089 – Michael Robinson: Vice President of Marketing for KHS America, Insight into the Retail and Production Side of the Music Industry, KHS’s Relationship with the Music Educator Community
Working Drummer11 Marras 2016

089 – Michael Robinson: Vice President of Marketing for KHS America, Insight into the Retail and Production Side of the Music Industry, KHS’s Relationship with the Music Educator Community

Michael Robinson is the Vice President of Marketing for KHS America. He leads the Branding, Marketing Communications, Product Management, Marketing Communications, and Creative teams at KHS America. Michael makes significant contributions to the success of KHS America in the areas of leadership and team development, and in the establishment of customer-centric marketing principles that continue to differentiate the KHS family of brands within the market. These brands include: Jupiter Wind Instruments, Mapex Drums, Sonor Drums, NFUZD Audio, Hohner Harmonicas, Hohner Accordions, Hohner Airboard, Hohner Melodicas and Recorders, Sonor Orff Instruments, H. Jimenez, Lanikai and Kohala Ukuleles, A+ Guitars and Bluegrass Instruments, Hohner Kids and Greentones (both musical toy brands), Hercules and Nomad Stands, Majestic Concert Percussion, XO Brass, and Altus and Azumi Flutes. In this podcast, Michael talks about: The roll that KHS America plays from the manufacturer to the customer? Marketing to different personality trates – “Brand Essence” The difference in Mapex and Sonor from a marketing stand point The origin and philosophy of KHS Michael’s musical and drumming background Michael’s introduction to the music industry Rising through the ranks at D’Addario from the production line to R & D to marketing. Advice for those who are interested in the music industry Responsibilities as Vice President of Marketing for KHS America This episode is sponsored by Mapex Drums

Jaksot(555)

515 - Kassandra Kocochis: Recovering from the LA Fires, Helping LA Musicians Get Instruments, Touring with Ebi

515 - Kassandra Kocochis: Recovering from the LA Fires, Helping LA Musicians Get Instruments, Touring with Ebi

Kassandra is working with altadenamusicians.org to get instruments to musicians affected by the LA fires. Go to altadenamusicians.org and download the Instrumental Giving app to help. Kassandra Koco...

24 Huhti 20251h 11min

514 - Dafnis Prieto: New Book: "What Are The Odds", Questioning "Tradition" as Related to Latin Music, Inspiring the Next Generation

514 - Dafnis Prieto: New Book: "What Are The Odds", Questioning "Tradition" as Related to Latin Music, Inspiring the Next Generation

From Cuba, Dafnis Prieto’s revolutionary drumming techniques and compositions have had a powerful impact on the music landscape, nationally and internationally. His various awards and honors include a...

17 Huhti 20251h 18min

513 - Bill Ransom: Playing with Beth Hart, the Cleveland Scene, Doing Your Homework

513 - Bill Ransom: Playing with Beth Hart, the Cleveland Scene, Doing Your Homework

As an internationally acclaimed drummer and percussionist, Bill Ransom has played some of the world’s biggest halls with a host of world-famous artists. While building his performing career Bill also ...

10 Huhti 20251h 6min

512 - Chris Brush: Recording, Drumming, Mixing, Producing, Leaning into Your Passion, Accepting the Role of Entreprenuer

512 - Chris Brush: Recording, Drumming, Mixing, Producing, Leaning into Your Passion, Accepting the Role of Entreprenuer

Originally from Garland Texas, Chris Brush moved to Nashville in the fall of 1999 after college to play drums professionally. Over time, session opportunities ignited a passion in Chris as he began to...

3 Huhti 20251h 44min

511 - Jamey Haddad: Playing with Paul Simon, Playing What You Know vs. What You Feel,  Bringing Cultural Authenticity to Pop Music

511 - Jamey Haddad: Playing with Paul Simon, Playing What You Know vs. What You Feel, Bringing Cultural Authenticity to Pop Music

Jamey Haddad's career as a drummer and percussionist has spanned five decades, countless genres, and multiple continents. For over 25 years, he’s had a close relationship with Paul Simon, playing alon...

27 Maalis 20251h 18min

510 - Duncan Phillips: Drumming for the Newsboys, Making Fitness a Priority, Dealing with Personal Changes

510 - Duncan Phillips: Drumming for the Newsboys, Making Fitness a Priority, Dealing with Personal Changes

Newsboys is one of the biggest bands in Christian music history, having sold more than 10 million records across 23 recordings and garnering boundless accolades, including 1 RIAA® Platinum certificati...

21 Maalis 20251h 6min

509 - Russ Lawton: Playing with The Trey Anastasio Band and LaMP, Being a New England "Band Guy", Influence of Afro Beat

509 - Russ Lawton: Playing with The Trey Anastasio Band and LaMP, Being a New England "Band Guy", Influence of Afro Beat

Russ Lawton has spent most of his career in and around New England from Cape Cod to Boston to Burlington Vermont. For almost 25 years, he has been the drummer for the Trey Anastasio Band. He also has ...

13 Maalis 20251h 5min

508 - Robert Blair: Being Your Authentic Self, Subbing with Wang Chung & Martina McBride, Learning from Nashville’s Legends

508 - Robert Blair: Being Your Authentic Self, Subbing with Wang Chung & Martina McBride, Learning from Nashville’s Legends

Robert Blair is a Nashville TN based drummer with decades of live and studio experience. Originally from South Carolina, Robert's early love and commitment to drumming led him to working and touring b...

6 Maalis 20251h 40min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
ostan-asuntoja-podcast
pomojen-suusta
rss-rahamania
rss-draivi
inderespodi
herrasmieshakkerit
rss-sami-miettinen-neuvottelija
rahapuhetta
rss-myyntikoulu
rss-seuraava-potilas
taloudellinen-mielenrauha
kasvun-kipuja
rss-lahtijat
rss-asuntosalkku-kasvussa-podcast
rss-paasipodi
rss-viisas-raha-podi