Jonathan Knight (New York Times) | The Power of Shared Experiences
The CMO Podcast3 Tammi 2024

Jonathan Knight (New York Times) | The Power of Shared Experiences

Ring in the new year with the CMO Podcast as Jim welcomes Jonathan Knight, the SVP, Head of Games for The New York Times. The Times Games include the famous New York Times Crossword Puzzle, The Mini Crossword, Wordle, Spelling Bee, Connections, and Tiles. Founded in 1851, The New York Times is one of the oldest and most respected brands in the world, with nearly 10 million subscribers.

Jonathan knows a lot about building brands with high and lasting consumer engagement and loyalty. He has worked in the gaming industry for nearly 30 years, holding roles at Activision in the early days, then Electronic Arts as the senior leader on the Sims franchise. Jonathan then moved to Zynga and Warner Brothers Games before joining the New York Times Games in the fall of 2020.

Tune in for a thoughtful conversation about how brands can learn from the high-growth gaming category, and what leaders at large could learn from popular and lasting game brands.

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Jaksot(417)

Selena Kalvaria (Away) | The Difference Between Marketing and Brand

Selena Kalvaria (Away) | The Difference Between Marketing and Brand

When you think of traveling, Selena Kalvaria wants you to think of Away. Selena is the SVP of Brand at Away, a luggage company that has now infiltrated almost every aspect of travel. Before Away, Sele...

4 Joulu 201950min

David Rubin (The New York Times ) | NYT Is More Than Fit To Print

David Rubin (The New York Times ) | NYT Is More Than Fit To Print

David Rubin is Chief Marketing Officer at The New York Times. As CMO, he is responsible for all acquisition and performance marketing, which helps to grow The Times' digital consumer business. He has ...

27 Marras 201956min

Stephanie Buscemi (Salesforce) |Salesforce's New Era of Customer-Based Marketing

Stephanie Buscemi (Salesforce) |Salesforce's New Era of Customer-Based Marketing

Stephanie Buscemi traded her broadcasting ambitions for a career in marketing. After high profile marketing executive jobs at SAP and IHS Markit, she is currently Executive Vice President and Chief Ma...

20 Marras 201932min

Ralph Mitchell (Cincinnati Reds) | Marketing America's Pastime

Ralph Mitchell (Cincinnati Reds) | Marketing America's Pastime

Ralph Mitchell is the Vice President of Communications and Marketing at Cincinnati Reds, America's oldest professional baseball team. Ralph has been working with Reds for the past twenty years. In our...

13 Marras 201958min

Amanda Rassi (Kroger) | Rebranding Kroger

Amanda Rassi (Kroger) | Rebranding Kroger

Amanda Rassi is the Vice President of Marketing at The Kroger Co., the largest supermarket chain by revenue in the United States. She began working with the company as the Vice President of Analytics ...

6 Marras 201954min

Wendy Clark (DDB Worldwide) | Thick Skin and a Global Mindset

Wendy Clark (DDB Worldwide) | Thick Skin and a Global Mindset

Wendy Clark is the CEO of DDB Worldwide, one of the largest advertising companies in the world. She has nearly 30 years experience holding executive marketing positions with GSD&M, AT&T, and Coca-Cola...

30 Loka 201955min

Michael Fisher ( Cincinnati Children's Hospital) | Creating a Culture of Kindness, Care & Healthcare Innovations

Michael Fisher ( Cincinnati Children's Hospital) | Creating a Culture of Kindness, Care & Healthcare Innovations

Michael Fisher became the President and CEO of Cincinnati Children's Hospital Medical Center, a nonprofit, pediatric, academic medical center, in January 2010. It is one of the top 3 children's hospit...

23 Loka 201949min

Adam Symson (E.W. Scripps) | Podcasting is the Future of Journalism and Storytelling

Adam Symson (E.W. Scripps) | Podcasting is the Future of Journalism and Storytelling

Adam Symson is the president and CEO of The E.W. Scripps Company, which is a multi-media conglomerate based out of Cincinnati, Ohio, founded in 1878. E.W. Scripps is the parent company of, local TV st...

16 Loka 201952min

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