Sounds Profitable7 Loka 2024

Presidential Podcasting Tour, Wondery Launching Toy Line, & More

Here's what you need to know for this week in the business of podcasting: presidential candidates take the mic, the story of SmartLess, and news from Advertising Week NYC.

Find links to every article mentioned and the full write-up here on Sounds Profitable.

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The Wild West of Podcasting and the Apple Watch, w/ Dave Zohrob

Was the Apple Watch double dipping numbers on podcast downloads? Did the IAB do anything to fix it? Does the fix actually help?Key Links: Dave Zohrob of Chartable Article: https://soundsprofitable.c...

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Unpacking The Challenges of Geotargeting w/ Jason Hanson

In the world of advertising and marketing, geotargeting is an incredibly important tool. But where is geotargeting going? What’s the next stage of this tool?Key Links: Jason Hanson of Wrapify Articl...

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