307: Basecamp’s David Heinemeier Hansson On What A Productive Workplace Should Look Like

307: Basecamp’s David Heinemeier Hansson On What A Productive Workplace Should Look Like

As we start thinking about re-opening our businesses and offices after Covid-19, many people are wondering what the new “normal” will look like. While co-founder of Basecamp David Heinemeier Hansson doesn’t know for sure what the outcome will be, he certainly has an idea of what the new world of work should look like. As one of the biggest advocates of remote work, Hansson is hopeful that more and more companies will see the benefits of allowing employees to choose how and where they want to work. But his vision for work doesn’t stop there. Hansson is also passionate about creating an environment where employees can protect at least a few hours of their day to accomplish deep work. This means no daily stand ups, no open calendars, and no unnecessary distractions that take away from your ability to get s*** done—an approach that’s imbued in Basecamp’s own culture. If you’re fascinated by the topics of remote work and productivity, you don’t want to miss out on this conversation with Hansson. If there’s any other content you’d like to see that would be valuable to you during this time, please don’t hesitate to reach out at support@foundr.com. Key Takeaways The email from Hansson to Jason Fried that eventually led to the birth of Basecamp Why it’s difficult to tell what the new “normal” for work will be after Covid-19 A look at the most common misconceptions about remote work, and how the pandemic has proven them to be false Why Hansson believes we need to focus less on the number of hours we work and more on the quality of those hours The reason why Basecamp isn’t renewing the lease for its Chicago office Why Hansson doesn’t believe in daily stand ups and open calendars How to maximize deep work Why Basecamp’s approach to work is less about productivity, and more about human health and happiness A sneak peek into Hansson’s upcoming project, HEY Why the phrase ASAP is overused What Hansson’s schedule looks like on most days

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493: Media Buying Is Like Dating with Phoenix Ha of Ad Beacon

493: Media Buying Is Like Dating with Phoenix Ha of Ad Beacon

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492: How Branding Reduces Acquisition Costs with Richard Li of July

492: How Branding Reduces Acquisition Costs with Richard Li of July

We last chatted with Richard Li, the founder of the luggage brand July, right before the pandemic changed travel forever. In Li’s return to the podcast, we’ll hear how he survived the past three years...

5 Tammi 202430min

491: Build Better Ads Using AI with Nick Schakelford of Structured Social

491: Build Better Ads Using AI with Nick Schakelford of Structured Social

Listener favorite Nick Shackelford returns to the podcast to share the current state of paid ads and how to incorporate AI in building them. Shackelford is the co-founder and managing partner at Struc...

22 Joulu 202344min

490: Why Trinny Woodall Still Replies to DMs

490: Why Trinny Woodall Still Replies to DMs

Trinny Woodall returns to the podcast for a deep dive into AI and how she’s evolving Trinny London in a changing DTC landscape. Woodall is confident, direct, ambitious, and fabulous before fabulous wa...

15 Joulu 202356min

489: Creating Humanized Automations Using AI with Nat Choprasert of Future AI Lab

489: Creating Humanized Automations Using AI with Nat Choprasert of Future AI Lab

Nat Choprasert, founder of Brand Nat and Future AI Lab, is an AI and automation specialist for businesses on a mission to demystify AI. After starting and exiting her successful ecommerce tea business...

8 Joulu 202352min

488: Crafting Virality on TikTok with Talia Datt of The Social CliQ

488: Crafting Virality on TikTok with Talia Datt of The Social CliQ

Talia Datt returns to the podcast to share how her agency uses AI to produce viral content on TikTok. Talia Datt is the CEO and founder of The Social CliQ, a full-service digital marketing agency with...

1 Joulu 202339min

487: Why Ambassadors are Better Than Ads with Brittany Stewart of BURST Oral Care

487: Why Ambassadors are Better Than Ads with Brittany Stewart of BURST Oral Care

Brittany Stewart returns to the podcast to share how she’s building one of the fastest-growing ecommerce businesses in the United States using a stalwart ambassador program. Stewart co-founded BURST O...

24 Marras 202337min

486: What AI Will NOT Replace in Business with Michael Fenech of SKUdrop

486: What AI Will NOT Replace in Business with Michael Fenech of SKUdrop

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17 Marras 202334min

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