Performance Max Best Practices to Get Ahead of Your Competition NOW - Google Ads YouTube Livestream
Listen to the replay to this week's YouTube Livestream Q&A to scale your business with Google Ads. Kasim and John share how to optimize Performance Max campaigns with the best practices in building asset groups, audience targeting, media creation, etc. This way, you'll be able to get ahead of your competition NOW, especially since PMax is replacing Smart Shopping and Local campaigns in about two months.Join this channel to get access to perks:https://www.youtube.com/channel/UCKuk...0:00 Weekly Live Q&A to Scale Your Business With Google Ads2:00 The best way to create and manage Asset Groups in Performance Max campaigns 9:11 Choosing audiences for asset groups15:29 Negative keywords in Performance Max campaigns17:38 Launching a PMax campaign with your new Shopify site21:25 Why we don't recommend relying on Google to create your videos for PMax 26:04 Fix for keyword-based ads that aren't showing due to low ad rank29:35 What to do to get high-quality leads 39:26 How to scale your PMax campaign with less than 150% ROAS41:13 Maximize conversions vs. maximize conversion value43:55 Can you check where the PMax ads are showing up?46:53 When to run YouTube display campaigns50:44 PMax limitations and the workarounds55:05 How to get ahead of your competition NOW with PMax campaignsMissed the Live Q&A Session? Catch Kasim and John every Friday on YouTube at 1 PM PST as they answer everything you want to know about Google Ads - strategies, secrets, guides, and so much more! See you next week! 💚🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8 https://youtu.be/_mOv9_qrtpg https://youtu.be/syadgcDVntU 💯 Performance Max Campaigns - Insights Tab Fully Explained!https://youtu.be/S0M1CQ8y5oY 🤔 Understanding Performance Max Listing Groups:https://youtu.be/q817sWIQVoE 🤯 Introduction to Performance Max Asset Groups:https://youtu.be/7ohLv4YvV1w 💯 New Internal Performance Max Strategy Too Good Not to Share Publicly!https://youtu.be/UGa79blLUEc 🧐 Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw 🔎 Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:https://youtu.be/9TziUBrF_hs Apply here: <a...
19 Huhti 20221h 2min
Improving Agency Operations With Dan Beard
Today's guest in The Daily Google News is the Founder of The Digital Custodian, Dan Beard. He has over 25 years of experience to help organizations break through to the next level. In this video, he shares his expertise on how agencies can scale their business by improving their operations through standardization, system building, team motivation, and so much more!Dan's Website - The Digital Custodian: https://www.thedigitalcustodian.com/Dan's LinkedIn: https://www.linkedin.com/in/dan-beard...Kelly Clements - Dan's Life Coach: https://theentreprenewer.com/Mentioned Videos & Channel:The puzzle of motivation by Dan Pink: https://youtu.be/rrkrvAUbU9Y Fastcap: https://www.youtube.com/c/FastcapLLC 💎 How to Master Measurement in 3 Steps and Why It’s Crucial for Entrepreneurs (With Chris Mercer): https://youtu.be/Q4FsRKxUtIQ 🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8 https://youtu.be/_mOv9_qrtpg https://youtu.be/syadgcDVntU 🧐 Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw 🔎 Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:https://youtu.be/9TziUBrF_hs Apply here: https://sol8.com/apply/ 💯The Ultimate Guide to Google Ads for Lead Generation:<a...
16 Huhti 202223min
Funnels Aren’t Dead! How to Modify Your Funnel for Performance Max
With Performance Max, Google Ads has shifted the paradigm to goal-based campaigns. While it made campaign management easier, it also changed how you need to approach funnel marketing to get the most out of your PMax campaigns. Listen to this episode as Kasim explains how you can optimize your PMax campaigns by modifying your funnel marketing strategies.A full-funnel approach to marketing has been difficult in Google Ads since the platform typically focuses on the bottom of the funnel.Now with Performance Max campaigns, Google Ads can be used throughout the entire marketing funnel - starting from brand awareness. But, this doesn’t mean you should put all your funnel marketing strategies to bed. Rather, you’ll just need to modify them for Performance Max optimization.Related Videos:❗️ Important Performance Max Update – Focusing on New Customers Onlyhttps://youtu.be/Vv_-oO7Bbnk 🔋 Optimize Google Ads Performance Max Campaigns Using Smart Shopping Campaign Data:https://youtu.be/aG9QNQdgRhs🥷 Hacking Google Ads Performance Max: https://youtu.be/AlMRXaVTJ-QCollin Schmelebeck on Starting a PPC Agency, Using Google Ads for the Entire Funnel, and More!https://youtu.be/SOnETPodkMAThe Bottom-Up Funnel by Solutions 8: https://youtu.be/PJVL2Fq7x0k🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8 https://youtu.be/_mOv9_qrtpg https://youtu.be/syadgcDVntU 🧐 Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw 🔎 Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:https://youtu.be/9TziUBrF_hs Apply here: https://sol8.com/apply/ 💯The Ultimate Guide to Google Ads for Lead Generation:https://sol8.com/google-ads-lead-gene... 🛒 Everything you need to know about Google Ads for eCommerce:<a...
