Billy Choy Ep.1 - Retail Commercial Strategy in Asia Pacific Region
HKU MBA Insights13 Tammi 2021

Billy Choy Ep.1 - Retail Commercial Strategy in Asia Pacific Region

In Asia, the retail market has been garnering remarkable momentum in the recent years with steadily escalating demand due to improving purchasing power.

Billy Choy has extensive years of retail experiences in international brands like Levi's (American jeanswear), AIGLE (French Rubber boots, apparel & downjacket), PUMA sportwear, and recently in ASICS (Japan sportswear).

He will He shares with us about his insights and experiences in diversified retail markets across Asia Pacific.

In this 1st episode we will cover the following: Retail Market dynamics and consumer insights, Commercial Strategy and challenges to win the market and Retail survival under "New Normal" era of COVID

Jaksot(39)

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