#434: Industry Voices: Jonathan Silver of Engage People on the Power of Pay with Points and Loyalty Innovation

#434: Industry Voices: Jonathan Silver of Engage People on the Power of Pay with Points and Loyalty Innovation

Send us a text In an era where brands are increasingly scrutinizing the financial impact of their loyalty strategies, Jonathan Silver, CEO of Engage People, has a clear message: loyalty programs must drive measurable, positive ROI or risk becoming expendable. Speaking with Loyalty360 as part of the "Leaders in Customer Loyalty: Industry Voices" series, Silver shared his perspective on where loyalty is headed, the technologies reshaping customer engagement, and the strategies bran...

Jaksot(497)

Crowdsourcing Loyalty: How David’s Bridal Creates Value for Customers in Low-Frequency Industries

Crowdsourcing Loyalty: How David’s Bridal Creates Value for Customers in Low-Frequency Industries

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Kelly Cook, Chief Marketing & IT Officer for David’s Bridal, about the development and expansion of the Diamond Loyalty program, her experience with customer loyalty across a variety of industries, and how David’s Bridal innovates its customer loyalty offerings.

15 Maalis 202330min

Loyalty360 Loyalty Live | Don Smith, Brierley

Loyalty360 Loyalty Live | Don Smith, Brierley

Send us a textLoyalty360's Mark Johnson interviews Don Smith, Brierley, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

14 Maalis 202330min

Empowering Customer-Facing Employees: How The Coffee Bean And Tea Leaf Baristas Personalize the Customer Experience

Empowering Customer-Facing Employees: How The Coffee Bean And Tea Leaf Baristas Personalize the Customer Experience

Send us a text By studying customer behavior, The Coffee Bean and Tea Leaf noticed the impact its baristas and brew crew had on building customer relationships and improving loyalty. Leveraging this insight, the brand is focusing their personalization efforts at the store-level. As part of this focus, The Coffee Bean and Tea Leaf recently launched their newest customer loyalty initiative — Discovery Pass. The program helps new Coffee Bean Rewards members try more menu products with discounts ...

1 Maalis 202316min

Loyalty360 Loyalty Live | Christopher Sandstrom, Comarch

Loyalty360 Loyalty Live | Christopher Sandstrom, Comarch

Send us a textLoyalty360's Mark Johnson interviews Christopher Sandstrom, Comarch, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

28 Helmi 202313min

Loyalty360 Loyalty Live | Joe Martin, Dow Jones and The Wall Street Journal

Loyalty360 Loyalty Live | Joe Martin, Dow Jones and The Wall Street Journal

Send us a textLoyalty360's Mark Johnson interviews Joe Martin, Dow Jones and The Wall Street Journal, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

14 Helmi 202315min

Serving Uncommon Goodness: Noodles & Company Builds Emotional Connections Through Loyalty and Partnerships

Serving Uncommon Goodness: Noodles & Company Builds Emotional Connections Through Loyalty and Partnerships

Send us a text Stacey Pool is the Chief Marketing Officer for Noodles & Company, a restaurant chain dedicated to serving Uncommon Goodness at over 450 locations in 26 states. The fast-casual restaurant brand offers American and international-inspired noodle dishes, as well as salads, soups, and desserts. Noodles & Company’s mission since its beginning in 1995 has been to inspire and nourish every team member, guest, and community it serves. Mark Johnson, CEO of Loyalty360 met with Sta...

13 Helmi 202322min

Wrapping Up Rewards: Chipotle’s Recipe for Success

Wrapping Up Rewards: Chipotle’s Recipe for Success

Send us a textJason Scoggins is the Senior Director of Loyalty & CRM at Chipotle Mexican Grill. Founded in 1993, the fast-casual restaurant brand is dedicated to serving real food from local and organic sources.Mark Johnson, CEO of Loyalty360 met with Jason Scoggins to discuss the brand’s customer loyalty efforts, how they address new trends in data and personalization, and their new program: Freepotle.

9 Helmi 202317min

Loyalty360 Loyalty Live | Robert Passikoff, Brand Keys

Loyalty360 Loyalty Live | Robert Passikoff, Brand Keys

Send us a textLoyalty360's Mark Johnson interviews Robert Passikoff, Brand Keys to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

7 Helmi 202333min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
rss-rahapodi
mimmit-sijoittaa
ostan-asuntoja-podcast
lakicast
rss-lahtijat
rss-laakispodi
rss-neuvottelija-sami-miettinen
oppimisen-psykologia
rss-bisnesta-bebeja
rss-paasipodi
ylos-ja-yrita
rss-yrita-oikein
rss-karon-grilli
rss-20-30-40-podcast
rss-sisalto-kuntoon
rss-seuraava-potilas
rss-yritys-ja-erehdys
rss-40-ajatusta-aanesta