165: Marketing Guru Neil Patel on Why Building a Personal Brand Was His Biggest Mistake

165: Marketing Guru Neil Patel on Why Building a Personal Brand Was His Biggest Mistake

After 16 years in the game, Patel has established himself as one of the most prolific marketers in the world. Hundreds of thousands of entrepreneurs eagerly await his latest blog post, video, or product. And yet, Patel says, more than anything, he deeply regrets building a personal brand. Pretty shocking, considering the majority of Patel's businesses have been built off the back of his personal brand and status as an influencer. "If I had to do it all over again I wouldn't build a personal brand, it was the biggest mistake of my career. I built a personal brand by accident," Patel says. For all the benefits and advantages Patel's personal brand has brought him, he also feels that it's seriously held him back in other areas he wants to pursue. While it's brought him more clients as a consultant, that very same notoriety has made it difficult for him to even build businesses without encountering problems. But, like any other entrepreneur, Patel isn't stuck on what might have been. He's here to talk with us about what he's doing now, and how he manages to wield the double-edged sword of having millions of people recognize his name as an entrepreneur and a marketer. In this episode you'll learn: Simple marketing hacks that anyone can use right now Why building a personal brand can hold you back as much as it can provide opportunities for success A behind-the-scenes look at what Patel is working on right now and his past businesses The astoundingly simple way to create content that drive you traffic, qualify leads, and boost your SEO What most people get wrong about content marketing according to Patel & so much more!

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544: Foundr’s BEST of 2024: Hear From The World's Greatest Entrepreneurs [VIDEO]

544: Foundr’s BEST of 2024: Hear From The World's Greatest Entrepreneurs [VIDEO]

In 2024, we had our most raw, insightful and relevant conversations with founders to date. To cap off the year, we've compiled their most impactful lessons, stories, and business advice into a final e...

27 Joulu 202450min

543: How She Made $50M Buying Boring Businesses | Codie Sanchez [VIDEO]

543: How She Made $50M Buying Boring Businesses | Codie Sanchez [VIDEO]

In this episode, Codie Sanchez, founder of Contrarian Thinking, reveals how she built a media company that inspires millions to think differently about wealth. Codie shares her journey from journalist...

20 Joulu 20241h 2min

542:  In Retrospect - How I Built Dropbox Into a $12B Unicorn | Drew Houston

542: In Retrospect - How I Built Dropbox Into a $12B Unicorn | Drew Houston

By now, the story is legend. When Drew Houston boarded a bus from Boston to New York and discovered that he had—yet again—forgotten to bring his thumb drive, he was frustrated. So frustrated that he...

13 Joulu 202435min

541: They Sell 1 Million Bottles of Alcohol a Year | Matt Jones

541: They Sell 1 Million Bottles of Alcohol a Year | Matt Jones

Join us as we dive into the world of craft gin with Matt Jones, co-founder of Four Pillars Gin. Matt shares the origins of the brand, born from a passion for storytelling and a commitment to craft. Di...

6 Joulu 20241h 17min

540: In Retrospect - They Made $1 BILLION Selling Toothpaste | HiSmile

540: In Retrospect - They Made $1 BILLION Selling Toothpaste | HiSmile

In just nine years, Nik Mirkovic and Alex Tomic built their smile care brand into a category disruptor on track to earn over a billion in annual revenue by next year. Mirkovic and Tomic don’t want sho...

29 Marras 20241h 3min

539: How to Build a Million Dollar Beauty Brand | Alicia Scott [VIDEO]

539: How to Build a Million Dollar Beauty Brand | Alicia Scott [VIDEO]

In this episode, Alicia Scott, founder of Range Beauty, shares her journey from fashion professional to beauty entrepreneur. Alicia reveals how her own skin struggles led to the creation of a brand fo...

22 Marras 202454min

538: He Built a $2.9B Home Fitness Empire | Carl Daikeler [VIDEO]

538: He Built a $2.9B Home Fitness Empire | Carl Daikeler [VIDEO]

In this episode, Carl Daikeler, founder of Bodi, shares his journey from creating fitness infomercials to building a brand synonymous with home workouts. Carl reveals his path to success, from collabo...

15 Marras 20241h 1min

537: He Made $3.6B Selling Fitness Trackers | WHOOP founder Will Ahmed [VIDEO]

537: He Made $3.6B Selling Fitness Trackers | WHOOP founder Will Ahmed [VIDEO]

In this episode, Will Ahmed, founder and CEO of WHOOP, takes us through his journey from a collegiate athlete struggling with overtraining to building one of the most advanced wearable brands in the w...

8 Marras 202455min

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