#27: Head-to-Head AI Writing Tools Test, Will ChatGPT Replace Google, and MyHeritage AI Time Machine

#27: Head-to-Head AI Writing Tools Test, Will ChatGPT Replace Google, and MyHeritage AI Time Machine

Mike and Paul are back for another episode of The Marketing AI Show.

Paul ran a head-to-head test of AI writing tools and posted about it on Twitter and LinkedIn. On both platforms, the posts gained traction and good feedback from our community and from technology companies. In the experiment, Paul ran the same three prompts/use cases through a handful of different tools. The tools were OpenAI’s ChatGPT and their Playground functionality; Cohere; Jasper; Writer; and HyperWrite. It’s an interesting case study showing AI in action.

Next up, we’ve all seen plenty of examples online, many impressive, of what ChatGPT can do. In addition to writing text, ChatGPT is generating outlines, doing research, answering complex questions, and surfacing information. This has led to some serious online conversations asking the following question: Will ChatGPT replace Google search? Today, plenty of ChatGPT’s responses are inaccurate and don’t contain citations, but some people are already imagining a future where we no longer use a Google search to find information.

The third topic of this week’s podcast is MyHeritage. MyHeritage is a discovery platform that helps you find people related to you. The company just released a free tool called AI Time Machine. You upload photos of yourself, then the AI creates hyper-realistic avatars of you in different historical time periods, from prehistoric times to Ancient Egypt to modern times. It’s a timely twist on hyper-popular photo apps like Lensa that are getting a lot of buzz.

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#245: OpenAI DevDay and Dots, OpenAI’s Safety Crisis, Trump Renames Artificial Intelligence & Anthropic Targets Pre-Thanksgiving IPO Ad:

#245: OpenAI DevDay and Dots, OpenAI’s Safety Crisis, Trump Renames Artificial Intelligence & Anthropic Targets Pre-Thanksgiving IPO Ad:

An OpenAI safety researcher resigned and published an essay arguing the company's safety culture can't keep up with its own release pace; the same week OpenAI fired three safety researchers and cancel...

6 Loka 1h 32min

#244: How Alibaba.com Is Building the Future of Agent-to-Agent Commerce

#244: How Alibaba.com Is Building the Future of Agent-to-Agent Commerce

Kuo Zhang, president of Alibaba.com, believes B2B commerce is becoming agent-to-agent. He joins Mike Kaput to explain Accio, Alibaba.com's agent platform, and how it collapses a 60-step sourcing proce...

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#243: GPT-6 Sol and Luna, Opus 5.5, the New Microsoft Copilot, Jensen Huang vs. AI Doomers & Introducing AI Score

#243: GPT-6 Sol and Luna, Opus 5.5, the New Microsoft Copilot, Jensen Huang vs. AI Doomers & Introducing AI Score

Three big model updates landed at once, GPT-6 Sol and Luna, Claude Opus 5.5, and Microsoft's redesigned Copilot, and the story isn't raw intelligence, it's reliability, efficiency, and a new "per-task...

29 Syys 1h 31min

#242: How Baptist Health’s Marketing Team Took the Lead on AI Transformation

#242: How Baptist Health’s Marketing Team Took the Lead on AI Transformation

One task at Baptist Health used to take about 10 hours a week. Now it takes roughly two minutes, and that's just one piece of a two-year AI transformation. Christine Kotler, Chief Marketing & Communic...

24 Syys 44min

#241: Pacing the Frontier Gets Political, Why AI Labs Could Keep the Best Models for Themselves & Introducing the AI Transformation Blueprint

#241: Pacing the Frontier Gets Political, Why AI Labs Could Keep the Best Models for Themselves & Introducing the AI Transformation Blueprint

AI-safety pacing became a political fight this week: Trump versus a bipartisan push, with data centers and the midterms in the middle. Paul and Mike go deeper on the part that matters more: the wideni...

22 Syys 1h 36min

#240: How David’s Bridal Is Rebuilding a 76-Year-Old Business Around AI

#240: How David’s Bridal Is Rebuilding a 76-Year-Old Business Around AI

David's Bridal was built around one thing for 75 years: the dress. In this AI Transformations episode, Elina Vilk (President & Chief Business Officer) and Mike Ball (Head of Product) join Mike Kaput t...

17 Syys 36min

#239: Labs Agree to Pace AI, OpenAI’s Math Breakthrough, AI Jobs Apocalypse Postponed & Jensen Declares AGI

#239: Labs Agree to Pace AI, OpenAI’s Math Breakthrough, AI Jobs Apocalypse Postponed & Jensen Declares AGI

A former OpenAI and Anthropic researcher resigned with a warning that went viral, reigniting the "should we slow down?" debate. Then OpenAI said an internal model solved the Navier–Stokes Millennium P...

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#238: How a 700-Person Bank Is Using AI to Build Apps, Agents, and Digital Employees

#238: How a 700-Person Bank Is Using AI to Build Apps, Agents, and Digital Employees

A smaller bank replaced a $375,000 software contract by building its own tool, and now runs named "digital employees" that answer tickets, review its websites, and message staff in Teams. This is what...

10 Syys 38min

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