159. Gauri Chawla,  SVP, Global Alliances Stibo Systems - Building Effective Partner Ecosystems for Growth

159. Gauri Chawla, SVP, Global Alliances Stibo Systems - Building Effective Partner Ecosystems for Growth

In our latest episode, Gauri Chawla dives into the pivotal role that partnerships play in fueling revenue growth for B2B SaaS companies. She shares insights on building structured partner ecosystems, ensuring marketing alignment, and maintaining strong communication. Whether you’re just starting to explore partnerships or looking to enhance your existing programs, this episode offers actionable tips to make partnerships a powerful growth driver for your business.

Key questions we explore in the episode:

  • How can B2B SaaS companies leverage partnerships as a key growth lever?
  • What systematic approach should organizations adopt for successful partnerships?
  • How do trust and alignment with company strategy impact partner relationships?
  • What role does enablement play in ensuring partner success?
  • How can co-selling strategies enhance the effectiveness of partnerships?

Join us as we unpack the secrets to thriving partner ecosystems and learn how to navigate the complex landscape of B2B partnerships for long-term success.

Jaksot(210)

10. Nora Huovila CEO and Co-founder, Videoly - Put the Human first in order to grow!

10. Nora Huovila CEO and Co-founder, Videoly - Put the Human first in order to grow!

In this episode, we speak to Nora Huovila CEO and Co-founder, Videoly, providing an easy way to get hand‑picked user-generated and relevant brand videos to online stores. Nora shares her vision on wha...

10 Helmi 202148min

9. Mads Fosselius CEO and Co-founder, Dixa - Owning the ecosystem is always better than just being part of it!

9. Mads Fosselius CEO and Co-founder, Dixa - Owning the ecosystem is always better than just being part of it!

In this episode, we speak to Mads Fosselius CEO and cofounder at Dixa, one of the fastest-growing conversational customer support platforms in the world. Here is a humble and yet bold story of how Mad...

27 Tammi 202151min

8. Ólöf Kristjánsdóttir Director of Marketing, Tempo - How we got to 20k customers in the Atlassian ecosystem

8. Ólöf Kristjánsdóttir Director of Marketing, Tempo - How we got to 20k customers in the Atlassian ecosystem

In this episode, we speak to Ólöf Kristjánsdóttir Director of Marketing at Tempo, the most popular time tracking and planning tool for developers and tech resources with over 20k customers in the Atla...

13 Tammi 202142min

7. Ola Sars Founder and CEO, Soundtrack Your Brand - The art of running a content-driven SaaS company!

7. Ola Sars Founder and CEO, Soundtrack Your Brand - The art of running a content-driven SaaS company!

In this episode, we speak to Ola Sars Founder and CEO of Soundtrack Your Brand, the music tech startup that is revolutionizing the B2B space. Ola introduces us to the concept of a content-driven SaaS ...

17 Joulu 202058min

6. Mathias Thulin Co-Founder, GetAccept - Unlocking the power of Product-Led Growth!

6. Mathias Thulin Co-Founder, GetAccept - Unlocking the power of Product-Led Growth!

In this episode we speak to Mathias Thulin Co-Founder of GetAccept, the all-in-one digital sales platform provider, about Product-Led Growth. Mathias walks us through the 5-year journey of GetAccept g...

10 Joulu 202050min

5. Johan Jardevall CEO, Wiraya - The secret to creating a new category!

5. Johan Jardevall CEO, Wiraya - The secret to creating a new category!

In this episode we speak to Johan Jardevall, CEO at Wiraya about how Wiraya went about creating a new category in the customer engagement space with their Mobile Customer Activation SaaS Platform. Joh...

2 Joulu 202049min

4.  Youtse Sung VP Marketing, Outpost24 - Marketing in Scale Ups!

4. Youtse Sung VP Marketing, Outpost24 - Marketing in Scale Ups!

In this episode we speak to Youtse Sung, VP Marketing at Outpost24, a SaaS cyber assessment company, from Sweden. Youtse walks us through the 3 pillars of marketing including People, Technology and Pr...

19 Marras 202041min

3. Emil Eifrem CEO, Neo4j - Go big or go home!

3. Emil Eifrem CEO, Neo4j - Go big or go home!

In this episode we speak to Emil Eifrem, founder and CEO at Neo4j, a unicorn specialized in graph database management systems. This is one of the most successful start-up journeys that any Nordic comp...

2 Marras 202055min

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