#364 - Own the Sales Cycle: How to Take Command from Call One (John Barrows)

#364 - Own the Sales Cycle: How to Take Command from Call One (John Barrows)

Join John's Newsletter FOUR ACTIONABLE TAKEAWAYS Executive time crunch: If an exec only has five minutes instead of 30, ask, "What’s the one thing you need to hear to earn another meeting with your full attention?" Focus on that. Lead with a hypothesis: Instead of asking generic discovery questions, start with a hypothesis about their priorities based on research, showing you did your homework. Decision criteria: Prospects may focus on the wrong decision factors. Share a list of common criteria and ask them to rank their priorities to guide the discussion. Demo as you go: Don't save all product demos for the end. Show small pieces of the product during the conversation, interspersing discovery throughout. RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

Jaksot(590)

The Recurring Revenue Blueprint (6 Stages Every Team Needs) | Bite-sized Tactics

The Recurring Revenue Blueprint (6 Stages Every Team Needs) | Bite-sized Tactics

Struggling to connect your sales, marketing, and customer success teams? You’re probably missing a clear customer journey framework. In this video, we break down the Recurring Revenue Operating Model...

2 Heinä 20254min

#474 - The Cold Email Strategy That Actually Books Meetings in 2025 | Jason Bay

#474 - The Cold Email Strategy That Actually Books Meetings in 2025 | Jason Bay

📧 Preview the Cold Email Course: www.30mpc.com/blog/preview-the-cold-email-course This episode will completely reframe how you think about cold outreach. Jason Bay breaks down the three types of i...

1 Heinä 202535min

The 3 Sales Offers Elite Reps Use to Get Prospects To Say Yes | Bite-sized Tactics

The 3 Sales Offers Elite Reps Use to Get Prospects To Say Yes | Bite-sized Tactics

There are three types of offers sellers can use to increase meeting conversion rates. Jason Bay (CEO 2 Outbound Squad, Sales Influencer @ Salesforce) breaks them down: ✅ The Blind Date — Hype up your...

30 Kesä 20254min

Q3 Roadmap: The 30MPC Cold Email Course Drops July 21

Q3 Roadmap: The 30MPC Cold Email Course Drops July 21

Once per quarter, we share our content Roadmap with you → updates about the biggest content drops, new resources, and tactical sessions to help you on your sales journey. And folks, Q3 is absolutely ...

30 Kesä 202520min

#473 - Why Most Sales Processes Fail (How to Elite Sales Leaders Fix Them Fast) | Nathan Broome

#473 - Why Most Sales Processes Fail (How to Elite Sales Leaders Fix Them Fast) | Nathan Broome

Nathan Broome brings a masterclass in building and operationalizing high-performing sales processes. He shares how great leaders drive clarity, prep their teams for success, and coach reps to consiste...

26 Kesä 202536min

Forget Perfect Sales Calls: Here’s the Only Outcome That Matters  | Bite-sized Tactics

Forget Perfect Sales Calls: Here’s the Only Outcome That Matters | Bite-sized Tactics

Too many sellers get caught up chasing the "perfect" sales call — flawless questions, polished delivery, fancy frameworks. But here’s the truth: None of that matters if you don’t uncover a real, buyer...

25 Kesä 20256min

#472 - Why You’re Losing Deals by Not Picking Up the Phone | Michelle Cecil

#472 - Why You’re Losing Deals by Not Picking Up the Phone | Michelle Cecil

Getting your buyer live on the phone isn’t old school—it’s elite. In this episode, Michelle Cecil, two-time President’s Club winner at Procore, shares how dialing instead of emailing builds trust, col...

24 Kesä 202536min

Never Negotiate Over Email (Do This Instead) | Bite-sized Tactics

Never Negotiate Over Email (Do This Instead) | Bite-sized Tactics

Too many reps lose deals by trying to negotiate or explain everything over email. Michelle Cecil (Commercial Sales manager @ Procore) breaks down why you should never negotiate in writing—and what to...

23 Kesä 20258min

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