#434: Industry Voices: Jonathan Silver of Engage People on the Power of Pay with Points and Loyalty Innovation

#434: Industry Voices: Jonathan Silver of Engage People on the Power of Pay with Points and Loyalty Innovation

Send us a text In an era where brands are increasingly scrutinizing the financial impact of their loyalty strategies, Jonathan Silver, CEO of Engage People, has a clear message: loyalty programs must drive measurable, positive ROI or risk becoming expendable. Speaking with Loyalty360 as part of the "Leaders in Customer Loyalty: Industry Voices" series, Silver shared his perspective on where loyalty is headed, the technologies reshaping customer engagement, and the strategies bran...

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Chuck E. Cheese Creating Experiences, Memories for Loyalty Members

Chuck E. Cheese Creating Experiences, Memories for Loyalty Members

Send us a textSherri Landry is the Chief Marketing Officer of CEC Entertainment, which owns the Chuck E. Cheese, Peter Piper Pizza, and Pasqually’s Pizza & Wings brands.Loyalty360 CEO Mark Johnson recently spoke with Landry about Chuck E. Cheese’s new promotions and its loyalty and rewards program.

26 Heinä 202137min

Loyalty360 Loyalty Live - Susan Frech, Vesta

Loyalty360 Loyalty Live - Susan Frech, Vesta

Send us a text Loyalty360's Mark Johnson interviews Susan Frech, Vesta, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questions, an...

23 Heinä 202117min

Loyalty360 Loyalty Live - Oliver Mitchell, Brandmovers

Loyalty360 Loyalty Live - Oliver Mitchell, Brandmovers

Send us a text Loyalty360's Mark Johnson interviews Oliver Mitchell, Brandmovers, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask que...

20 Heinä 202118min

A Look at 2021’s Most Patriotic Brands in America

A Look at 2021’s Most Patriotic Brands in America

Send us a textBrand Keys annual survey of iconic American brands has identified those brands that consumers believe best embody the value of “patriotism.” Jeep ranked No. 1 for the 19th straight year. Walmart, Disney, Ford, and Amazon also led the 19th annual 2021 list.Mark Johnson, CEO of Loyalty360, recently spoke with Robert Passikoff, president of Brand Keys, about the annual survey.

20 Heinä 202131min

Loyalty360 Loyalty Live - Chris Bosco, SMG

Loyalty360 Loyalty Live - Chris Bosco, SMG

Send us a text Loyalty360's Mark Johnson interviews Chris Bosco, SMG, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questions, and ...

16 Heinä 202121min

Loyalty360 Loyalty Live - Luke Smith, Baesman

Loyalty360 Loyalty Live - Luke Smith, Baesman

Send us a text Loyalty360's Mark Johnson interviews Luke Smith, Baesman, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questions, a...

13 Heinä 202110min

Loyalty360 Loyalty Live - Natasha Janic, Salesforce

Loyalty360 Loyalty Live - Natasha Janic, Salesforce

Send us a text Loyalty360's Mark Johnson interviews Natasha Janic, Salesforce to discuss the trends in customer loyalty and customer experience, and the changing industry landscape. Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questio...

9 Heinä 202114min

For Price Chopper and Market 32, Charity Giving Grows Loyalty Programs

For Price Chopper and Market 32, Charity Giving Grows Loyalty Programs

Send us a textGlen Bradley is Group Vice President of Marketing at Price Chopper Supermarkets and Market 32, which combined have over 130 locations.Loyalty360 CEO Mark Johnson spoke with Bradley about Price Chopper’s ongoing customer loyalty efforts and their drive for higher engagement with their customers.

7 Heinä 202126min

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