On this episode, I'm joined by a leading thinker on digital ethics, privacy and technology to explore the idea of prophecy.Episo...

25 Huhti 1h 2min

Dr C Thi Nguyen on How to stop playing someone else's game

We like to think we choose what matters. But what if the goals we’re chasing… aren’t actually ours?Episode Summary My guest on this episode is Dr. C. Thi Nguyen, philosopher and author of The Score: H...

12 Huhti 1h 8min

Phil Dobson on Cognitive Leadership

We tend to assume that if we’re working hard, we’re working well. But what if that isn’t true?Episode SummaryMy guest on this episode is Phil Dobson, author of The Brain Book and founder of Brain Work...

4 Huhti 1h 9min

Professor Mark Stoyle on The Western Rising of 1549

What lessons does a religious protest that led to an uprising in 1549 have to do with human risk?At first glance, not very much. It’s easy to see it as a distant historical event — something about re...

22 Maalis 1h 4min

Jeffrey Ludlow on What A Sign Is...

What exactly is a sign? At first glance, that might sound like a strange question. Signs are everywhere: telling us where to go, what to do, what not to do, and sometimes what might happen if we igno...

14 Maalis 1h 4min

Marc Ross on The Art of The Negroni

What Can a Cocktail Teach Us About Curiosity and Creativity? At first glance, documenting Negronis around the world might sound like a frivolous hobby. But could a simple cocktail become a vehicle for...

7 Maalis 45min

Tom & Sue Hardin On Wired On Wall Street

What’s the difference between a mistake… and a bad decision? My guest knows this only too well. Tom Hardin has been on the show several times before. As Tipper X, he wore a wire for the FBI and helped...

28 Helmi 1h 15min