Lynn Teo (Northwestern Mutual) | The Power of Time When Building a Financial Plan
The CMO Podcast13 Syys 2023

Lynn Teo (Northwestern Mutual) | The Power of Time When Building a Financial Plan

Jim's guest today on The CMO Podcast is Lynn Teo, Chief Marketing Officer for Northwestern Mutual, one of the perennially most-admired companies in the world. Founded 166 years ago, Northwestern Mutual is a growing $35 billion company today. The company strives to free people from financial anxiety; its products and services include life insurance, disability income, long-term care insurance, and a range of other financial planning services.

Lynn has an unorthodox background for a CMO: she earned her Bachelors at the National University of Singapore, specializing in English Language, Linguistics and Geography, before earning her Masters at Carnegie Mellon in Professional and Technical Writing and Interaction Design. She has worked for a host of companies on both the client and agency side, including AKQA and McCann on the agency side, and Thomson Reuters, CA Technologies and Wolters Kluwer on the client side.

With a year as the CMO of Northwestern Mutual under her belt, Lynn joins Jim to talk about her career so far. She shares what her "superpower" is and how hiking brings a refreshing outlook to her path.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Micky Onvural (TIAA) | Discover Your Roses, Thorns and Buds

Micky Onvural (TIAA) | Discover Your Roses, Thorns and Buds

Jim's guest this week on The CMO Podcast is Micky Onvural, the Chief Marketing and Communications Officer at TIAA, whose mission is to help people find confidence in retirement. TIAA is an acronym for...

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Maggie Schmerin (United Airlines) | Widen your brand ambition to reach the top of All-Brands-Peak

Maggie Schmerin (United Airlines) | Widen your brand ambition to reach the top of All-Brands-Peak

Looking to the skies, Jim's guest today on The CMO Podcast is Maggie Schmerin, the Chief Advertising Officer at United Airlines. Although the company boasts nearly 100 years in business with roughly $...

4 Loka 202356min

Molly Battin (Home Depot) | Your Career as a Tool Belt

Molly Battin (Home Depot) | Your Career as a Tool Belt

Jim's guest this week on The CMO Podcast is Molly Battin, the Senior Vice President and Chief Marketing Officer at The Home Depot, the iconic orange-branded home improvement retail company. Since the ...

27 Syys 202355min

Julie Saunders (Autocamp) | Learnings From Around the Campfire

Julie Saunders (Autocamp) | Learnings From Around the Campfire

We're headed outside–well, almost–as Jim welcomes the Chief Marketing Officer of Autocamp, the 10-year-old red-hot hospitality company. AutoCamp is sometimes called the Airstream Hotel, as it offers o...

20 Syys 202358min

Tim McDougal & Leah Yousif (Deloitte Digital) | The Transformation of Customer Contact Centers

Tim McDougal & Leah Yousif (Deloitte Digital) | The Transformation of Customer Contact Centers

For a special Office Hours episode, Jim welcomes Tim McDougal and Leah Yousif to the CMO Podcast. Tim is a Managing Director of Strategy & Operations at Deloitte Consulting and Leah is a Senior Manage...

6 Syys 202349min

Ciara Anfield (Sam's Club) | A Masterclass in Arriving to Purpose

Ciara Anfield (Sam's Club) | A Masterclass in Arriving to Purpose

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30 Elo 202348min

Sejal Shah Miller (Converse) | Bringing Creativity and Curiosity to a Legacy Brand

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Jim's guest this week on The CMO Podcast is Sejal Shah Miller, the Chief Marketing Officer of Converse. A 115-year old brand, Converse was founded by Marquis Converse in Massachusetts. Since Nike purc...

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