Why every company is already doing service design without knowing it / Mauricio Manhaes / Episode 20
Service Design Show12 Tammi 2017

Why every company is already doing service design without knowing it / Mauricio Manhaes / Episode 20

Did you know every company is already doing service design without even know it? Mauricio Manhaes talks about that in this episode. We also discuss how to asses and evaluate Service Designers and why Service-Dominant Logic has the potential to leap Service Design 10 years ahead. ---------------------------------------- EPISODE GUIDE 1:45 - First encounter with Service Design. 3:25 - Who are Service Designers? 9:52 - Why Service Design from an economic business cycle perspective? 18:12 - How can we define Service Design (from the Service-Dominant logic perspective)? 27:19 - Big question: How to get this message across? ---------------------------------------- RELATED LINKS Human-Centered is Dead: moving to a Non-Centered era? https://goo.gl/SttSMl Understanding Service Design through the Economic Business Cycle https://goo.gl/4jcN6r From beginning to end: everything is service! https://goo.gl/YMcP8l ---------------------------------------- MORE EPISODES Enjoyed the show? Take a look at some of the other episodes ➜ @servicedesignshow OFFICIAL YOUTUBE CHANNEL Every episode of the Service Design Show is also available as via the official YouTube channel ➜ youtube.com/servicedesignshow

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Giving service design away, going in-house and the need for a compelling vision / Jamin Hegeman / 19

Giving service design away, going in-house and the need for a compelling vision / Jamin Hegeman / 19

We need to be giving service design away. At least according to Jamin Hegeman. Jamin has moved from Adaptive Path to become the head of design at Capital One financial services division. We talk about...

29 Joulu 201631min

Superhuman services, Scaling Naturally and Storydoing / Stefan Mortiz / Episode #18

Superhuman services, Scaling Naturally and Storydoing / Stefan Mortiz / Episode #18

How do we keep the human touch in services that are being automated using artificial intelligence? Service Design veteran Stefan Moritz also talks about the need for a new perspective on scaling and h...

15 Joulu 201635min

How can services help to extend the BWM experience / Holger Hampf / Episode #17

How can services help to extend the BWM experience / Holger Hampf / Episode #17

What is the value of Service Design from the perspective of one of the world largest car manufacturers? Holger Hampf who is the head of user experience at BMW Group shares his thoughts on how services...

1 Joulu 201625min

Merging Chinese culture with western philosophy through service design / Amy Ip / Episode #16

Merging Chinese culture with western philosophy through service design / Amy Ip / Episode #16

Is it possible to merge the western design philospohy with the Chinese culture? Amy Ip shares her thoughts on this topic. We also talk about the value of design for Chinese clients and finally we touc...

18 Marras 201634min

How to make service design work with no money, time or support / Megan & Erik / Episode #15

How to make service design work with no money, time or support / Megan & Erik / Episode #15

Where do you start when you are passionate about service design but don't have very limited resources? Megan Miller and Erik Flowers started a community called practicalservicedesign.com to anwser thi...

3 Marras 201637min

Leveraging the Customer Journey as a dynamic change plan / Daniel Ewerman / Episode #14

Leveraging the Customer Journey as a dynamic change plan / Daniel Ewerman / Episode #14

How do you put customers at the heart of your business? Daniel Ewerman talks about the power of the customer journey when it's treated as a change plan instead of a deliverable. We also talk about the...

20 Loka 201632min

How to express any service using 4 fundamental elements / Xin Xiangyang / Episode #13

How to express any service using 4 fundamental elements / Xin Xiangyang / Episode #13

Professor Xiangyang Xin talks about the fundamental elements that make up a service. Without a clear understanding of these elements it's impossible to design and express services. We also talk about ...

6 Loka 201631min

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