14 Huhti 202210min
Performance Max Secret Strategies Revealed
Catch this recording of our Weekly LIVE Q&A To Scale Your Business through Google Ads ! Catch Kasim and John every Friday at 1 PM PST on the Solutions 8 YouTube channel as they answer everything you want to know about Google Ads - strategies, secrets, guides, and so much more!🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8 https://youtu.be/_mOv9_qrtpg https://youtu.be/syadgcDVntU 🧐 Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw 🔎 Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:https://youtu.be/9TziUBrF_hs Apply here: https://sol8.com/apply/ 💯The Ultimate Guide to Google Ads for Lead Generation:https://sol8.com/google-ads-lead-gene... 🛒 Everything you need to know about Google Ads for eCommerce:https://sol8.com/google-ads-for-ecomm... 🧲 The only guide you’ll ever need for Google Ads for YouTube:https://sol8.com/google-ads-for-youtube/ Join this channel to get access to perks:https://www.youtube.com/channel/UCKuk...👉 Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqay1HWnFTWFB1cUloQ29GRXMtMi1MNEdpRERqZ3xBQ3Jtc0tueUtYRlM4WDZpRWcwSW1FbFU2RjJRbzRsV1owLXQwT3VmR3FiZE5OTU1FVHVoS19TYTFIVUVwSkRVeGFJbUxYQVNVQ3FvRVRFazdURllVXzlUdTZTcElMZFY2NWhhMUEzbEZQTWJlQjVhLU5ReGpRVQ&q=https%3A%2F%2Fsol8.com%2Fpitch%2F" rel="noopener noreferrer"...
12 Huhti 202257min
Hacking Performance Max and Optimizing Your Campaigns
Love Performance Max but hate how it's stealing from other campaigns? Kasim reveals a hack one of our amazing Google Ads Strategists, Usama, came up with that solves this problem. It allows you to get the best results from Performance Max without it stealing traffic from your Display and Discovery campaigns. This PMax hack can also help you maximize the opportunities in your Search and Shopping campaigns.Related Videos:🥄 Watch Google Ads Performance Max Spoon-Feed Me the Best Audience to Target:https://youtu.be/Y427NI4MwZY💯 Performance Max Campaigns - Insights Tab Fully Explained!https://youtu.be/S0M1CQ8y5oY 🤔 Understanding Performance Max Listing Groups:https://youtu.be/q817sWIQVoE 🤯 Introduction to Performance Max Asset Groups:https://youtu.be/7ohLv4YvV1w 💯 New Internal Performance Max Strategy Too Good Not to Share Publicly!https://youtu.be/UGa79blLUEc ❗️ Important Performance Max Update – Focusing on New Customers Onlyhttps://youtu.be/Vv_-oO7Bbnk 🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8https://youtu.be/_mOv9_qrtpghttps://youtu.be/syadgcDVntU🧐 Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw🔎 Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:https://youtu.be/9TziUBrF_hsApply here: https://sol8.com/apply/ 💯The Ultimate Guide to Google Ads for Lead Generation:https://sol8.com/google-ads-lead-gene...🛒 Everything you need to know about Google Ads for eCommerce:<a...
9 Huhti 20226min
Solutions 8 is Hiring! Do You Have What It Takes?
