The Growth Strategy That Grew Hubspot To +$30 Billion
Ep 203. How did Hubspot implement a marketing demand funnel that grew the company by billions? Kipp and Kieran dive into the basics of Demand Gen. Learn more on setting up your funnel, how to optimi...
27 Helmi 202434min
OpenAI Agents 2.0… Is This The End Of Google Search?
Will A.I. Agents kill traditional browser based search? Kipp and Kieran dive into the latest innovations from OpenAI and the development of AI agents, which have the potential to revolutionize tasks a...
22 Helmi 202424min
OpenAI’s Sora Vs Google’s Gemini 1.5 Pro: Who Wins?
Is 2024 the year we'll see our wildest imaginations come to life in video form? Kipp and Kieran get right into the brewing storm within the AI industry as titans clash on new frontiers of technology. ...
20 Helmi 202428min
How to Copy Red Bull's $16 Billion Marketing Strategy in 4 Simple Steps
What can we learn from Red Bull's $16 billion marketing strategy? The story is a case study in revolutionary marketing tactics and full of practical use cases for any marketer. Kipp dives deep on Red ...
15 Helmi 202425min
6 Marketing Problems Solved In 53 Minutes With Dave Gerhardt
Ep 199 Solving practical marketing questions by real marketers. Kipp and guest host Dave Gerhardt (Founder/CEO Exit Five) dive into the real marketing issues faced by those who work in the space. Le...
13 Helmi 202449min
Storytelling 101: How To Keep Them Hooked (#198)
Why is storytelling one of the most powerful and important aspects of marketing? Kipp dives into the great story arcs and story archetypes. Learn more on the best examples of brand storytelling, and ...
8 Helmi 202420min
How do you build an organic marketing engine for your business? (#197)
Kipp and Kieran dive into the models and tactics billion dollar companies have used to grow and scale their marketing framework. Learn more on why diversification is crucial, what is a burst test, and...
6 Helmi 202442min
Predicting The Future Of Marketing With AI Copilots (#196)
What will marketing look like in 3 years? Kipp and Kieran dive into some of the innovations that will drive the marketing space in the not-too-distant future. Learn more on how you can rely more on A...
1 Helmi 202436min
