E239 - Greg Wolfe from The Wolfline
Business of Betting Podcast28 Helmi 2025

E239 - Greg Wolfe from The Wolfline

On this episode of the Business of Betting podcast, Jason is joined by Greg Wolfe, CEO and co-founder of The Wolfline. Greg, an options trader turned sports betting analytics expert and advocate for consumer protection, shares his unique perspective on the industry.

Hear them discuss:

01:32 - How Greg got started in sports betting at just five years old

02:42 - His journey from betting and bookmaking to options trading

04:43 - Why he left the financial markets for sports betting analytics

07:50 - The high-hold, low-volume model in horse racing and its flaws

10:20 - Why sports betting hasn't modernized like financial markets

12:18 - Greg’s argument that sports betting contracts should be regulated as securities

15:40 - Applying the Howey Test to sports betting

19:50 - Whether sports betting meets the SEC's definition of a security

26:28 - The regulatory debate: Should the SEC or CFTC oversee sports betting?

30:20 - The SEC's reluctance to regulate and its impact on sports betting

32:10 - Consumer protection issues in sports betting and financial markets

33:50 - Data latency, front-running, and how sportsbooks exploit bettors

34:50 - Why Greg believes the leagues act as issuers of sports betting contracts

35:40 - Where to find Greg and his parting thoughts on industry ethics

⚡️ Follow BoB on Twitter/X

⚡️ Watch BoB on Youtube

⚡️ Follow Jason on Twitter/X

⚡️ Apply to be a guest here

---

This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.

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Jaksot(289)

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