SPI 833: Dos and Don’ts of a Successful Rebrand with Charli Prangley

SPI 833: Dos and Don’ts of a Successful Rebrand with Charli Prangley

#833 The brand we envision when we first start is often not what we end up building in the long run. As our mission evolves, rebranding to reflect our growth can be a strategic game-changer. But how do we avoid the mistakes that cause more harm than good? Listen in on this episode to find out! I'm chatting with Charli Prangley today. She is an incredible design expert and the creative director at Kit, formerly known as ConvertKit. Our discussion is packed with actionable information on how to pull off a successful rebranding, so don't miss out! Charli and I dive into everything from choosing a new name and color scheme to reflect your brand to zeroing in on the right copy and messaging for your audience. Tune in because you'll learn the questions to ask and the tests to run to ensure your rebrand hits home! Show notes and more at SmartPassiveIncome.com/session833.

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SPI 779: Building a Brand that Other Brands Want to Work With — with Justin Moore

SPI 779: Building a Brand that Other Brands Want to Work With — with Justin Moore

#779 Many creators struggle with finding and negotiating sponsorships. One of the problems is that they're often not aiming for win-win-win deals. For an effective partnership, the value proposition s...

24 Huhti 202449min

SPI 778: Inside a Pat Flynn Coaching Call with Cassie Shawcross

SPI 778: Inside a Pat Flynn Coaching Call with Cassie Shawcross

#778 If growing your business were easy, what would it look like? This is a powerful question because many of us tend to overcomplicate things. So how do we build a brand without getting distracted by...

19 Huhti 202426min

SPI 777: Making More Sales and Talking Funnels with Ben Harris from ClickFunnels

SPI 777: Making More Sales and Talking Funnels with Ben Harris from ClickFunnels

#777 How do we sell more of our products? Essentially, what are the top strategies to get new leads and convert them into customers? Also, which tactics have stopped working, and where do we invest ou...

17 Huhti 202439min

SPI 776: The Perfect Bonus Sandwich

SPI 776: The Perfect Bonus Sandwich

#776 Businesses often use bonuses to sweeten the deal on what they're selling. Done well, this can be a great strategy to attract more customers. But when do the extras you offer start working against...

12 Huhti 202415min

SPI 775: What You Need to Know Before Creating Software For Your Audience

SPI 775: What You Need to Know Before Creating Software For Your Audience

#775 Selling a piece of software you've created and grown can be a massive windfall. But where do you start if you have an idea for a tool or service but can't write any code? What do you need to know...

10 Huhti 202454min

SPI 774: If I Had $1000 and Started Over...

SPI 774: If I Had $1000 and Started Over...

#774 I get asked this all the time—if I were starting over with $1000 to invest in an online business, what would I do? And here's my answer—I would go offline. This always surprises people, but the a...

5 Huhti 202413min

SPI 773: How to Write GREAT Copy in Today's World with Ray Edwards

SPI 773: How to Write GREAT Copy in Today's World with Ray Edwards

#773 How effective is the marketing copy around your products? For many entrepreneurs, this is one of the aspects of online business they struggle with the most. And the truth is, there are no shortcu...

3 Huhti 202450min

SPI 772: My Next Software Build Starts Here (Follow Along)

SPI 772: My Next Software Build Starts Here (Follow Along)

#772 Regular listeners know I love bringing you along for the journey as I start new projects. Listen in to get a first glimpse at the software venture I hope will provide a game-changing solution for...

29 Maalis 202420min

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