SPI 833: Dos and Don’ts of a Successful Rebrand with Charli Prangley

SPI 833: Dos and Don’ts of a Successful Rebrand with Charli Prangley

#833 The brand we envision when we first start is often not what we end up building in the long run. As our mission evolves, rebranding to reflect our growth can be a strategic game-changer. But how do we avoid the mistakes that cause more harm than good? Listen in on this episode to find out! I'm chatting with Charli Prangley today. She is an incredible design expert and the creative director at Kit, formerly known as ConvertKit. Our discussion is packed with actionable information on how to pull off a successful rebranding, so don't miss out! Charli and I dive into everything from choosing a new name and color scheme to reflect your brand to zeroing in on the right copy and messaging for your audience. Tune in because you'll learn the questions to ask and the tests to run to ensure your rebrand hits home! Show notes and more at SmartPassiveIncome.com/session833.

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SPI 787: The Secrets of Creating (and Joining) a Podcast Network with Hala Taha

SPI 787: The Secrets of Creating (and Joining) a Podcast Network with Hala Taha

#787 Some of my favorite success stories are ones where someone achieves their dream, only to realize their true passion lies elsewhere. Not settling, these people often redirect their skills into som...

22 Touko 202436min

SPI 786: Pivoting to Follow Your Passion with Amy Nelson—SPI Pro Expert in Residence

SPI 786: Pivoting to Follow Your Passion with Amy Nelson—SPI Pro Expert in Residence

#786 The top lesson becoming a parent teaches us about our careers is that time is our most important resource. That's because every moment spent on things we're not passionate about is time away from...

17 Touko 202440min

SPI 785: Small Tweaks for Big Sales with Brian Moran from SamCart

SPI 785: Small Tweaks for Big Sales with Brian Moran from SamCart

#785 Tiny changes to improve your sales process add up to a lot more revenue. This is especially true for your checkout pages! So, how do you build a frictionless experience for your customers? Find o...

15 Touko 202436min

SPI 784: Find Your Champions

SPI 784: Find Your Champions

#784 Don't underestimate the power of knowing somebody who knows somebody! In fact, building friendships in your niche is one of the best ways to fast-track your success in business. But how do you fi...

10 Touko 202416min

SPI 783: How Kevin Espiritu Converted His Backyard into an 8-Figure Gardening Empire

SPI 783: How Kevin Espiritu Converted His Backyard into an 8-Figure Gardening Empire

#783 As creators, starting a physical products business might seem daunting. But is there a future where something like MrBeast's Feastables puts companies like Hershey out of business? Will influence...

8 Touko 202449min

SPI 782: A Wild Situation at Lunch

SPI 782: A Wild Situation at Lunch

#782 Something wild happened to me at lunch the other day. Even though this embarrassed me in public, there are lessons for us here. So, let me get it off my chest! I was on a Zoom call for work when,...

3 Touko 202410min

SPI 781: The Future of VOICE Content in the Age of AI with Mike and Izabela from Music Radio Creative

SPI 781: The Future of VOICE Content in the Age of AI with Mike and Izabela from Music Radio Creative

#781 Techno-optimists or not, we can't ignore the AI-powered tools already changing how people work and create. So, what can you do to make yourself and your services irreplaceable? In this episode, w...

1 Touko 202449min

SPI 780: 10x is Easier than 2x

SPI 780: 10x is Easier than 2x

#780 Many creators and entrepreneurs play it safe. Here's the thing, though. That's actually a dangerous mindset to have if you want to see your brand grow. So how do you take the kinds of risks that ...

26 Huhti 202415min

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