133 - Brand Strategy and Advertising — with Tim Maleeny

133 - Brand Strategy and Advertising — with Tim Maleeny

To say that the advertising world is competitive, would be like saying that water is wet. People fight tooth and nail to land big clients. For every account that is won, another is lost. And missing the mark on a pitch you’ve poured your soul into can be heartbreaking. But advertising is also thrilling. You're given a unique problem and it's up to you and your teammates to solve it. Like group of creative detectives. In this episode we were given the rare opportunity to speak with someone operating at the highest level of advertising. Tim Maleeny is the President and Chief Strategy Officer for global agency, Havas. He also writes mystery novels. Tim explains how advertising, strategy, and just being a human all work together. In his twenty plus years working in the industry, he's learned what matters to clients and how to win people over. As an expert brand strategist he also knows when to sell, when to engage, and when to simply celebrate. If you work for an agency, run your own, or are just curious about how brand strategy in advertising works, then you will enjoy this chat. Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Future of Marketing Isn’t Courses w/ Ryan Deiss | Ep 395

The Future of Marketing Isn’t Courses w/ Ryan Deiss | Ep 395

In this episode, Chris Do sits down with entrepreneur and Digital Marketer founder Ryan Deiss to explore how his early ventures shaped a multimillion-dollar business empire and what led to his public ...

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Vision VS Execution in Leadership | Ep 394

Vision VS Execution in Leadership | Ep 394

In this episode, Chris Do explores the constant tension between visionary leadership and operational execution. He breaks down how most leaders naturally lean toward either the CEO archetype — focused...

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How to Master Your Memory w/ Tansel Ali | Ep 393

How to Master Your Memory w/ Tansel Ali | Ep 393

In this episode, Chris Do sits down with Tansel Ali, a four-time Australian Memory Champion, to explore how anyone can train their brain to remember anything — from names and speeches to entire books ...

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The Art of Arguing Less and Communicating More w/ Jefferson Fisher | Ep 392

The Art of Arguing Less and Communicating More w/ Jefferson Fisher | Ep 392

In this episode, Chris Do sits down with Jefferson Fisher — a fifth-generation trial attorney, bestselling author, and viral communication coach — to explore how to argue less and talk more effectivel...

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Why Talent Isn’t Enough w/ Simon Squibb | Ep 391

Why Talent Isn’t Enough w/ Simon Squibb | Ep 391

In this episode, Chris Do sits down with entrepreneur and philanthropist Simon Squibb to explore the imbalance between talent and opportunity. Together, they discuss how people can break through syste...

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How to Think Bigger and Break Mental Limits w/ Jodie Cook | Ep 390

How to Think Bigger and Break Mental Limits w/ Jodie Cook | Ep 390

In this episode, Jodie Cook and Chris Do explore how to think bigger and challenge the invisible limits people set for themselves. Drawing inspiration from The Truman Show, they discuss how individual...

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Rich Brand, Poor Brand w/ David Brier | Ep 389

Rich Brand, Poor Brand w/ David Brier | Ep 389

In this episode of The Futur Podcast, Chris Do talks with branding veteran David Brier, author of Brand Intervention and Rich Brand, Poor Brand. They explore what separates brands that thrive from tho...

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How to Land the Job and Nail the Interview w/ Jule Kim | Ep 388

How to Land the Job and Nail the Interview w/ Jule Kim | Ep 388

Chris Do talks with executive coach Jule Kim about why so many professionals can’t land interviews—and how to change that. Jule breaks down how applicant-tracking systems work, the mistakes most peopl...

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