Ep. 44: The New Rules of TV Measurement

Ep. 44: The New Rules of TV Measurement

In this episode of the AdTech Heroes podcast, host Dal Gill speaks with Andy Beames, VP of Enterprise Partnerships at Samba TV, about the evolution of TV measurement, changing viewer behaviors, and the impact of on-demand content on advertising strategies.

They also discuss the importance of work-life balance in the ad tech industry, generational shifts in parenting, and the need for empathy and flexibility in workplace policies.

Interested in being a guest? Contact us: adtechheroespodcast.com/contact

Jaksot(58)

Ep. 26: The Evolution of Dailymotion with Bichoï Bastha, Dailymotion

Ep. 26: The Evolution of Dailymotion with Bichoï Bastha, Dailymotion

In this episode, our host Dal sits down with Bichoï Bastha (Chief Revenue & Business Officer at Dailymotion) to discuss the evolution of Dailymotion as a business.  --- During the conversation, they d...

22 Helmi 202340min

Ep. 25: The Complexity of The Advertising Industry with Clare Ritchie, Omnicom Media Group

Ep. 25: The Complexity of The Advertising Industry with Clare Ritchie, Omnicom Media Group

In this episode, our host Dal sits down with Clare Ritchie (SVP Global Head of Programmatic & Inhousing at Omnicom Media Group) to discuss the complexities that exist within the advertising industry. ...

2 Helmi 202343min

Ep. 24: The Opportunities of Cookie Depreciation with Bharat Khatri, Omnicom Media Group

Ep. 24: The Opportunities of Cookie Depreciation with Bharat Khatri, Omnicom Media Group

In this episode, our host Dal sits down with Bharat Khatri (Chief Digital Officer, APAC at Omnicom Media Group) to discuss the opportunities that come out of cookie depreciation.  --- During the conve...

11 Tammi 202345min

Ep. 23: What the Metaverse Means for Brands with Alex Thomas, GroupM

Ep. 23: What the Metaverse Means for Brands with Alex Thomas, GroupM

In the latest episode of the AdTech Heroes podcast, our host Dal sits down with Alex Thomas (Brand & Safety at groupM) to discuss the Metaverse and what it means for brands.  --- During the conversati...

24 Marras 202244min

Ep. 22: Building Successful Programmatic Teams with Seun Odeneye, Matterkind

Ep. 22: Building Successful Programmatic Teams with Seun Odeneye, Matterkind

In the latest episode of our AdTech Heroes podcast, our host Dal sits down with Seun Odeneye, Manager Director at Matterkind, to discuss how he's helped build their programmatic team.    --- During th...

10 Marras 202237min

Ep. 21: The Partnership Between People & Technology with Vincent Paolozzi, Kinesso

Ep. 21: The Partnership Between People & Technology with Vincent Paolozzi, Kinesso

In the latest episode of our AdTech Heroes podcast, our host Dal sits down with Vin Paolozzi, Chief Investment Officer at Kinesso, to discuss the relationship between people and technology - in the co...

20 Loka 202243min

Ep. 20: Sustainability in AdTech with Harvin Gupta, Scope3

Ep. 20: Sustainability in AdTech with Harvin Gupta, Scope3

Did you know that a flight from London to Boston and back has the same carbon footprint as one million video impressions.  --- Crazy, right?  --- Which is exactly why for today's episode, we're talkin...

6 Loka 202234min

Ep. 19: The rise of programmatic out of home advertising with Dom Kozak, JCDecaux

Ep. 19: The rise of programmatic out of home advertising with Dom Kozak, JCDecaux

How has OOH advertising changed over the last decade?  --- Well... one *major* way it's changed is the introduction of programmatic.  --- It's completely changed the way brands/agencies approach this ...

1 Syys 202236min

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