#405: Loyalty360 Loyalty Live | Shamba Schmidt, Epsilon
Send a text In our latest edition of Loyalty Live, Loyalty360, speaks with Shamba Schmidt, Vice President, Solution Consulting at Epsilon. As a global marketing and data technology company known for i...
19 Marras 202417min
#404: Interview with Michelle DeVore: Launching the Supercuts Reward Program
Send a text Designing an enterprise-level loyalty program from scratch is challenging on its own, but doing so for a large franchise organization like Supercuts—spanning 1,900 locations with over 400 ...
18 Marras 202424min
#403: Loyalty360 Loyalty Live | Monique De La Rosa, Ansira
Send a text Artificial intelligence (AI) and Machine Learning (ML) continue to be top of mind as marketers are leveraging AI and ML in a variety of ways to improve their customer loyalty programs and ...
12 Marras 202415min
#402: Piada Italian Street Food Upgrades Customer Experience with Revamped Loyalty Program and Digital Ordering
Send a text The philosophy “the customer is always right” drives many marketers to value client, patron, and guest feedback. Piada Italian Street Food, known for its fresh Italian-inspired menu, ha...
23 Loka 202422min
#401: Royal Bank of Canada: Forming Strategic Partnerships and Receiving Recognition for Customer Loyalty Efforts
Send a text When a large financial institution decides to enhance the construction of its customer loyalty program, it can be challenging. Yet repositioning a program in a highly competitive Canadian ...
16 Loka 202411min
#400: Loyalty360 Loyalty Live | Todd Hedberg, The Lacek Group
Send a text Founded in 1993, The Lacek Group designs, builds, and maintains loyalty programs for top brands across the globe. As part of the Ogilvy network, the Lacek team converts disconnected tech s...
15 Loka 202424min
#399: Church’s Texas Chicken: Launching the REAL REWARDS Program and Developing a True Omnichannel Experience
Send a text Inspired by its San Antonio roots, Church’s Texas Chicken® has served flavorful fried chicken for over 72 years. Founded by George W. Church in a location across the street from the iconic...
9 Loka 202416min
#398: Loyalty360 Loyalty Live | Caitlin Watson and David Shaw, WillowTree
Send a text Founded in 2008, WillowTree was built on a heritage of mobile applications. While the company still engages in much of that work, it’s grown into other areas in support of brands, includin...
8 Loka 202422min