If you're interested in becoming part of our team and learning from the smartest Google Ads strategist in the world, apply here: https://sol8.com/apply/ When applying, don’t forget to indicate in the notes that you're applying as John Moran's assistant.Do you have what it takes to be the right hand of one of the best minds on the planet? We're looking for the most accountable human in the world who knows Google Ads to be the assistant of Solutions 8 Chief Strategist, John Moran. We're looking for someone:Knowledgeable about Google Ads - You don't need to be a Google Ads expert. You just have to be comfortable with the dashboard enough to be able to keep up with John's instructions.Accountable - You need to be able to take responsibility for your actions and take ownership of your tasks. We need someone who never needs to be followed up and will always be three steps ahead of John.Comfortable working from home - You're going to be in every meeting and every call but in the comfort of your own home. Available during US hours - Specifically, John Moran's hours. He is in Phoenix, Arizona, and he will need the bulk of your support during client calls and meetings.So, if you're ready to learn from one of the best and most respected leaders in the digital marketing space, push yourself beyond your comfort zone, and grow at the fastest pace you could imagine, apply now!🔎 Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:https://youtu.be/9TziUBrF_hs Apply here: https://sol8.com/apply/ Join this channel to get access to perks:https://www.youtube.com/channel/UCKuk...👉 Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: https://sol8.com/pitch/--------------------------------------------------👉 Get our latest content every Monday, straight to your inbox. Sign up for our news “Traffic Ahead”: https://sol8.com/newsletter/...
7 Huhti 20226min
Why Conversion Rate Optimization (CRO) Is So Important For eCommerce
Whether you’re just getting started with eCommerce or have been selling online for years, the importance of Conversion Rate Optimization (CRO) cannot be overstated. If you’re not doing everything you can to drive more sales to your online store, what are you waiting for? In this episode, Kasim brings in one of our amazing Client Managers, Glen Wilson, to emphasize why you shouldn't spend a cent on advertising if you haven't optimized your site for CRO yet, and what you can do to start.CRO refers to the process of increasing the percentage of visitors who complete a desired action on your site — whether that's making a purchase, subscribing to a newsletter, or downloading an app. The more conversions you have, the better your site is performing.Listen to this episode to learn about the importance of Conversion Rate Optimization (CRO) and how you can start optimizing your site right now for conversions and sales. 🚀 Skyrocket Your Sales With the Most Comprehensive Conversion-Focused E-commerce Checklist: https://youtu.be/87uhTLs12yM More about the creator of the E-commerce Checklist, Jaka Šmid:https://conversion.design/To buy:https://conversiondesign.gumroad.com/...25% off using this code: 25OFFSOLUTIONS8Mentioned Videos:💪 The Ideal Team Structure for Google Ads Management: https://youtu.be/d3COKxxHt3I🎯 Why Branding Is Critical for Google Ads Success With The Brand Doctor: https://youtu.be/6TObJghYVnQ 🧠 Internal Debate on Performance Max Audiences With the Solutions 8 Google Ads Strategists: https://youtu.be/y0g3CiTWfQ8 🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8 https://youtu.be/_mOv9_qrtpg https://youtu.be/syadgcDVntU Join this channel to get access to perks:https://www.youtube.com/channel/UCKuk... 🔎 Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:https://youtu.be/9TziUBrF_hs Apply here: <a...
5 Huhti 202215min
Performance Max Audience Best Practices with the Solutions 8 Google Ads Strategists
Meet the BEST Google Ads Strategists of the best Google Ads Agency! Kasim sits down with Caden, Efe, Usama, and Onkar to discuss the most important part of building a Performance Max campaign — Audience Signals.While the ability to reach a massive audience is a huge benefit of Performance Max campaigns, it can also be overwhelming to start.That's why Kasim brings in our very own Google Ads Strategists to share their insights and techniques in building Performance Max audience signals. Listen to this to learn how they structure their Performance Max campaigns to reach the right audience, and more:🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8 https://youtu.be/_mOv9_qrtpghttps://youtu.be/syadgcDVntUPerformance Max Campaign Guide Videos (On-going series):🔥 Introducing Google Ads Performance Max | A Broad Overview:https://youtu.be/xuS7lFSaF24 💯 Performance Max Campaigns - Insights Tab Fully Explained!https://youtu.be/S0M1CQ8y5oY 🤔 Understanding Performance Max Listing Groups:https://youtu.be/q817sWIQVoE 🤯 Introduction to Performance Max Asset Groups:https://youtu.be/7ohLv4YvV1w 💯 New Internal Performance Max Strategy Too Good Not to Share Publicly!https://youtu.be/UGa79blLUEc ❗️ Important Performance Max Update – Focusing on New Customers Onlyhttps://youtu.be/Vv_-oO7BbnkJoin this channel to get access to perks:https://www.youtube.com/channel/UCKuk...🔎 Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:https://youtu.be/9TziUBrF_hs Apply here: https://sol8.com/apply/ 💯The Ultimate Guide to Google Ads for Lead Generation:https://sol8.com/google-ads-lead-gene... 🛒 Everything you need to know about Google...
2 Huhti 202237min
