The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How You Can Grow Your Traffic By Blogging Less  | Ep. #798

How You Can Grow Your Traffic By Blogging Less  | Ep. #798

In episode #798, Eric and Neil discuss how you can grow your traffic without having to churn out new content. Tune in to hear what you can do to grow your traffic. Eric and Neil have committed to thr...

7 Loka 20189min

One Simple Hack That Will Make Your Content Spread Like A Wildfire  | Ep. #797

One Simple Hack That Will Make Your Content Spread Like A Wildfire | Ep. #797

In episode #797, Eric and Neil discuss a simple hack that will make your content spread. Tune in to hear how you can increase your subscribers, readers, followers, etc. TIME-STAMPED SHOW NOTES: [00...

6 Loka 20188min

When Should You Give Up On A Lead  | Ep. #796

When Should You Give Up On A Lead  | Ep. #796

In episode #796, Eric and Neil discuss when, if ever, you should give up on a lead. Tune in to hear how you should proceed with sales. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: When Should Yo...

5 Loka 20189min

How to Keep Your Ad Cost Down Even As More Competitors Jump On Board  | Ep. #795

How to Keep Your Ad Cost Down Even As More Competitors Jump On Board  | Ep. #795

In episode #795, Eric and Neil Discuss how to keep your ad costs down. Tune in to hear how you could be saving money instead of losing it! TIME-STAMPED SHOW NOTES: [00;27] Today’s Topic: How to Kee...

4 Loka 201810min

How Pepsi Defeated Coke In Two Battles (And What You Can Learn From It)  | Ep. #794

How Pepsi Defeated Coke In Two Battles (And What You Can Learn From It)  | Ep. #794

In episode #794, Eric and Neil discuss how Pepsi managed to defeat Coke in two ways. Tune in to hear what you could learn from this soda giant. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How P...

3 Loka 20189min

Our Favorite SEO Strategy That You Aren't Leveraging!  | Ep. #793

Our Favorite SEO Strategy That You Aren't Leveraging!  | Ep. #793

In episode #793, Eric and Neil discuss some oft-ignored SEO strategies. Tune in to hear what techniques you should be leveraging. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Our Favorite SEO St...

2 Loka 20188min

My Content Marketing Isn't Working. What Should I Do?  | Ep. #792

My Content Marketing Isn't Working. What Should I Do?  | Ep. #792

In episode #792, Eric and Neil discuss what you should do when your content marketing isn’t getting you any traffic or sales. Tune in to hear how you can turn things around. TIME-STAMPED SHOW NOTES: ...

1 Loka 20189min

How to Craft an Irresistible Hook | Ep. #791

How to Craft an Irresistible Hook | Ep. #791

In episode #791, Eric and Neil discuss how you can figure out your messaging. Tune in to hear how you can create an irresistible hook. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Craft a...

30 Syys 201810min

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