Community-Led Growth vs. Product-Led Growth with Anu Atluru

Community-Led Growth vs. Product-Led Growth with Anu Atluru

What is the role of community at an organization? Anu Atluru joins the show to debate the true definition of community, how community differs from a start-up to an established company, ​​advice to leaders who want to build their own communities, and answer the question: is there a disconnect between product and go-to-market? and more! Who is Anu Atluru? Anu is a startup builder, angel investor, and writer. She’s passionate about building consumer and social products and helping early-stage teams tackle community, product, and go-to-market challenges. Most recently, she spent 2 years at Clubhouse — building zero to one, serving as its first Head of Community, and helping grow from ~1000 users to millions globally and a team of 3 to 100+. Check out Anu’s work! Website https://anuatluru.com/ Twitter https://twitter.com/anuatluru LinkedIn https://www.linkedin.com/in/anuatluru/ Substack https://anu.substack.com/ Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Jaksot(423)

Previous CMO Of ClassPass & Skyscanner Shares Her Growth & Brand Playbook (#123)

Previous CMO Of ClassPass & Skyscanner Shares Her Growth & Brand Playbook (#123)

Most companies are either good at brand or growth, how do you master both? Kipp and Kieran are joined by Joanna Lord (EIR at Reforge, ex-CMO at Classpass & Skyscanner) to discuss how to create a worl...

27 Touko 202337min

AI Weekly Update: ChatGPT’s New App + 5 Ai Tools You Must Try (#122)

AI Weekly Update: ChatGPT’s New App + 5 Ai Tools You Must Try (#122)

Where will there be lots of innovation in AI tools? Ads. Kipp Bodnar and Kieran Flanagan bring the weekly update on all things happening in the AI world and how it will affect the business world. Lea...

26 Touko 202315min

4 Growth Hacks That Scaled HubSpot To $1 Billion (#121)

4 Growth Hacks That Scaled HubSpot To $1 Billion (#121)

Product-led growth is one of the biggest advantages in business today. Kipp Bodnar dives into the growth hacks HubSpot used to become a billion-dollar company and how you can use it to grow your busi...

25 Touko 20239min

The State Of A.I. In 2023: Useful Tools Vs Hype (#120)

The State Of A.I. In 2023: Useful Tools Vs Hype (#120)

Lazy marketers will only use AI. Kipp and Kieran dive into AI use cases for marketers that will actually grow their business (and not waste their time). Learn the most impactful areas of AI, how it w...

23 Touko 202340min

Google’s Master Plan To Destroy ChatGPT (#119)

Google’s Master Plan To Destroy ChatGPT (#119)

Google is going to win A.I. Kipp and Kieran dive into all the major AI improvements by Google that are going to impact how businesses grow, use AI, and market using search engines. Learn how AI will ...

18 Touko 202330min

The Future Of Content In An A.I. World (#118)

The Future Of Content In An A.I. World (#118)

Content marketing will change forever. Kipp and Kieran dive into what the future of content will look like in a post-A.I. world. Learn how to approach content in a new way, the importance of creating...

16 Touko 202331min

Leaked Google Memo Reveals A Huge Opportunity For Entrepreneurs (#117)

Leaked Google Memo Reveals A Huge Opportunity For Entrepreneurs (#117)

What Meta is doing on the A.I. front is going to impact all marketers and businesses. Kipp and Kieran dive into what the leaked Google memo means and why Meta is secretly winning the A.I. wars. Learn...

11 Touko 202325min

A.I. Data Wars: Why Elon Is So Scared Of OpenAI (#116)

A.I. Data Wars: Why Elon Is So Scared Of OpenAI (#116)

Are data aggregators in trouble? And what does this mean for your business/marketing? Kipp and Kieran dive into what the A.I. data wars mean for your business. Learn how you should operate differentl...

9 Touko 202323min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
rss-rahapodi
psykopodiaa-podcast
rss-rahamania
rss-lahtijat
ostan-asuntoja-podcast
hyva-paha-johtaminen
rss-seuraava-potilas
rss-sami-miettinen-neuvottelija
rss-startup-ministerio
rahapuhetta
lakicast
rss-porssipuhetta
rss-bisnesta-bebeja
rss-sisalto-kuntoon
rss-set-for-life-sijoita-ja-vaurastu
rss-rahataito-podcast
rss-paasipodi
rss-viisas-raha-podi