#25: Social strategist Corey Kindberg on EQ, quality community management, & agency life
#BTSPodcast21 Loka 2019

#25: Social strategist Corey Kindberg on EQ, quality community management, & agency life

Corey Kindberg is a senior strategist at R/GA and was the voice behind the viral & admirable AXE tweets during PRIDE. We discuss strategy, the importance and value of good community managers, agency life, Twitter, organizational tips, and who we love to follow for trends & insights. Previous client work of Corey's includes AXE, Ajinomoto, TJ Maxx, eBay, Samsung, Campbells (V8), Martha Stewart Living, & The Cut.

Hear the rest of the strategy episodes & more strategy-relevant podcast episodes in this Breaker playlist: https://www.breaker.audio/u/lynaecook/p/321381

References:

AXE "is it ok for guys?" ad: https://youtu.be/0WySfa7x5q0

AXE Pride Tweets via Buzzfeed: https://bzfd.it/2BlzhqV

Amy Brown on Twitter: @arb

Alexis Wilson on Twitter: @blacksassydiva

Taylor Loren of Later on Twitter: @taylrn

Taylor Lorenz on Twitter: @taylorlorenz

PornHub Insights: https://www.pornhub.com/insights/

Follow Corey on social

https://twitter.com/coreykindberg

https://www.linkedin.com/in/corey-kindberg/

Find & follow #BTSPodcast & join our FB Group to connect w/ other listeners & submit questions!

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To support this podcast, use my promo codes for some of my favorite services: Hotel Tonight - LCOOK61; SOOTHE (in-home massages) - LZLRZ; Breather rooms (for meetings, off-sites, recording your own podcast): LYNAE, and get your groceries delivered with Instacart: LCOOK5142

Jaksot(58)

#49: Writer Molly Lambert, Creator & Host of HeidiWorld

#49: Writer Molly Lambert, Creator & Host of HeidiWorld

Molly Lambert is an incredible writer. She’s the writer & host of Heidi World: The Heidi Fleiss Story & talks about navigating freelance writing while trying to break into TV writing. I super apprecia...

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#48: Sierra Reed on Influencers, Strategy, & Managing Up

#48: Sierra Reed on Influencers, Strategy, & Managing Up

This episode was recorded at the end of 2020. As of now, Sierra Reed is at Whalar as their Social Platform Partnerships Director. She was previously at Mozilla as their Marketing & Social Media Relati...

26 Joulu 20211h 17min

#47: Lia Haberman on Successful Influencer + Brand Partnerships

#47: Lia Haberman on Successful Influencer + Brand Partnerships

Lia Haberman has a steep career in media and is currently an adjunct professor teaching Social Media & Influencer Marketing at UCLA Extension. Her former employers include E!, The Wrap, LIVESTRONG, & ...

26 Joulu 20201h 25min

#46: Strategist Caitlin Angeloff on Demonstrating Value & Working Across Teams

#46: Strategist Caitlin Angeloff on Demonstrating Value & Working Across Teams

Caitlin Angeloff is a thoughtful & brilliant strategist who I've had the joy of working with over the years. We met when she was Director of Global Social Strategy & Operations at DocuSign, I then saw...

9 Joulu 20201h 56min

#45: Open Mike Eagle on how things come together & sometimes fall apart

#45: Open Mike Eagle on how things come together & sometimes fall apart

Open Mike Eagle is an artist, runs a record label, recently launched podcast network, co-created The New Negroes on Comedy Central, & has a merchandise company. He also has a few podcasts of his own: ...

10 Marras 20201h 6min

#44: Digital Strategist & Product Manager Jordyn Reese

#44: Digital Strategist & Product Manager Jordyn Reese

Jordyn Reese is the Director, Global Advertising & Audience Development, we recorded this episode right as she was leaving The Orchard & heading to OneRPM for a role as Product Manager, US Latin & Urb...

2 Marras 202056min

#43: Writer Tiffanie Woods shares her pitching strategies

#43: Writer Tiffanie Woods shares her pitching strategies

Tiffanie Woods is a writer & strategist who leverages her background in engineering to apply systems thinking to operations & her writing/pitching processes. Tiffanie lists off how she pitches & what ...

26 Loka 20201h 54min

#42: CBD policy & reading labels with Scientia Labs & Canapa co-founder Molly Conroy

#42: CBD policy & reading labels with Scientia Labs & Canapa co-founder Molly Conroy

This episode is part 2 in a series with the co-founders of Scentia Labs & Canapa, if you haven't listened to Part 1 with Rubin Torf, please do! This episode is with Molly Conroy, Co-founder of Scentia...

13 Syys 20201h 17min

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