Where AI and humanity meet, a podcast sponsored by Cision
The PR Week28 Syys 2023

Where AI and humanity meet, a podcast sponsored by Cision

Featuring:

-Antony Cousins, executive director of AI strategy, Cision

While the abject fear many PR pros felt about AI’s potential to replace them has dissipated, nervousness and uncertainty are still palpable. Questions about where communicators “fit in” to this new AI-driven world are still asked with regularity.

In this conversation, Cision’s Antony Cousins, executive director of AI strategy, not only provides resounding reassurance, but tactical advice for PR pros to thrive in this new reality.

He clearly highlights the vast potential for AI to boost content. But while he cautions PR pros to be mindful of the bias that AI can bring to the information it produces, he also reminds communicators of the following:

“You still have to own the content you produce, even with AI,” says Cousins, who in addition to his role at Cision also serves as the Tech Hub chair for AMEC (International Association for Measurement and Evaluation of Communication).

When the conversation turned to ethics, he brought up a responsibility that PR pros have that very few have mentioned previously. Communicators use a lot of creative-industry providers. If AI automates PR work, which it will, that could very well eliminate jobs. PR pros, stresses Cousins, have an ethical responsibility to support those processes and the people who are crucial to them.

AI is here to stay, but so are communicators. This podcast will inspire you to do your part to ensure the relationship is beneficial to all.

PRWeek.com

Theme music provided by TRIPLE SCOOP MUSIC

Jaymes - First One

Follow us: @PRWeekUS

Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jaksot(360)

Comms hiring trends for the next 6 months … and beyond., a podcast presented by PR Talent

Comms hiring trends for the next 6 months … and beyond., a podcast presented by PR Talent

In a year that’s been a challenge to navigate for comms hiring managers and candidates alike, what’s hot and what’s not for the rest of 2023 according to Jim Delulio, founder of PR Talent, the largest...

23 Kesä 202328min

Agency allyship: A model for unlocking good and growth, a podcast presented by Zeno Group

Agency allyship: A model for unlocking good and growth, a podcast presented by Zeno Group

Nearly two years later after forming a pioneering collaboration model, Zeno Group and Egami return to share key learnings and highlights of their work together to advance greater multi-cultural compet...

23 Kesä 202327min

The PR Week: 6.22.2023 - Cannes special

The PR Week: 6.22.2023 - Cannes special

PRWeek editorial director Steve Barrett sends snippets from the Cannes Lions International Festival of Creativity — featuring CEO of global markets at Ketchum Jo-ann Robertson, who served as Cannes Li...

22 Kesä 202334min

The PR Week: 6.15.2023 - Larry Weber, Racepoint Global

The PR Week: 6.15.2023 - Larry Weber, Racepoint Global

Larry Weber — yes, *the* Weber in the Weber Shandwick Collective — joins the latest edition of the podcast to talk about building his former agency as a part of Interpublic Group, and how there was on...

15 Kesä 202338min

The PR Week: 6.8.2023 - John Saunders, FleishmanHillard

The PR Week: 6.8.2023 - John Saunders, FleishmanHillard

John Saunders, CEO of FleishmanHillard, makes his first appearance on The PR Week podcast after eight years in charge at the Omnicom Group agency — and his debut comes during a week packed full of new...

8 Kesä 202349min

The PR Week: 6.1.2023 - Women of Distinction special

The PR Week: 6.1.2023 - Women of Distinction special

This week’s episode of The PR Week podcast comes to you directly from PRWeek’s Women of Distinction event, which was held in New York on Wednesday.PRWeek’s associate news editor Diana Bradley and seni...

1 Kesä 202330min

Influencer impact gets taken to the next level, a podcast presented by Omnicom PR Group

Influencer impact gets taken to the next level, a podcast presented by Omnicom PR Group

Featuring:-Chris Foster, CEO, Omnicom PR Group (OPRG)-Ephraim Cohen, global lead, influencer and creator strategy, Omnicom PR Group (OPRG)Communicators have been working with “influencers” for a long ...

25 Touko 202326min

The PR Week Live: Healthcare Conference Special with Sally Susman and Richard Edelman

The PR Week Live: Healthcare Conference Special with Sally Susman and Richard Edelman

Wednesday’s PRWeek Healthcare Conference + Awards in New York marked a new milestone for the brand: its first-ever live podcast — and it has guests worthy of the occasion. PRWeek editorial director St...

25 Touko 202349min

Suosittua kategoriassa Politiikka ja uutiset

aikalisa
politiikan-puskaradio
rss-ootsa-kuullut-tasta
ootsa-kuullut-tasta-2
tervo-halme
viisupodi
rss-podme-livebox
otetaan-yhdet
rss-asiastudio
et-sa-noin-voi-sanoo-esittaa
aihe
rss-sanna-ukkola-show-verkkouutiset
rikosmyytit
the-ulkopolitist
rss-pallo-keskelle-2
rss-mina-ukkola
rss-hyvaa-huomenta-bryssel
rss-terveisia-seelannista
rss-tasta-on-kyse-ivan-puopolo-verkkouutiset
rss-vain-talouselamaa