EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer27 Syys 2024

717 | News from the EDGE | Week of 9.23.2024

Is Generative AI causing seismic shifts in the search engine landscape? Surveys by The Information and Barry Schwartz reveal users are "turning away" from traditional search engines like Google, but how far are they actually turning?

A slew of news from the digital marketing space, including AI-powered video ads on Amazon, Google's Merchant Center Next is pushing for optimized structured data, and a great Kevin Indig article studying over ½ million AI Overviews. Plus, hear about our media partnership with Brighton SEO USA and your chance to snag a ticket to the event in San Diego.

And Mordy crapped on our lawn…..again.

Barry Blast from Search Engine Roundtable:

[00:06:36] 55% Are Using Traditional Search Like Google Less Since Gen AI Products

[00:09:15] Google Search Ranking Volatility Continue With Big Movement Again 9/18

[00:12:06] Google Search Ranking Increases During Core Update Wiped Out Post Update

[00:17:54] EDGE of the Web Ranking: SE Ranking

News from the EDGE:

[00:20:02] New Data Shows That X is Losing Users in the US and UK

[00:22:11] Amazon Ads launches AI-powered video

[00:24:09] Preparing For The Feedless Future With Google Merchant Center Next

[00:25:51] EDGE of the Web Title Sponsor: Site Strategics

Captain Obvious

[00:27:30] Google Shows How To Use Alt Text For SEO

AI Blitz:

[00:29:51] EDGE of the Web Sponsor: Inlinks

[00:30:45] HubSpot Rolls Out AI-Powered Marketing Tools

[00:31:97] AI On Innovation: Analysis Of +546,000 AI Overviews

AI Tools:

[00:36:35] Dynamic Node Map from content

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

SR Ranking: https://edgeofthewebradio.com/seranking

Inlinks https://edgeofthewebradio.com/inlinks

Follow Us:

X: @ErinSparks

X: @MordyOberstein

X: @TheMann00

X: @EDGEWebRadio

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(844)

707 | News from the EDGE | Week of 8.19.2024

Welcome back to another episode of news from the EDGE! The August 2024 core update has been rolled out! Primary intentions of the update are to reward high quality content and diminish low-value ranki...

22 Elo 202435min

706 | DMCA SEO Attacks w/ Ori Zilbershtein

This week's guest is the CEO of Team Odeon, Ori Zilbershtein. With a diverse background in business spending development, marketing technology, and SEO, Ori specializes in finding ways to elevate thos...

21 Elo 202440min

705 | News from the EDGE | Week of 8.12.2024

Google is upgrading its Local Service Ads, introducing an auto-select photos feature to display in businesses ads, with aims to enhance effectiveness and rankings. To fully take advantage, advertisers...

15 Elo 202430min

704 | Content Performance Factors w/ Maeva Cifuentes

Welcome back Founder of Flying Cat, Maeva Cifuentes. Maeva and Flying Cat recently published a report analyzing the extent to which different levels of AI-generated content impact content performance....

13 Elo 202442min

703 | News from the EDGE | Week of 8.5.2024

Google announces they will be hitting advertisers with a 2.5% service fee for ads run in Canada starting in October. Advertisers, be sure to keep an eye on your geographic targets to avoid these fees ...

7 Elo 202441min

702 | 2024 JavaScript SEO Report w/ Patrick Hathaway

Patrick Hathaway is the Co-Founder of the revolutionary website crawler Sietbulb. The two-time winner of the best search software tool, Sitebulb makes technical SEO audits effortless and affordable. O...

6 Elo 20241h 14min

701 | How does AI SEO Content Perform w/ Maeva Cifuentes

This week's guest is Maeva Cifuentes, founder of the Barcelona-based agency, Flying Cat. Maeva's expertise also goes beyond the agency, working as an SEO marketing strategist for many major brands. Wi...

2 Elo 202439min

700 | News from the EDGE | Week of 7.29.2024

Join us for episode 700 of EDGE of the Web! We're grateful for each and every listener who keeps us motivated to push out new content each and every week, so raise a glass as episode 700 gets underway...

30 Heinä 202446min