Macy’s vs Gimbels - Wartime Wagers | 5
Business Wars16 Joulu 2019

Macy’s vs Gimbels - Wartime Wagers | 5

In the late 1930s Gimbels makes a risky bet by stockpiling goods likely to be scarce in wartime. They also snap up their rival’s star copywriter, who does the best work of her career at their shop. Their savvy planning and advertising strength position them well for the post-war period, when Americans open their wallets wide. But the lifting of Depression era regulations governing retail leads to a series of price wars between all the department stores. None is as extreme as the one between Macy’s and Gimbels, which ends in mayhem, and sometimes, violence. The price wars force Macy’s to choose between honoring a sacred, century-old discount policy, or risk ending the year in the red for the first time in company history.

Support us by supporting our sponsors!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jaksot(661)

Ozempic Wars | The Next Injection | 2

Ozempic Wars | The Next Injection | 2

Novo Nordisk can't keep up with demand for Ozempic and Wegovy, giving competitor Eli Lilly the edge in the GLP-1 market. And off-brand competitors continue to hammer the company's market position. Lay...

26 Marras 202536min

Ozempic Wars | The Hundred-Year Duel | 1

Ozempic Wars | The Hundred-Year Duel | 1

When pharmaceutical giant Novo Nordisk developed a new medication for type 2 diabetes, they noticed that a welcome side effect was a small amount of weight loss. They had no idea that their new diabet...

19 Marras 202534min

Gap's Revival | Better in Navy?  | 3

Gap's Revival | Better in Navy? | 3

The “Better in Denim” ad campaign put Gap back on the map for Gen Z — but are viral ads enough to fuel a comeback? Jordyn Holman of the New York Times breaks down how Gap CEO Richard Dickson is taking...

13 Marras 202539min

Gap's Revival | Back in Blue | 2

Gap's Revival | Back in Blue | 2

It’s late 2023, and Gap’s new CEO Richard Dickson is trying to revive the brand’s fading fortunes. Dickson is the man who rescued Barbie from cultural irrelevance and turned her into a blockbuster mov...

12 Marras 202538min

Gap's Revival | Faded Khakis | 1

Gap's Revival | Faded Khakis | 1

It’s 2016, and a fire is ripping through a Gap distribution center in Fishkill, New York. When the smoke clears, thousands of Gap T-shirts, khakis, and jeans are reduced to ash. But one analyst sees g...

5 Marras 202542min

How Lululemon Won Athleisure | Mirror, Mirror | 2

How Lululemon Won Athleisure | Mirror, Mirror | 2

It's the 2010s, and the athleisure market has exploded. As Lululemon has grown into one of the world's biggest athletic wear companies, brands like Nike and Adidas want a piece of the pie—and new, sma...

29 Loka 202533min

How Lululemon Won Athleisure | Child's Pose | 1

How Lululemon Won Athleisure | Child's Pose | 1

In the late 90s, Canadian entrepreneur Chip Wilson identified a new market emerging in North America: young women taking on yoga as a hobby. Wilson recognized that athletic wear for yoga didn’t exist,...

22 Loka 202539min

The Rise and Fall of Peloton | Pedal On | 3

The Rise and Fall of Peloton | Pedal On | 3

Peloton’s pandemic hype and sales have died down and now, the company must determine what’s next. Lauren Thomas of the Wall Street Journal talks to us about what it’ll take for Peloton to continue as ...

16 Loka 202542min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
rss-rahapodi
mimmit-sijoittaa
rss-lahtijat
rahapuhetta
rss-draivi
rss-neuvottelija-sami-miettinen
rss-rahamania
rss-porssipuhetta
rss-bisnesta-bebeja
rss-paasipodi
rss-porssipodi
syo-nuku-saasta
pomojen-suusta
sijoituspodi
juristipodi
rss-paatos-podcast-suomen-kovimmat-paatoksentekijat-2
rss-seuraava-potilas
rss-40-ajatusta-aanesta