#270 - Sales Playbook: Armand and Nick Teach You How to Handle ANY Cold Call Objection

#270 - Sales Playbook: Armand and Nick Teach You How to Handle ANY Cold Call Objection

Every 10th episode, we tear down one topic. This time, we’re talking about objections. ACTIONABLE TAKEAWAYS Most objections are actually reactions. So if you know how to handle the reaction, you’ll swat away any objection. The intro to the Mr. Miyagi method - agree with the objection to remove the pressure, incentivize conversation to get them to share more about the objection, and sell the test drive. For dismissive objections be disarmingly blunt; for “not interested” objections, handle the reaction, not the objection; for situational objections, like “no budget”, or “too expensive”, remove the pressure of the sale entirely. Existing solution objections like “we already use X (your competitor)” are essentially “not interested” objections in disguise. Tackle them as such. RESOURCES DISCUSSED 18 Cold Call Objections & How to Handle Them The Book on Cold Calling Join our weekly newsletter Things you can steal

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#4 - Everything you need to crush cold emails (Kyle Coleman, VP Revenue @ Clari)

#4 - Everything you need to crush cold emails (Kyle Coleman, VP Revenue @ Clari)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways: 5x5x5: 5 minutes of research. Find 5 insights on the person/account. Write your message in ...

20 Touko 202027min

#3 - Ripping apart the phones and video (James Bawden, Host of the Lunch Break Podcast, Director @ OutboundView)

#3 - Ripping apart the phones and video (James Bawden, Host of the Lunch Break Podcast, Director @ OutboundView)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways: Avoid the double intro on the phone if they ask “wait, who’s this?” Just get on with it. C...

12 Touko 202029min

#2 - Negotiating against the master (Mark Raffan, Host @ Negotiations Ninja Podcast)

#2 - Negotiating against the master (Mark Raffan, Host @ Negotiations Ninja Podcast)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways: Before a negotiation, know YOUR needs / wants + THEIR needs / wants Set expectations upfro...

12 Touko 202028min

#1 - Discovery without the nonsense chit-chat (Joe Caprio, Cofounder @ Reprise, former VP Sales @ Chorus)

#1 - Discovery without the nonsense chit-chat (Joe Caprio, Cofounder @ Reprise, former VP Sales @ Chorus)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways: Build rapport by kicking off with PPO (purpose, plan, outcome) instead of chit chat First ...

12 Touko 202033min

#0 (Sell): Five minutes to figure out if this show is worth your time

#0 (Sell): Five minutes to figure out if this show is worth your time

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Why in the world would you listen to 30MPC? Four Reasons to Listen: WHAT WE’RE NOT: Not stuck in 1975. Not stuck on f...

30 Huhti 20205min

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