73: How to Build a Super Successful Online Business with John Lee Dumas of Entrepreneur on Fire

There is a quintessential moment that every entrepreneur will face at some point in his or her life. It doesn’t matter what kind of business you’re running, or what kind of niche you’re in, there's a particular experience unique to those who dare to try their hands at entrepreneurship. It’s the moment when you look in the mirror and realize that you’re not happy doing whatever it is you’re doing. You decide that the system doesn’t work for you, so instead you’re going to go out there and create something for yourself. For John Lee Dumas of Entrepreneur on Fire, that didn’t happen until he was 32 years old. “I gave myself my own job and that's what I kind of love about it, because I've been asking, begging, pleading for jobs really for the first 32 years of my life,” Dumas says. “I said, ‘You know what? It's time to get out there and create my own job, a job that I want, that I'm actually excited and passionate about.’” You’ll likely know Dumas as the founder and host of Entrepreneur on Fire, a podcast in which, for the past four years, he’s been interviewing the top entrepreneurs in the world and in the process building a multimillion dollar business. Today, Entrepreneur on Fire boasts 1.3 million listens a month, making it one of the most popular business podcasts in the world. But it took more than 10 years of trial and error for Dumas to get to where he is today. In this interview you will learn: How to create a business podcast from scratch. The importance of seeking out courses and communities that will teach you what you want to learn. Learn how to take methods and strategies from experienced entrepreneurs and learn what works for you. Why it is good to be authentic and transparent as possible to your podcast audience. Learn about the marketing concept on how to build and retain a loyal audience and following.