Making The Man: Jeff Weiser | From Marketing to Investing | Maximus Podcast

Making The Man: Jeff Weiser | From Marketing to Investing | Maximus Podcast

In this episode, Dr. Cam Sepah interviews Jeff Weiser. Jeff is an entrepreneur, Investor and marketing expert. Jeff was the Chief Marketing Officer at BeachBody and led the marketing campaigns for their workout DVD programs such as P-90x, Insanity, and 21-day fix. He then went on to work at Shutterstock and Shopify. He is now an Executive at Bessemer Venture Partners and is a lead investor in Maximus. In this episode, Jeff talks about his upbringing, his schooling and how he got into marketing and analytics. Jeff also talks about all of his past marketing positions and how that allowed him to transition into a business leader.

Show Notes:

01:27 - Why did you invest in Maximus?

02:40 - What was growing up like for you?

05:18 - What called you out west? Why did you move to California?

06:03 - What did you end up studying at Columbia that shaped your growth?

10:23 - What did you decide to do after college that started your career?

13:18 - What was it like switching from a liberal arts background to a more business approach in studies and career?

15:46 - What Male role models did you have growing up?

18:42 - Why reliability is so important in order to be a good parent and role model.

21:00 - Why did you decide to move to LA?

22:50 - What drove you to join the start up business and take more risks with your career?

26:17 - What was it like working at “BeachBody” and doing data analysis and marking on projects such as P90x, Insanity, etc.

32:23 - What was it like transitioning from "BeachBody" to then work at Shutterstock and Shopify?

37:16 - Why do you think Shopify has become so successful?

42:39 - Are things going how you envisioned Them for yourself? Why is self acceptance important?

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