The Found Podcast with Molly Knuth10 Loka 2023

146: Begin with the End in Mind

Welcome back, listener. In this week's episode of the Found podcast I'm sharing a tale of two vacations. Both are very memorable but only one for good reasons. When Ryan and I went to Texas, that was literally our only plan. Go to Texas. We wanted to be fun and spontaneous but we ended up being absorbed in choosing our next stop or where we would sleep that night. We didn't have the shackles of a schedule, but we didn't have support either. For our South Dakota family vacation, we learned a little. Your girl is still NOT going to have a spreadsheet itinerary, but we at least booked our stays in advance. We listed the landmarks we were excited to see and had a rough idea on which days each event would happen. THAT vacation is remembered for the good things. I share my vacation examples to illustrate a helpful marketing strategy: Begin with the end in mind. Key Takeaways

Don't miss the Re-Find mini episode series
If you feel lost in the marketing noise you are not alone. According to this survey, the average American sees between 4,000-10,000 ads each day: Double the rate of 2007 and five times the rate of the 1970s!
"In order to cut through the noise, your best bet is to make sure that wherever people encounter you, the most effective thing you can do is have cohesiveness."
For your customer: Begin with the end in mind. Illustrate the end goal that your product or service can help your client achieve. Paint the destination super clearly.
Offer a scenic route or an interstate highway with turn-by-turn directions.
Avoid just listing products and services. Instead include them in an overall marketing message that illustrates the final goal.
Create marketing that is aligned, cohesive, and moves people down the path to work with you.
If you are seeking a scenic route for marketing help, check out the MKM shop at mollyknuthmedia.com/shop.
Personalized marketing strategy is my JAM! If you would like the highway route of 1:1 support, email me at hello@mollyknuthmedia.com

Connect with Molly Find me, Molly Knuth, on Instagram and Facebook. Follow Molly Knuth Media on Facebook and Instagram.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(276)

Episode 133: Squad Goals With my Business Besties

There are just not enough Tuesdays in March to showcase all of the kickass female business owners I wish I could. This week's episode features SIX of my business besties. We have been on a Voxer group...

21 Maalis 202353min

Episode 132: Show Some Leadership with Whitney Kinne

Hey listener! This week on the Found podcast I'm so fortunate to sit down with Whitney Kinne and discuss all things fulfillment, intention, and purpose. You know I'm all about that, but Whitney still...

14 Maalis 202355min

Episode 131: The State of Women 2023

Hey listener! This episode has me FIRED UP and my typical Key Takeaways format for podcast notes won't do it justice. Check out my blog for a full breakdown of this statistics-heavy episode. Source...

7 Maalis 202351min

Episode 130: Reaching for Intention with Emily Reuschel of Gather in Growth

Oh man, listener, you are in for a treat. I'm so delighted to welcome Emily Reuschel on the podcast today. Emily focuses on habits, change, and the seasonality of life. I so appreciate that she is op...

28 Helmi 20231h 1min

Episode 129: 3 ways to get time back in your business

Hey there, listener! I'm sure you have heard that you can either spend time or money, and I'm focusing on that sentiment today. Time is your most precious commodity and in this week's quick solocast ...

21 Helmi 202336min

Episode 128: Sales and Social with THE Jillian Murphy

Hello listener! I'm so pumped to bring you THE Jillian Murphy to discuss all things sales and business. Like all of her free content, this podcast is packed with value and encouragement. Jillian br...

14 Helmi 202351min

Episode 127: Marketing Trends to Implement Before the End of Q1

Hey listener! Thanks for joining me on the Found podcast this week. I know it's February already, but I still think it's a good time to reset. I feel like I spent all of January inundated with everyon...

7 Helmi 202331min

Episode 126: Building a Business and Life You Love with Nicole Kerns of Hill House Diaries

Hey, listener. I just love this week's guest, and if you don't already, you will after this episode. Nicole Kerns is a small town Iowa mom known for her DIYs shared with hundreds of thousands of Inst...

31 Tammi 202351min