119. Integrating a book into your business, with Dave Goetz and Melissa Parks of Journey Sixty6

119. Integrating a book into your business, with Dave Goetz and Melissa Parks of Journey Sixty6

On the pod this week, I’m excited to share a thoughtful conversation about book writing, business, and growing beyond the book. I’m joined by Dave Goetz and Melissa Parks, cofounders of Journey Sixty6, an editorial services company and independent publisher for the family business community.

In this episode, we cover:

  • How a book integrates into overall marketing strategy
  • A client case study that integrates a documentary, book, and more
  • How to uncover the thesis of your book (what I refer to as a “core message”)
  • How to self-diagnose your own needs on your book project
  • Nerdy industry talk from long-time publishing pros 😊

Even if a book isn’t on your radar, this episode will get you thinking about all things marketing, messaging, and more.

Learn more about Journey Sixty6:

Follow me on:

To submit a question, email hello@stacyennis.com or visit www.stacyennis.com/contact and fill out the form on the page.

Jaksot(256)

46. How to become your own boss in 12 months with Melinda Emerson

46. How to become your own boss in 12 months with Melinda Emerson

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45. From 9-to-5 to full-time creative with Kate Peterson

45. From 9-to-5 to full-time creative with Kate Peterson

Have you ever wondered what it would be like to break the 9-to-5 and run a business completely of your design? Kate Peterson, author-illustrator of the newly released travel journal, Around the World ...

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44. Ask Stacy: How do you make time to create and write?

44. Ask Stacy: How do you make time to create and write?

In this episode, I answer your wonderful questions, gathered from a recent survey sent to my email list. They include: How do you make time to create and write? Aside from growing your business, what ...

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43. Great style is for everyone: a conversation with wardrobe stylist Laura Tully (replay)

43. Great style is for everyone: a conversation with wardrobe stylist Laura Tully (replay)

Laura Tully loves people and fashion. When she realized she could merge the two as a style expert, her world became a hefty dose of happy. She built her company on a simple philosophy: great style is ...

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42. How to successfully market a book with Stephanie Chandler

42. How to successfully market a book with Stephanie Chandler

This episode is a must-listen for authors at any stage of the publishing journey, even if you’re in the writing process. Stephanie Chandler is an author, publishing industry expert, and the founder of...

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41. Copyright and Intellectual Property 101 for Writers with Attorney Brad Frazer

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In this episode, I talk with copyright and intellectual property attorney and novelist Brad Frazer. We cover his professional journey (which is fascinating!), the basics of copyright and intellectual ...

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40. Ask Stacy: Is your parenting as effortless as it looks?

40. Ask Stacy: Is your parenting as effortless as it looks?

In this episode, I get vulnerable as I answer listener questions and offer my thoughts on topics related to parenting, books, and living abroad. Questions include: Do you experience mom guilt, or is...

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39. Ask Stacy: What did you overcome to reach where you are today? (replay)

39. Ask Stacy: What did you overcome to reach where you are today? (replay)

In this replay from 2020, I get to do one of my favorite things: answer your questions! Questions include: What were the major mental, emotional, or professional milestones that you had to reach or ...

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