Want to Be an Influencer in 2025? Conor Begley on the Do’s and Don’ts of Influencer Marketing
Lipstick on the Rim22 Huhti 2025

Want to Be an Influencer in 2025? Conor Begley on the Do’s and Don’ts of Influencer Marketing

In this episode of Lipstick on the Rim, we dive deep into the ever-evolving world of influencer and creator marketing with Conor Begley, Chief Strategy Officer and Co-Founder of CreatorIQ. From beauty and fashion to entertainment and beyond, Conor unpacks what’s really driving success in the creator economy—and why trust, authenticity, and community matter more than ever. Whether you’re a brand founder, aspiring content creator, or just trying to understand why your kids keep asking about PR packages, this episode breaks down the trends, challenges, and real opportunities in the social marketing space. We talk micro vs. macro influencers, AI’s growing impact, and how even moms can turn a passion project into a career. This one’s a must-listen for anyone curious about the future of digital influence. Mentioned in the Episode: CreatorIQ ManyChat Earned: Unlocking the Power of the Creator Economy Podcast by CreatorIQ A Sony Music Entertainment production. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Learn more about your ad choices. Visit podcastchoices.com/adchoices

Jaksot(254)

The Ultimate 2025 Holiday Gift Guide: Beauty, Fashion, Home & Wellness Picks

The Ultimate 2025 Holiday Gift Guide: Beauty, Fashion, Home & Wellness Picks

It’s officially gifting season — and Molly and Emese are here to save you the stress. In this week’s episode, they’re breaking down exactly what they’re buying, giving, and secretly hoping to get this...

18 Marras 202533min

How to Repair Damaged Hair — with Crown Affair Founder Dianna Cohen

How to Repair Damaged Hair — with Crown Affair Founder Dianna Cohen

This week Molly and Emese sit down with Crown Affair founder Dianna Cohen to talk all things hair—because let’s be honest, it’s one of the questions they get asked about most. From breakage and frizz ...

11 Marras 202542min

The Style and Grace of Michelle Obama, from IMO

The Style and Grace of Michelle Obama, from IMO

Sharing a new series from one of our favorite podcasts: IMO with Michelle Obama and Craig Robinson. On IMO’s special series The Look, Michelle Obama opens up for the first time about her journey and l...

5 Marras 20251h 10min

Your Supplement Guide for Your 30s, 40s & 50s — with Perelel’s Co-Founder

Your Supplement Guide for Your 30s, 40s & 50s — with Perelel’s Co-Founder

Hormones, vitamins, prenatals, perimenopause packs — women’s health can feel like a full-time job. This week, Molly and Emese sit down with Victoria Gioia, co-founder and CEO of Perelel, the first OB-...

4 Marras 202547min

What Editors Actually Use: Beauty + Style Secrets from InStyle’s Leah Wyar

What Editors Actually Use: Beauty + Style Secrets from InStyle’s Leah Wyar

From $20 cleansers to the biggest names in fashion, this week’s episode proves you don’t need to spend a fortune to look (and feel) your best. Molly and Emese sit down with Leah Wyar, President of Bea...

28 Loka 202546min

It's Never Too Late To Find Your Person

It's Never Too Late To Find Your Person

What if finding “the one” doesn’t happen on the timeline you expected? From dating in your 20s to finally meeting your person in your 30s, 40s, or even 50s, this week Molly and Emese are talking love,...

21 Loka 202539min

How to Sleep Through the Night: The Women’s Guide to Overcoming Insomnia

How to Sleep Through the Night: The Women’s Guide to Overcoming Insomnia

Why can’t women sleep? From tossing and turning through the night, to the 3AM wake-up call that feels impossible to recover from, insomnia is one of the most common issues women face — especially duri...

14 Loka 202539min

How to Elevate Your Everyday Look with J. Crew’s Creative Director

How to Elevate Your Everyday Look with J. Crew’s Creative Director

She’s the woman behind your dream wardrobe (and those viral office mirror selfies). Olympia Gayot, Creative Director and EVP of Women’s & Children’s Design at J.Crew, joins Molly and Emese for a conve...

9 Loka 202540min

Suosittua kategoriassa Yhteiskunta

olipa-kerran-otsikko
siita-on-vaikea-puhua
kaksi-aitia
i-dont-like-mondays
gogin-ja-janin-maailmanhistoria
uutiscast
joku-tietaa-jotain-2
poks
antin-palautepalvelu
kolme-kaannekohtaa
sita
aikalisa
yopuolen-tarinoita-2
rss-murhan-anatomia
mamma-mia
meidan-pitais-puhua
rss-palmujen-varjoissa
rss-nikotellen
lahko
rss-napy