94: Building a Multi-Million Dollar Business Around Your Hobby with Alborz Fallah

94: Building a Multi-Million Dollar Business Around Your Hobby with Alborz Fallah

All entrepreneurs and startups are underdogs in one way or another. After all, in order to be an entrepreneur you're already going against the grain, and in order to be successful you must be willing to challenge the status quo no matter how large or small. But it's not everyday you find someone who manages to completely disrupt a billion-dollar industry with nothing more than a blog, some hustle, and a keen sense for marketing. In this modern day tale of David and Goliath, we speak with Alborz Fallah, who armed only with a blog managed to take on the centuries-old automotive industry and come out on top. Today his blog brings in millions of dollars in advertising revenue and challenges some of the biggest media companies in the world. But it didn't happen overnight. It took some grit and a great understanding of marketing and branding to get to where he is today. Something that he readily shares with us in today's interview. In this week's episode you will learn: Tips on finding the right audience and niche for your product All you'll ever need to know on how to successfully build your brand through trust and customer satisfaction What it means to have a good reputation in your industry Where to go when you're looking for resources to grow your company The best way to foster your brand's community & much more!

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116: How Eskil Nordhaug Raised $123,000 to Change Mobile Video (Crowdfunding Series Part 1)

116: How Eskil Nordhaug Raised $123,000 to Change Mobile Video (Crowdfunding Series Part 1)

The problem Eskil Nordhaug wanted to solve for people was simple. Videos taken with smartphones or small cameras are notoriously shaky. So he simply looked at the needs. He asked himself what it would...

2 Marras 201647min

115: How to Build a Millennial Brand with 10M Monthly Visitors with Derek Flanzraich from greatist.com

115: How to Build a Millennial Brand with 10M Monthly Visitors with Derek Flanzraich from greatist.com

There's a common thread in a lot of entrepreneurs' stories: They were facing a problem, couldn't find the solution they were looking for, so went ahead and built it themselves. That's exactly what Der...

26 Loka 201659min

114: What it Takes to Build America's Largest Wine Brand (Barefoot Wine) with Michael Houlihan & Bonnie Harvey

114: What it Takes to Build America's Largest Wine Brand (Barefoot Wine) with Michael Houlihan & Bonnie Harvey

When you think about wine, you most likely imagine stern-faced sommeliers, or parties where tuxedos and hors d'oeuvres on silver platters are the norm. Michael Houlihan and Bonnie Harvey do not fit th...

19 Loka 20161h

113: Learn How to Build the Largest Car Company in The World with Robin Chase of Zipcar

113: Learn How to Build the Largest Car Company in The World with Robin Chase of Zipcar

When Zipcar first started it was nothing more than a green Volkswagen beetle named "Betsy." It was parked outside of Robin Chase's house and the key was hidden underneath a pillow on her porch. Inside...

12 Loka 201635min

112: The Crazy Origin Story of Couchsurfing.com with Casey Fenton

112: The Crazy Origin Story of Couchsurfing.com with Casey Fenton

Casey Fenton, like many of us in our 20s, wasn't entirely sure where he would go in life. Growing up in a small town in Maine, he started to think about this entire world that existed beyond the borde...

5 Loka 201648min

111: Why You Should Never Give up on Your Dreams as an Entrepreneur with Eugene Woo of Venngage

111: Why You Should Never Give up on Your Dreams as an Entrepreneur with Eugene Woo of Venngage

For most entrepreneurs, the real test isn't whether or not you can grow a successful business, but how well you can bounce back from failure. For some, this will prove to be too much and they'll hang ...

29 Syys 20161h

110: The Secret to Creating & Mastering Content at Scale with Sujan Patel of ContentMarketer.io

110: The Secret to Creating & Mastering Content at Scale with Sujan Patel of ContentMarketer.io

Every morning of every day, Sujan Patel starts his day by getting out all of his creative energy onto paper. The process is relatively simple. He starts by recording himself talking about whatever top...

21 Syys 201652min

109: Inside the Mind of the Elvis of Advertising - Alex Bogusky

109: Inside the Mind of the Elvis of Advertising - Alex Bogusky

During a creative career filled with awards and recognition, it took Alex Bogusky a while to realize that none of it mattered unless he loved the work. “You could win the Grand Prix at Cannes—the next...

14 Syys 201645min

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