204: The Activator Advantage, What Todays Rainmakers Do Differently, Karen Freeman, Co-author

204: The Activator Advantage, What Todays Rainmakers Do Differently, Karen Freeman, Co-author

I had a great conversation with co-author of the new book, "The Activator Advantage"'s Karen Freeman. Here is some information about the book from DCM Insights:

There is a growing problem in the professional services industry that is often acknowledged but rarely discussed openly: clients—even long-standing ones for whom firms have delivered unquestioned value in the past—are much less loyal to firms and partners than they once were. But top performers have figured out a radical new approach that is redefining what it means to be a "rainmaker" in today's professional services market.
Drawing on a comprehensive, quantitative study of nearly 3,000 professional services partners, The Activator Advantage identifies the five types of partners found across the professional services landscape and shows how only one of them—the Activator—drives consistent growth.

Karen and I talked about what activators do: commit, connect, and create.

Take a look at the book information here: https://www.dcminsights.com/activator-advantage

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Thank you for sharing these stories! We want to inspire women to consider a sales career, stay in a sales career, and / or get promoted into leadership in B2B sales. We champion our male allies as well.

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Jaksot(217)

216: Thoughts on AI, Tamar Gill, eCore

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215: Joanne Black, Sales Decades Project Honoree Celebrates 30 Years Running Her Business

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Joanne Black is a 2026 Sales Decades Project Honoree. #SalesDecadesProject  She celebrates 30 years running "No More Cold Calling" consulting, training, and coaching business. Joanne is open to connec...

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214: Celebrating a Career in Sales and Leadership; Maria Boulden, Advisor, Board Member, Ex DuPont, Ex Gartner

214: Celebrating a Career in Sales and Leadership; Maria Boulden, Advisor, Board Member, Ex DuPont, Ex Gartner

Maria Boulden got a degree in Chemical Engineering because she learned that a Chemical Engineer would be the highest paying engineering job possible. She was a rising star at Drexel University and lan...

15 Maalis 33min

213: Know Your Why in Moving up the Corporate Ladder, Lynn Hidy, Author

213: Know Your Why in Moving up the Corporate Ladder, Lynn Hidy, Author

Lynn Hidy has been helping inside sales teams and sales leaders for years. Her new book,  "Mastering Inside Sales Leadership: Your Get-It-Done Leadership Success Guide"  is available January 8th.  Lyn...

11 Joulu 202532min

212: What Does Good Outbound Look Like? with Shay Keeler, VP Sales, Common Room

212: What Does Good Outbound Look Like? with Shay Keeler, VP Sales, Common Room

Episode 212 here, with a great sales leader named Shay Keeler, VP of Sales at Common Room. Shay spent 4-1/2 years at Outreach, starting as an Account Exec and getting promotions throughout her stay th...

26 Marras 202521min

211: Have You Built Your WIN Room? Ideas for Inspiration in Your Sales Role, Jaime Diglio, The WIN Room

211: Have You Built Your WIN Room? Ideas for Inspiration in Your Sales Role, Jaime Diglio, The WIN Room

Jaime Diglio and I have a lot in common when it comes to our beliefs for success in sales.  Mindset is where it's at - first and formost. Jaime created a program that takes you from your "WAR" room in...

6 Marras 202541min

210: New Book, Women and Power, Dr. Jane Sojka, Sales Professor, U of Cincinnati

210: New Book, Women and Power, Dr. Jane Sojka, Sales Professor, U of Cincinnati

It is an amazing new book: "Women and Power: Your Guidebook to Risk, Resilience, and Confidence" by U of Cincinnati sales and marketing professor Dr. Jane Sojka released in August, 2025. It's all abo...

31 Elo 202521min

209: Forget Stereotypes about Sales and Consider the Career: Kelley Hippler, Chief Revenue Officer, Briefly

209: Forget Stereotypes about Sales and Consider the Career: Kelley Hippler, Chief Revenue Officer, Briefly

Kelley and I had a great conversation about her sales career - some of the highlights below:  As a seasoned Chief Revenue Officer with over 20 years of global commercial leadership experience, Kelley ...

20 Elo 202529min

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