Why it Worked: The 'Otto' Surprise
Ankler Agenda16 Tammi 2023

Why it Worked: The 'Otto' Surprise

Host Sean McNulty sits with Josh Greenstein, president of Sony’s Motion Picture Group, to break down the studio’s latest theatrical success, Tom Hanks’ A Man Called Otto (a $15 million opening weekend). The two dig into Greenstein’s out-of-the-box marketing campaigns that reached Otto’s broad demographic — from AARP screenings, to an advent calendar, to Hanks’ TikTok debut. Greenstein also talks the studio’s new deal with Legendary, the upcoming Spider-man movie and CEO Tom Rothman’s strategy for making movies. Says Greenstein, “We’re really trying to bring all audiences into the tent.” This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit theankler.com/subscribe Learn more about your ad choices. Visit megaphone.fm/adchoices

Jaksot(243)

Rich Paul: 'Don't Get Comfortable Having a Lot of Money'

Rich Paul: 'Don't Get Comfortable Having a Lot of Money'

Sports agent Rich Paul shares his strategy for keeping clients like LeBron James and Jalen Hurts in the money. This is a public episode. If you’d like to discuss this with other subscribers or get ...

16 Maalis 202323min

'It Was a Great Show': Bruce Vilanch Unpacks the Oscars

'It Was a Great Show': Bruce Vilanch Unpacks the Oscars

Bruce Vilanch spent 14 of his 24 years on the Academy Awards as the show’s head writer (2000-2014), collaborating with hosts Whoopi Goldberg, Billy Crystal, David Letterman and Steve Martin. Today, he...

13 Maalis 202330min

Jeremy Zimmer: I'm Siding With the WGA

Jeremy Zimmer: I'm Siding With the WGA

With the entertainment business in chaos, and a potential WGA strike looming, UTA CEO Jeremy Zimmer comes out swinging in support of better economics for writers, and delivers sometimes scathing opini...

11 Maalis 202334min

Streaming's Reckoning: Industry Titans Speak Up

Streaming's Reckoning: Industry Titans Speak Up

As the one-year anniversary of the Great Netflix Correction approaches, the town’s streaming future sure looks a lot more uncertain as Bob Iger, Jeremy Zimmer, UTA CEO, and Sony Pictures Entertainment...

10 Maalis 202341min

Tony Vinciquerra: Will Smith, the 'Woman King' Snub & Spider-Man's Future

Tony Vinciquerra: Will Smith, the 'Woman King' Snub & Spider-Man's Future

Sony Pictures Chairman and CEO Tony Vinciquerra talks to Janice Min about The Woman King’s Oscars snub; PlayStation and The Last of Us; the decision to work with Will Smith again, and Spider-Man and K...

10 Maalis 202339min

Hollywood at War: Now and Then

Hollywood at War: Now and Then

For decades, the prevailing narrative around Gone With the Wind has been that it romanticized slavery and the antebellum south. But, as David Vincent Kimel learned when he discovered one of the film's...

3 Maalis 202352min

Richard Rushfield's Star Prom Date

Richard Rushfield's Star Prom Date

Today, Richard Rushfield dives deeper into his high school classmates growing up in L.A. (names include Matthew Greenfield, Jay Sures, Brett Morgen, Jason Blumenthal, Maya Rudolph and Jack Black), par...

24 Helmi 202343min

What's Eating Hollywood Execs?

What's Eating Hollywood Execs?

“It’s a terrible place to make creative decisions when fear seeps into the process,” Peter Kiefer tells our hosts, as he explains what he learned from interviews with a dozen of the town’s senior exec...

17 Helmi 202348min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-draivi
rss-seuraava-potilas
rss-sami-miettinen-neuvottelija
oppimisen-psykologia
rss-rahamania
pomojen-suusta
rss-porssipuhetta
rss-lahtijat
rss-inderes
inderespodi
taloudellinen-mielenrauha
ostan-asuntoja-podcast
kasvun-kipuja
rss-h-asselmoilanen
herrasmieshakkerit
rss-bisnesta-bebeja