Jonathan Knight (New York Times) | The Power of Shared Experiences
The CMO Podcast3 Tammi 2024

Jonathan Knight (New York Times) | The Power of Shared Experiences

Ring in the new year with the CMO Podcast as Jim welcomes Jonathan Knight, the SVP, Head of Games for The New York Times. The Times Games include the famous New York Times Crossword Puzzle, The Mini Crossword, Wordle, Spelling Bee, Connections, and Tiles. Founded in 1851, The New York Times is one of the oldest and most respected brands in the world, with nearly 10 million subscribers.

Jonathan knows a lot about building brands with high and lasting consumer engagement and loyalty. He has worked in the gaming industry for nearly 30 years, holding roles at Activision in the early days, then Electronic Arts as the senior leader on the Sims franchise. Jonathan then moved to Zynga and Warner Brothers Games before joining the New York Times Games in the fall of 2020.

Tune in for a thoughtful conversation about how brands can learn from the high-growth gaming category, and what leaders at large could learn from popular and lasting game brands.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Jim Stengel | Quantifying Brand Purpose

Jim Stengel | Quantifying Brand Purpose

On this episode of The CMO Podcast, we are turning the tables with Jim in the guest seat! This interview took place during Deloitte's CMO Accelerator Program at Deloitte University in West Lake TX, as...

1 Huhti 202048min

Erika Nardini (Barstool Sports) | Be As Nimble As Possible

Erika Nardini (Barstool Sports) | Be As Nimble As Possible

Erika Nardini is the CEO of Barstool Sports, a sports and pop culture media brand covering daily news and highlights through blogs, videos, social media and podcasts.Founded as a print publication in ...

25 Maalis 20201h 1min

Andrea Zahumensky (KFC ) | How Core Values Impact Profits at KFC

Andrea Zahumensky (KFC ) | How Core Values Impact Profits at KFC

Andrea Zahumensky is an industrial engineer turned marketer. She is the Chief Marketing Officer for KFC where she oversees all marketing initiatives for the restaurant locations around the world. Andr...

18 Maalis 202046min

Jeff Jones & Rick Gomez | The Next Gen CMO Academy

Jeff Jones & Rick Gomez | The Next Gen CMO Academy

In this episode, Jim Stengel sits down with two special guests in front of a live studio audience at Deloitte University! He is joined by President and CEO at H&R Block, Jeff Jones, along with EVP & C...

11 Maalis 202058min

Sarah Flynn (Thirty5 Ventures) | Disrupting the Marketplace with Authentic Storytelling

Sarah Flynn (Thirty5 Ventures) | Disrupting the Marketplace with Authentic Storytelling

Sarah Flynn is the General Manager of Thirty Five Ventures which was co-founded by all-star basketball veteran Kevin Durant, and his manager Rich Kleiman. Thirty Five Ventures serves as the umbrella f...

4 Maalis 202046min

Vinoo Vijay (H&R Block) | Become Customer-Centric

Vinoo Vijay (H&R Block) | Become Customer-Centric

Vinoo Vijay is the CMO of H&R Block, which is one of the largest tax preparation services in the United States and Canada. Before stepping into the CMO role at H&R Block, Vinoo was the CMO of TD Bank,...

26 Helmi 202051min

Jennifer Olsen (UNTUCKit) | Start-Up Marketing Vs Mature Brand Marketing

Jennifer Olsen (UNTUCKit) | Start-Up Marketing Vs Mature Brand Marketing

Jennifer Olsen has had a lengthy career in marketing, working for both start-ups and established brands. She is currently the CMO of UNTUCKit, a clothing company that has reached $200 million in sales...

19 Helmi 202054min

Superbowl LIV Marketing Roundtable Discussion

Superbowl LIV Marketing Roundtable Discussion

On this episode of the CMO podcast, Jim is discussing this year's Super Bowl ads with some of the night's biggest marketers including, Ricardo Marques, the VP of marketing for Anheuser-Busch/InBev, an...

12 Helmi 202049min

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