#252 - Secrets to Break Into Top-Tier Accounts with Product-Led Growth (Andrew Johnston, Superhuman)

#252 - Secrets to Break Into Top-Tier Accounts with Product-Led Growth (Andrew Johnston, Superhuman)

RESOURCES DISCUSSED View the written summary of this episode Get 1 month of Superhuman on us Other things you can steal FOUR ACTIONABLE TAKEAWAYS Do not enter a pilot or a POC without setting clear success criteria with your customer. The way that you should present the success criteria is to figure out what matters to your customer. Break your accounts and prospects into high-usage and low-usage groups. Coach up your low-usage team, and just ask your high-usage group “How can we get this into the hands of other people.” Consolidate your bill for people in different departments and consolidate the team for prospects in the same department. PATH TO PRESIDENT’S CLUB Head of Sales @ Superhuman Director of Sales @ Scale AI Head of Global Email (SendGrid) Sales & GTM @ Twilio Manager, Enterprise Sales @ Twiliio RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

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#368 - How to Build Stronger Business Cases and Demos That Actually Connect with Buyers (Gal Aga, Aligned)

#368 - How to Build Stronger Business Cases and Demos That Actually Connect with Buyers (Gal Aga, Aligned)

Get our Aligned Mutual Action Plan: https://my.teamaligned.com/room/66b4e7890a28d88fac3b89ef/overview?avk=a9c030cf FOUR ACTIONABLE TAKEAWAYS: Know Your Solution – Understand the problems you solve...

8 Loka 202435min

#367 - Hall of Fame: Chip Wooten

#367 - Hall of Fame: Chip Wooten

FOUR ACTIONABLE TAKEAWAYS Find your prospect's birthday and then add them to your calendar to send thoughtful notes If a competitor is faltering run a list report of all their customers and prospect...

7 Loka 202432min

#366 - Cold Calling Sucks: Full Book Summary

#366 - Cold Calling Sucks: Full Book Summary

Nick and Armand give an overview of all the content in their Amazon best selling book "Cold Calling Sucks (And That's Why It Works)" Order the book

4 Loka 202449min

#365 - The Ultimate Guide to Effective Sales Call Reviews (Armand Farrokh)

#365 - The Ultimate Guide to Effective Sales Call Reviews (Armand Farrokh)

TOP ACTIONABLE SALES TAKEAWAYS: Layer your discovery tree: After a prospect speaks, pull up your discovery tree and ask, "Where are we now?" Identify if they mentioned a situation, problem, or impa...

3 Loka 202435min

#364 - Own the Sales Cycle: How to Take Command from Call One (John Barrows)

#364 - Own the Sales Cycle: How to Take Command from Call One (John Barrows)

Join John's Newsletter FOUR ACTIONABLE TAKEAWAYS Executive time crunch: If an exec only has five minutes instead of 30, ask, "What’s the one thing you need to hear to earn another meeting with your...

1 Loka 202435min

#363 - Hall of Fame: Michelle Cecil

#363 - Hall of Fame: Michelle Cecil

FOUR ACTIONABLE SALES TAKEAWAYS Recognize your SE and team members who help you on deals & onsites Call each attendee after a meeting to thank them for their time and ask them for their feedback Wh...

30 Syys 202436min

#362 - Find Top 1% Sellers with Proven Outbound Recruiting Tactics (Armand Farrokh, 30MPC)

#362 - Find Top 1% Sellers with Proven Outbound Recruiting Tactics (Armand Farrokh, 30MPC)

TOP ACTIONABLE SALES TAKEAWAYS: Connect with your team: Be connected with everyone at your company to easily back-channel info about candidates through mutual connections. Three-step candidate dr...

26 Syys 202439min

#361 - Tactical Steps to Speed Up Your Sales Cycle (Brian Lochner, Terminus)

#361 - Tactical Steps to Speed Up Your Sales Cycle (Brian Lochner, Terminus)

Get our free Account Research toolkit FOUR ACTIONABLE TAKEAWAYS Mixtape Demo: Instead of sending a full 60-minute demo recording, send short, highlight snippets that prospects can easily share and ...

24 Syys 202435min

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