159. Gauri Chawla,  SVP, Global Alliances Stibo Systems - Building Effective Partner Ecosystems for Growth

159. Gauri Chawla, SVP, Global Alliances Stibo Systems - Building Effective Partner Ecosystems for Growth

In our latest episode, Gauri Chawla dives into the pivotal role that partnerships play in fueling revenue growth for B2B SaaS companies. She shares insights on building structured partner ecosystems, ensuring marketing alignment, and maintaining strong communication. Whether you’re just starting to explore partnerships or looking to enhance your existing programs, this episode offers actionable tips to make partnerships a powerful growth driver for your business.

Key questions we explore in the episode:

  • How can B2B SaaS companies leverage partnerships as a key growth lever?
  • What systematic approach should organizations adopt for successful partnerships?
  • How do trust and alignment with company strategy impact partner relationships?
  • What role does enablement play in ensuring partner success?
  • How can co-selling strategies enhance the effectiveness of partnerships?

Join us as we unpack the secrets to thriving partner ecosystems and learn how to navigate the complex landscape of B2B partnerships for long-term success.

Jaksot(210)

66. Mikael Johnsson General Partner, Oxx & Fredrik Skantze, CEO, Funnel  - Enter Growth & Moat phase!

66. Mikael Johnsson General Partner, Oxx & Fredrik Skantze, CEO, Funnel - Enter Growth & Moat phase!

In this final episode in a 3-series show on the lifecycle of a B2B SaaS company, we bring in the investor and operator to talk about the Growth & Moat phase! We talk to Mikael Johnsson Co-Founder and...

16 Tammi 202357min

65. Alexandra Sevelius, CMO, OneiO - Marketing Learnings from a Hyperscale that you can deploy in a Early Stage SaaS business!

65. Alexandra Sevelius, CMO, OneiO - Marketing Learnings from a Hyperscale that you can deploy in a Early Stage SaaS business!

In this episode, we speak with Alexandra Sevelius, CMO, OneiO, a cloud-native integration service provider connecting people, processes, and tools, headquartered in Finland. We talk with Alexandra ab...

10 Tammi 202341min

64. Anna Bloth Karling, CEO & Founder, Zebrain - Why B2B SaaS companies are doubling down on coaching of staff to fuel growth in 2023?

64. Anna Bloth Karling, CEO & Founder, Zebrain - Why B2B SaaS companies are doubling down on coaching of staff to fuel growth in 2023?

In this episode, we speak with Anna Bloth Karling, CEO & Founder, Zebrain, the SaaS coaching and people development platform for next-generation SaaS companies! We talk with Anna about why incorporat...

5 Tammi 202351min

63. Ingrid Ødegaard , VP Product, IndyRiot - What is the role of a Product Strategy?

63. Ingrid Ødegaard , VP Product, IndyRiot - What is the role of a Product Strategy?

In this episode, we speak with Ingrid Ødegaard, VP Product, IndyRiot the next-generation Community platform that allows you to create your own public or private space! We talk with Ingrid about Produ...

3 Tammi 202338min

62. Lisa Kruse, Founder, Holy Comms - The Mary Condo method of marketing in an economic downturn!

62. Lisa Kruse, Founder, Holy Comms - The Mary Condo method of marketing in an economic downturn!

In this episode we speak with, Lisa Kruse, Founder, Holy Comms the Marketing as a Service agency working to elevate SaaS companies' communication and PR efforts in the public market. We talk with Lis...

29 Joulu 202239min

61. Alex Farmer, CCO, Nezasa - Community-Led growth for high-touch customers?

61. Alex Farmer, CCO, Nezasa - Community-Led growth for high-touch customers?

In this episode we speak with, Alex Farmer, CCO, Nezasa, the industry-leading software provider to travel brands for automated trip planning, fulfillment, personalization, and optimization. We talk w...

27 Joulu 202259min

60. Erik Holm, CFO, Planhat - Bootstrapping to VC funded, when is the timing right for this transition?

60. Erik Holm, CFO, Planhat - Bootstrapping to VC funded, when is the timing right for this transition?

In this episode we speak with, Erik Holm, CPO, Planhat, the customer platform built to give insights, manage workflow and drive customer experience.  We talk with Erik about the timing to go from boo...

22 Joulu 202235min

59. Tommi Ylinen, CPO, Relex Solutions - There is no playbook for B2B Enterprise product teams!?

59. Tommi Ylinen, CPO, Relex Solutions - There is no playbook for B2B Enterprise product teams!?

In this episode we speak with, Tommi Ylinen, CPO, Relex Solutions, the supply chain and retail planning platform from Finland that has over 100m Euro in ARR, serving the largest retailers in the world...

20 Joulu 202244min

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