116. How ending period poverty can change the world, with Cherie Hoeger of Saalt

116. How ending period poverty can change the world, with Cherie Hoeger of Saalt

Cherie is the cofounder and CEO of Saalt, a women-owned B Corp that creates reusable and sustainable period care products that replace disposable pads and tampons. You may have seen Saalt on the shelves at Target or other major retailers, but you might not know the mission behind the company.

Period poverty keeps underprivileged women and girls out of school and other activities that would further their economic success and participation in broader society. Saalt is looking to change that. Since their launch in 2018, Saalt has donated over 70,000 period cups and underwear to underprivileged women and girls in 50 countries as part of their 2% give-back program.

In this conversation, we discuss:

  • Cherie’s founding story and why she wants to end period poverty
  • How travel impacts her as an entrepreneur and mom
  • Her journey as a writer and how it impacts Saalt’s marketing, including practical tips
  • Challenges she’s faced along her entrepreneurial journey and how she overcame them
  • How she’s leading “outside of the norms of the patriarchal structure to improve the workplace for working women”

I left this conversation feeling inspired, moved, and encouraged to make a difference in the world—and I know you will too.

Learn more about Cherie and Saalt:

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To submit a question, email hello@stacyennis.com or visit www.stacyennis.com/contact and fill out the form on the page.

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260. Finding your voice, with Adassa from Encanto

260. Finding your voice, with Adassa from Encanto

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259. How to leverage your IP to scale, with Pamela Slim

259. How to leverage your IP to scale, with Pamela Slim

In today’s episode, I get to talk with Pamela Slim, an expert for experts, who helps business owners leverage their IP to scale. Of course, you know that a book lives in that scale strategy, so we'll ...

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258. The human side of publishing, with Emma Lowe of the London Book Fair

258. The human side of publishing, with Emma Lowe of the London Book Fair

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257. How to write a strong outline (and why you need one)

257. How to write a strong outline (and why you need one)

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256. How to write, create, and sell beyond the algorithm

256. How to write, create, and sell beyond the algorithm

A big part of my personal life is whole foods, which is a foundational part of how our family operates. My husband prepares every meal from scratch—from homemade sourdough to scratch sauces to kombuch...

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255. Ask Stacy | How should I use storytelling in my nonfiction book?

255. Ask Stacy | How should I use storytelling in my nonfiction book?

If you followed me for very long, you know that storytelling is a big part of my nonfiction work. Stories change a dry, boring, put-this-book-down read to an engaging, transformative experience for th...

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254. Ask Stacy | Should I upload my manuscript to AI?

254. Ask Stacy | Should I upload my manuscript to AI?

If you’re an author and are ready for feedback on your first draft, you may have considered this question posed by Trent. Especially if you’re weighing AI’s advice versus hiring an editor.In this “Ask...

27 Touko 14min

253. Ask Stacy | Can I really build a writing and editing career in my 50s?

253. Ask Stacy | Can I really build a writing and editing career in my 50s?

What do you do when you've spent nearly 30 years building one career, and your heart is quietly pulling you toward something different? In this week’s episode, I'm answering a question from Katie, a h...

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