The Human Risk Podcast22 Helmi 2022

Ben Knowles on Risk Compensation in Cycling

Why would a bicycle delivery company ban its riders from wearing helmets? Depending on where you're reading this, you'll either think it's normal — hello, for example, to my Netherland's based listeners 🇳🇱 — or irresponsible. On this episode, I'm speaking to Ben Knowles, the CEO of PedalMe who is the man behind the company that made that decision.

I'd heard of PedalMe, but not their policy. That changed, when they posted a thread on Social Media explaining the rationale behind it. Not only did they say why, but they posted details fo their risk management framework. It contained some fascinating insights and ideas.

I wrote a LinkedIn blog on the subject, that sparked a lot of interest. You can read that — and watch a clip of Ben on a UK TV show discussing the subject — and see the debate it sparked here: https://www.linkedin.com/posts/humanrisk_ethics-compliance-behaviouralscience-activity-6897141777678041088-CKwL

Given the level of interest, I thought I'd ask Ben onto the show and he agreed. So, in this special episode — special because I'm getting it out between teh normal schedule to encourage further discussion — I talk to Ben. We explore:
- how Ben got into cycling & promoting cycling
- where the idea for PedalMe came from and how they think about risk
- why banning helmets is part of their attempt to reduce risk compensation
- how they incentivise staff to report incidents
- their leadership model

and a whole lot more.

To learn more about Pedal Me visit https://pedalme.co.uk/

You'll find them on social media:
Instagram - https://www.instagram.com/pedalmeapp/
Twitter - https://twitter.com/pedalmeapp

To find Ben:
LinkedIn - https://www.linkedin.com/in/ben-knowles-49137748/

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(379)

Roger Dooley on The Persuasion Engine

What if AI could help us understand people better, rather than simply replacing what humans do?Episode summaryHow can we use AI to become better at persuasion, communication and understanding human be...

1 Syys 59min

Annie Wagstaff on The Joy of Curiosity

What’s the last thing you learned simply because you wanted to know?Episode summaryWhy do we feel the need to justify what we learn? My guest on this episode is Annie Wagstaff, a musician and composer...

23 Elo 1h

Paul Craven on Living With Uncertainty

What happens when someone who spends his life thinking about risk, decision-making and human behaviour is confronted with an uncertainty he simply can’t control?Episode summaryMy guest is Paul Craven,...

15 Elo 51min

Benji Wilson on why we rate everything

Why do we rate everything and why do we do so on a scale of one to five stars? What happens when systems designed to help us make better choices start influencing our behaviour in ways we don’t necess...

8 Elo 1h 4min

Mark Heywood on The Stories We Tell About Ourselves

What parts of yourself have you learned to hide in order to be taken seriously? My guest on this episode is Mark Heywood, a friend of the show, returning guest and someone I've collaborated with on a ...

2 Elo 1h 21min

Gill Kernick on Grenfell - the disaster we still haven't learned from

When something goes badly wrong, we investigate it. Reports are written. Recommendations are made. Lessons are identified. But do we actually learn them?Episode SummaryReturning to the show, Gill Kern...

21 Heinä 57min

Anna Rössler on Finding Your Voice — Online, On Stage and At Work

What does jazz singing have to do with LinkedIn? More than you might think. This week's guest, Anna Rössler, has built a career helping senior leaders find their voice online while simultaneously deve...

5 Heinä 1h 1min

David Grosse on The Unconvention

What happens when two people who spend their careers thinking about human behaviour meet in a London pub and start complaining about conferences? Apparently, they decide to organise one.Episode Summar...

25 Kesä 48min