A 7-part Theory of Principal Compensation
David frequently gets hired to help resolve issues at firms between multiple principles when it comes to who does what and how much each should get paid, so he's come up with a 7-point framework he ca...
31 Tammi 202423min
The Time Value of Knowledge
David interviews Blair about his recent article in which he takes a lesson from investing with compound interest to understand the increasing returns we can receive from our relentless pursuit of know...
17 Tammi 202429min
Revisiting Remote Work
David looks at the current data and weighs all the pros and cons of continuing to have staff who work from home in our post-pandemic economy, which makes Blair wonder if he would even survive if he wa...
3 Tammi 202427min
Ditch the (Sales) Script
Blair sees too many creative firms talking at prospective clients using sales scripts instead of having a series of wide ranging conversations on their unique issues and objectives that set the tone f...
20 Joulu 202324min
Constrained by Artificial Boundaries
Blair's latest obsession is bounded rationality, in which he sees too many creative firms failing to make "rational" decisions because they choose to bind their businesses with outdated and overly-con...
6 Joulu 202324min
A Theory of Leisure
David shares his thoughts on some bad advice he hears involving the focus on pursuing personal passions in business.
22 Marras 202326min
The Death Throes of the Pitch
Blair weighs in on this year's Forrester report, which shows the ridiculous amount of money agencies have been wasting on pitches. LINKS "Are These the Last Days of the Pitch?" by Blair Enns for Win...
8 Marras 202328min
How Much Should You Spend on Your Own Marketing?
David addresses another frequently asked question, looking at what creative firms should budget in terms of both money and time for their website, SaaS/automation, PR, content creation, and social med...
25 Loka 202329min
