165: Marketing Guru Neil Patel on Why Building a Personal Brand Was His Biggest Mistake

165: Marketing Guru Neil Patel on Why Building a Personal Brand Was His Biggest Mistake

After 16 years in the game, Patel has established himself as one of the most prolific marketers in the world. Hundreds of thousands of entrepreneurs eagerly await his latest blog post, video, or product. And yet, Patel says, more than anything, he deeply regrets building a personal brand. Pretty shocking, considering the majority of Patel's businesses have been built off the back of his personal brand and status as an influencer. "If I had to do it all over again I wouldn't build a personal brand, it was the biggest mistake of my career. I built a personal brand by accident," Patel says. For all the benefits and advantages Patel's personal brand has brought him, he also feels that it's seriously held him back in other areas he wants to pursue. While it's brought him more clients as a consultant, that very same notoriety has made it difficult for him to even build businesses without encountering problems. But, like any other entrepreneur, Patel isn't stuck on what might have been. He's here to talk with us about what he's doing now, and how he manages to wield the double-edged sword of having millions of people recognize his name as an entrepreneur and a marketer. In this episode you'll learn: Simple marketing hacks that anyone can use right now Why building a personal brand can hold you back as much as it can provide opportunities for success A behind-the-scenes look at what Patel is working on right now and his past businesses The astoundingly simple way to create content that drive you traffic, qualify leads, and boost your SEO What most people get wrong about content marketing according to Patel & so much more!

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560: The College Dropout Who Built an $11 billion Toy Empire | Nick Mowbray (Best of Foundr) [VIDEO]

560: The College Dropout Who Built an $11 billion Toy Empire | Nick Mowbray (Best of Foundr) [VIDEO]

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559: How a $100M Exit Left This 30 Year Old Lost | Jake Kassan

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What You’ll Learn in This Episode In this episode, Jake Kassan, co-founder of MVMT Watches, reveals the emotional rollercoaster of building and selling a business for $100M—and what came after. He s...

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558: She Made $100K in 90 Days Selling Sunscreen | Tori Gill

558: She Made $100K in 90 Days Selling Sunscreen | Tori Gill

In this episode, Tori Gill shares how she transitioned from being a barber to launching a six-figure sunscreen brand in just three months. She dives into how she identified a gap in the market, built ...

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557: She Went From $0 to $100M Selling Coffee Scrubs | Jessica Hatzis (Best of Foundr) [VIDEO]

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In this episode, Jess Hatzis shares the journey of how she and her co-founders built Frank Body into a $100M skincare brand with just $10,000. Jess dives deep into the power of brand voice, why trad...

28 Maalis 202542min

556: From Broke to $100M+ in SaaS – Dan Martell (Best of Foundr) [VIDEO]

556: From Broke to $100M+ in SaaS – Dan Martell (Best of Foundr) [VIDEO]

In this episode, Dan Martell shares his journey from troubled youth to building and exiting multiple SaaS businesses. Dan reveals the strategies behind his Buy Back Your Time framework, showing entr...

21 Maalis 202541min

555: From Losing $5M to Making $50M with just ONE Product | Matthew Orlic

555: From Losing $5M to Making $50M with just ONE Product | Matthew Orlic

In this episode, Matthew Orlic shares how he built Qure Skincare into a $50M+ brand in just three years. After losing $5M when Dick Smith collapsed overnight, Matthew had to reinvent himself, shifting...

14 Maalis 202553min

554: How She Made 10M at 27 Years Old Selling Skincare | Rachael Wilde

554: How She Made 10M at 27 Years Old Selling Skincare | Rachael Wilde

In this episode, Rachael Wilde, founder of TBH Skincare, shares how she went from a marketing career in the medical devices industry to creating a leading skincare brand. She talks about discovering...

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553: His Multi-Million Dollar DTC Playbook That Launched MrBeasts Feastables | Nick Sharma

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In this episode, Nick Sharma, founder of Sharma Brands, shares his incredible journey from managing celebrity social media accounts as a teenager to becoming one of the most sought-after names in dire...

28 Helmi 202554min

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